Fonterra Brands (NZ) Ltd in Soft Drinks (New Zealand)

Published: April 2013

Publisher: Euromonitor Plc

Product ref: 169317

Pages: 2

Format: PDF

Delivery: Immediate download

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Price: $ 150.00

Report description

Fonterra Brands (NZ) Ltd is expected to remain focused on driving sales of key brands within dairy-based packaged foods sectors and in growing sales within soft drinks through innovation and new product development aligned with key consumer trends such as convenience and health and wellness. Significant levels of promotion will also remain as key components for the company during the forecast period, along with capitalising on the company’s iconic brands.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Strategic Direction
Key Facts
Summary 1 Fonterra Brands (NZ) Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Fonterra Brands (NZ) Ltd: Competitive Position 2012













Price: $ 150.00

Related research categories

By sector: Soft drinks, General drinks

By market: New Zealand (in Oceania)