Costa Coffee: UK’s largest branded coffee shop chain

Costa Coffee: UK’s largest branded coffee shop chain

Published: January 2013
Publisher: MarketLine
Product ref: 160887
Pages: 25
Format: PDF
Delivery: By product vendor

Forward this to a colleague

Price: $495.00

Don't worry. No payment is taken yet

Introduction

The UK coffee shop market continues to expand rapidly. Costa Coffee is by far the largest branded chain in the market, and an important revenue stream for parent company Whitbread. This Case Study uses Porter’s Five Forces and Ansoff matrix analyses to examine the competitive pressures faced by Costa, and possible strategies for expansion.

Features and benefits
  • MarketLine Case Studies describe topics such as innovative products, business models, and significant company acquisitions.
  • Fact-based and presented in an accessible style, they explain the rationale of commercial decisions and illustrate wider market and economic trends.
Highlights

The UK branded coffee shop market has been growing strongly for many years.

Costa is the largest such chain in the UK by store count, ahead of Starbucks and Caffe Nero. Since 1999, the company has expanded into new geographical markets, but remained focused on coffee shops as its core competency rather than reaching into radically different product categories.

Lack of switching costs for consumers strengthens buyer power, threat of new entrants, and level of rivalry in the market.

Your key questions answered
  • Which company leads the UK branded coffee shop market?
  • How is competitiveness in the market affected by the ease with which customers can switch between coffee shop companies?
  • What strategies is Costa using to defend its revenues and profitablity?

Price: $495.00

Don't worry. No payment is taken yet

Need help before you order?

+44 (0)1527 573 618

9:00am - 5:30pm Mon - Fri

Related research categories

By sector: Coffee (in Hot drinks)

By market: United Kingdom (in Europe)


Not found what you were looking for?

Or contact our research team

We want to meet your research requirements. Let us know what you need, how to contact you and we will do the rest.





How do you want to be contacted?

Phone callback (one working day)
Email

For enhanced security, please complete the following sum:

4 + 9 =

just-drinks homepage



Forgot your password?