Market research: Costa Rica (page 1 of 2)

This exclusive soft drinks country review from Canadean provides an excellent high level overview of the key categories in Costa Rica's soft drinks market Summary Published in Acrobat pdf format and ...

A competitively priced comprehensive overview of the key categories in the soft drinks market....

A detailed market research report on the Costa Rica beer industry. The report covers total market (on- and off-premise) and includes valuable insight and analysis on beer market trends, brands, brewe...

Detailed market research report on the Costa Rica beer industry...

Retailing in Costa Rica is currently experiencing deeper levels of consumer segmentation, the result of the fact that retail demand is rising among high-income and low-income consumers throughout the ...

Ongoing macroeconomic stability in Costa Rica in 2012 helped hot drinks to maintain similar volume growth rates to those registered since 2010. The market has recovered from the economic downturn of 2...

During 2012 most soft drinks categories saw slight changes in their value growth rates, maintaining similar rates to those registered throughout the review period. This was mainly the result of a comb...

The Cerveceria Costa Rica Company Watch report contains a detailed analysis of the company’s activities in the Costa Rican beer market, looking at their portfolio and identifying volumes by price segm...

Functional yoghurt continued to see increasing popularity in Costa Rica in 2011. Consumers are becoming more health-conscious and are increasingly looking for products with added functional ingredient...

Beer was affected by two factors: on one hand the economic downturn in 2009 affected consumers’ budgets and forced them to opt for more accessible products at lower prices, and on the other hand in De...

Cider/perry is only present in off-trade outlets in Costa Rica, and it is not considered a popular product. The variety of products is low and therefore the category is very small in alcoholic drinks....

The new Transit Law and the harsher penalties for drunk drivers affected high-alcohol content products in 2010, such as RTDs and high-strength premixes, since consumers opted for lower alcohol content...

The economic recovery impacted wine as people feel more financially comfortable and are more willing to spend money on added-value, higher-priced products such as wine. The new Transit Law also forced...

Local consumers keep being tempted by the imported beer options that continue gaining relevance on the shelves and in the cooling chambers of most modern retailers and liquor stores. The good prices a...

Cider/perry is only present in certain off-trade outlets in Costa Rica and it is not considered a popular product among local drinkers. The variety of products and brands is low and therefore the cate...

The new and harsher penalties for drunk drivers continued affecting the high alcohol content products in 2011, such as RTDs and high-strength premixes, with consumers opting for lower alcohol content ...

In spite of the recent economic downturn locals continued looking for added-value products when it came to spirits, which has consolidated vodka and whiskies as the most dynamic products in sales term...

The economic recovery process has positively impacted wine sales in Costa Rica, as consumers continue becoming interested in learning more about the characteristics of the products, which has benefite...

The main trend in other drinks in 2012 was the further development of health-oriented products offering functional and natural ingredients. This concept has been gradually adopted by both local and in...

The further development of health and wellness-oriented products, offering functional and natural ingredients, continued to be the main trend in tea in 2012. Such scope has been gradually adopted by b...

The key story is regarding the remarkable local health consciousness, especially among young consumers, which is developing at faster rates accompanied by an increasing environmental awareness. Under ...

As the carbonates competitive environment keeps changing, the Big Cola brand is consolidating its position among lower and even mid-income buyers, who are very attracted to the evident price differenc...

The key concentrates trend during 2012 was the new product development towards reduced sugar formulations, while being replaced with artificial sweeteners. This trend was accompanied by the launch of ...

Grocery retailers in Costa Rica is currently shifting towards even higher levels of polarisation of demand. On the one hand, demand for discounters and warehouse-style outlets continues to grow, based...

Even though non-store retailing has never been very popular in Costa Rican, the increasing adoption of modern urban lifestyles and the rising penetration of credit and debit cards has led to significa...

Even though locals still have a strong preference for standard fresh ground coffee, the increasing availability of more convenient alternatives (such as pods) in both traditional and modern grocery re...

Since practicing sports, running and joining gyms have become significant trends, especially among young people who continue becoming interested in adopting healthier lifestyles, sports and energy dri...

In alignment with the increasing health consciousness and the active lifestyles adopted by local consumers, manufacturers launched a significant number of new products during 2012. This movement is at...

The key 2012 story is the availability of new products through modern supermarkets and convenience stores. These new launches made by Café Britt and imported by Importador Alonso y Cía are being boost...

The current development of health-oriented products offering functional and natural ingredients formulations with no additives continues to accrue to the RTD tea market’s benefit in 2012. At the same ...