Dairy Drinks (Yogurt, Milk, Smoothies) - Europe - November 2010

About this report

All you need to know about your market

Each title explores a specific sector on a Pan-European scale and helps you stay on top of market sizes, shares and forecasts, consumer trends, brand news and product innovation.

Table of contents

Issues in the Market
Definition
Consumer research
Abbreviations
Market in Brief
Dairy drinks remain dynamic
Drinking yogurt leads the growth
Low-fat drinks dominate new product launches
Strong growth opportunities in drinking yogurt and flavoured milk
Health issues to drive product development and marketing strategies
European Market Size and Forecast
Key points
Figure 1: Milk: Volume, 2004-14
Figure 2: Milk: Value in local currency, 2004-14
Figure 3: Milk: Spend per capita (population), 2004-14
Yogurt
Figure 4: Yogurt, by volume, 2004-14
Figure 5: Yogurt: Value in local currency, 2004-14
Figure 6: Yogurt, by spend per capita (population), 2004-14
Market Segmentation
Key points
Milk
France
Figure 7: France: Milk: Market segmentation, by volume, 2009
Figure 8: France: Milk: Market segmentation, by value, 2009
Germany
Figure 9: Germany: Milk: Market segmentation, by volume, 2009
Figure 10: Germany: Milk: Market segmentation, by value, 2008
Italy
Figure 11: Italy: Milk: Market segmentation, by volume, 2008
Figure 12: Italy: Milk: Market segmentation, by value, 2008
Spain
Figure 13: Spain: Milk: Market segmentation, by volume, 2009
Figure 14: Spain: Milk: Market segmentation, by value, 2009
UK
Figure 15: UK: Milk: Market segmentation, by volume, 2009
Figure 16: UK: Milk: Market segmentation, by value, 2009
Poland
Figure 17: Poland: Milk: Market segmentation, by volume, 2009
Figure 18: Poland: Milk: Market segmentation, by value, 2009
Russia
Figure 19: Russia: Milk: Market segmentation, by volume, 2009
Figure 20: Russia: Milk: Market segmentation, by value, 2009
Yogurt
France
Figure 21: France: Yogurt: Market segmentation, by volume, 2009
Figure 22: France: Yogurt: Market segmentation, by value, 2009
Germany
Figure 23: Germany: Yogurt: Market segmentation, by volume, 2009
Figure 24: Germany: Yogurt: Market segmentation, by value, 2009
Italy
Figure 25: Italy: Yogurt: Market segmentation, by volume, 2009
Figure 26: Italy: Yogurt: Market segmentation, by value, 2009
Spain
Figure 27: Spain: Yogurt: Market segmentation, by volume, 2009
Figure 28: Spain: Yogurt: Market segmentation, by value, 2009
UK
Figure 29: UK: Yogurt: Market segmentation, by volume, 2009
Figure 30: UK: Yogurt: Market segmentation by value, 2009
Poland
Figure 31: Poland: Yogurt: Market segmentation, by volume, 2009
Figure 32: Poland: Yogurt: Market segmentation, by value, 2009
Russia
Figure 33: Russia: Yogurt: Market segmentation, by volume, 2009
Figure 34: Russia: Yogurt: Market segmentation, by value, 2009
Companies and Product Innovation
Key points
Figure 35: Percentage of new product launches, by region, 2009
Figure 36: Percentage of new product launches, by European country, 2009
Figure 37: Percentage of new product launches by sub-category, by the ‘Big 5’ European countries, 2009
Figure 38: Percentage of new product launches by top five claims, by the ‘Big 5’ European countries 2009
Figure 39: Percentage of new product launches by top five flavours, by the ‘Big 5’ European countries 2009
France
Figure 40: Percentage of new product development, by sub-category, France, 2006-09
Figure 41: Top five claims on new product development, France, 2006-09
Figure 42: Top five flavours in new product development, France, 2006-09
Most innovative products
Germany
Figure 43: Percentage of new product development, by sub-category, Germany, 2006-09
Figure 44: Top five claims on new product development, Germany, 2006-09
Figure 45: Top five flavours on new product development, Germany, 2006-09
Most innovative products
Italy
Figure 46: Percentage of new product development, by sub-category, Italy, 2006-09
Figure 47: Top five claims on new product development, Italy, 2006-09
Figure 48: Top five flavours on new product development, Italy, 2006-09
Most innovative products
Spain
Figure 49: Percentage of new product development, by sub-category, Spain, 2006-09
Figure 50: Top five claims on new product development, Spain, 2006-09
Figure 51: Top five flavours on new product development, Spain, 2006-09
Most innovative products
UK
Figure 52: Percentage of new product development, by sub-category, UK, 2006-09
Figure 53: Top five claims on new product development, UK, 2006-09
Figure 54: Top five flavours on new product development, UK, 2006-09
Most innovative products
The Consumer
Key points
Figure 55: Penetration of dairy drinks, by country, 2009
Figure 56: Penetration of RTD fruit & vegetable juice and smoothies, by country, 2009
Figure 57: Types of milk, by country, 2009
Figure 58: Frequency of litres of milk used, by country, 2009
Figure 59: Frequency of drinking dairy drinks, by country, 2009
Figure 60: France demographics of dairy drinks, 2009
Figure 61: Germany demographics of dairy drinks, 2009
Figure 62: GB demographics of dairy drinks, 2009
Figure 63: Spain demographics of dairy drinks, 2009
Figure 64: Attitudes towards dairy products, by country, 2009
Appendix – Market Size and Forecast Data
Figure 65: Milk: Volume, 2004-14
Figure 66: Milk: Value in local currency, 2004-14
Figure 67: Milk: Spend per capita (population), 2004-14
Figure 68: Yogurt, by volume, 2004-14
Figure 69: Yogurt: Value in local currency, 2004-14
Figure 70: Yogurt, by spend per capita (population), 2004-14

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Related research categories

By sector: Dairy (in Soft drinks), Smoothies (in Soft drinks), General drinks

By market: Europe