Fellesjuice AS in Health and Wellness (Norway)
Fellesjuice, which is 100%-owned by the Norwegian dairy giant Tine SA. Fellesjuice aims to strengthen its leading position in fruit/vegetable juice. The company intends to develop through premium juices with health benefits. The focus is on new quality products with natural ingredients and without artificial ingredients or sugar.
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Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Table of contentsStrategic Direction
Summary 1 Fellesjuice AS: Key Facts
Summary 2 Fellesjuice AS: Operational Indicators
Summary 3 Fellesjuice AS: Competitive Position 2012
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