Functional Drinks Market in Taiwan to 2014 (Soft Drinks)

Functional Drinks Market in Taiwan to 2014 (Soft Drinks) is a comprehensive resource for functional drinks market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on key distribution channels and reveals the leading companies in the Taiwanese functional drinks market.

• Identify key market segments by analyzing market size data for the functional drinks market • Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14 • Identify key companies in the functional drinks market in Taiwan and design M&A strategies by analyzing market share data • Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

• The functional drinks market in Taiwan increased at a compound annual growth rate of 2.2% between 2004 and 2009. • The energy drinks segment led the functional drinks market in Taiwan in 2009, with a share of 55.2%. • The leading player in functional drinks market in Taiwan is Red Bull Gmbh.

• Which will be the fastest growing segment within the functional drinks market in Taiwan? • How will the forecast growth differ from the historic growth exhibited by the functional drinks market in Taiwan? • Which company accounted for the largest share of the Taiwanese functional drinks market in 2009? • How will consumption and expenditure patterns change from 2004 to 2014?

Table of contents

Chapter 1 Executive Summary
Summary category level: functional drinks

Chapter 2 Definition

Chapter 3 Category Analysis: Functional Drinks
Value analysis (New Taiwan Dollar), 2004-09
Value analysis (New Taiwan Dollar), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 4 Macroeconomic Profile
Macroeconomic Indicators

Chapter 5 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research

LIST OF FIGURES
Figure 1: Functional drinks, Taiwan, value by segment (NT$m), 2004-14
Figure 2: Functional drinks, Taiwan, category growth comparison, by value, 2004-14
Figure 3: Functional drinks, Taiwan, volume by segment (liters, million), 2004-14
Figure 4: Functional drinks, Taiwan, category growth comparison, by volume, 2004-14
Figure 5: Functional drinks, Taiwan, company share by volume (%), 2008-09
Figure 6: Functional drinks, Taiwan, distribution channels by volume (%), 2008-09
Figure 7: Annual data review process

LIST OF TABLES
Table 1: Functional drinks category definitions
Table 2: Functional drinks distribution channels
Table 3: Functional drinks, Taiwan, value by segment (NT$m), 2004-09
Table 4: Functional drinks, Taiwan, value forecast by segment (NT$m), 2009-14
Table 5: Functional drinks, Taiwan, value by segment ($m), 2004-09
Table 6: Functional drinks, Taiwan, value forecast by segment ($m), 2009-14
Table 7: Functional drinks, Taiwan, volume by segment (liters, million), 2004-09
Table 8: Functional drinks, Taiwan, volume forecast by segment (liters, million), 2009-14
Table 9: Functional drinks, Taiwan, brand share by volume (%), 2008-09
Table 10: Functional drinks, Taiwan, volume by brand (liters, million), 2008-09
Table 11: Functional drinks, Taiwan, company share by volume (%), 2008-09
Table 12: Functional drinks, Taiwan, volume by company (liters, million), 2008-09
Table 13: Functional drinks, Taiwan, distribution channels by volume (%), 2008-09
Table 14: Functional drinks, Taiwan, volume by distribution channel (liters, million), 2008-09
Table 15: Functional drinks, Taiwan, expenditure per capita (NT$), 2004-09
Table 16: Functional drinks, Taiwan, forecast expenditure per capita (NT$), 2009-14
Table 17: Functional drinks, Taiwan, expenditure per capita ($), 2004-09
Table 18: Functional drinks, Taiwan, forecast expenditure per capita ($), 2009-14
Table 19: Functional drinks, Taiwan, consumption per capita (liters), 2004-09
Table 20: Functional drinks, Taiwan, forecast consumption per capita (liters), 2009-14
Table 21: Taiwan population, by age group, 2004-09 (millions)
Table 22: Taiwan population forecast, by age group, 2009-14 (millions)
Table 23: Taiwan population, by gender, 2004-09 (millions)
Table 24: Taiwan population forecast, by gender, 2009-14 (millions)
Table 25: Taiwan nominal GDP, 2004-09 (NT$bn, nominal prices)
Table 26: Taiwan nominal GDP forecast, 2009-14 (NT$bn, nominal prices)
Table 27: Taiwan real GDP, 2004-09 (NT$bn, 2000 prices)
Table 28: Taiwan real GDP forecast, 2009-14 (NT$bn, 2000 prices)
Table 29: Taiwan real GDP, 2004-09 ($bn, 2000 prices)
Table 30: Taiwan real GDP forecast, 2009-14 ($bn, 2000 prices)
Table 31: Taiwan consumer price index, 2004-09 (2000=100)
Table 32: Taiwan consumer price index, 2009-14 (2000=100)

Related research categories

By sector: Soft drinks, Functional (in Soft drinks), General drinks

By market: Taiwan (in Asia)