Fábrica Nacional de Licores in Alcoholic Drinks (Costa Rica)

Fábrica Nacional de Licores in Alcoholic Drinks (Costa Rica)

Published: July 2014
Publisher: Euromonitor International
Product ref: 218096
Pages: 3
Format: PDF
Delivery: Immediate download

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Fábrica is a state-owned company that holds the exclusive control of alcohol production in Costa Rica. Its leading brand Cacique Guaro keeps consolidating its traditional top-of-mind positioning among an increasing base of consumers (within different income segments) thanks to its versatility and accessible prices, and its success has made Fábrica attempt to expand into new markets (Europe and Asia Pacific) and invest in product innovation, such as RTDs line extensions. However, the ongoing...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Related research categories

By sector: General alcohol, General drinks

By market: Costa Rica (in North America)

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