Consumer market research

From what people drink to why and when, this section explores consumer attitudes and trends. These reports cover variations of consumer behaviour by country, by category and by retail channel. See which strategies are engaging consumers to best effect and spot the latest trends affecting your business.

104 reports found (page 1 of 4)

Title

Date published

Price


Evolving Private Label Strategies, Consumer Choices, and the

Evolving Private Label Strategies, Consumer Choices, and the future impact on Food Brands & Private Labels

Private label strategies are evolving from offering value and tiered product ranges to meeting a greater variety of consumer needs. This report tracks the latest evolution of private label strategies ...

October 2013

$7995.00


Brazilian Consumer Lifestyles Report - What’s next for consu

Brazilian Consumer Lifestyles Report - What’s next for consumer spending in this emerging giant

Product Brazil offers key growth opportunities for marketers of all consumer packaged goods, as a large and young population and growing middle class both adopt western consumption habits and carve o...

January 2014

$7995.00


Identifying new opportunities in the Soft and Hot Drink mark

Identifying new opportunities in the Soft and Hot Drink markets and responding to evolving consumer need states

This report provides detailed insight into new opportunities in Soft Drinks and Hot Drinks in both developing and developed countries. The evolution of consumption habits across the world means both r...

May 2014

$7995.00


Annual Deal Report – Consumer Packaged Goods

Annual Deal Report – Consumer Packaged Goods

The 'Annual Deal Report: Consumer Packaged Goods' provides a review and understanding of mergers and acquisitions (M&As), capital-raising, partnering deals, and agreements entered into by Consumer Pac...

July 2013

$3200.00


Global Consumer Trends and Key Consumer Targets in Alcoholic

Global Consumer Trends and Key Consumer Targets in Alcoholic Beverages

This report offers comprehensive analysis of consumer’s Alcoholic Beverage drinking habits, allowing marketers to understand people’s consumption patterns like never before. By accurately determining ...

September 2012

$2950.00


10 Global Consumer Trends for the Next Five Years

10 Global Consumer Trends for the Next Five Years

Today’s consumers are value-conscious, interactive, multicultural, health-driven, socially responsible and always connected. In developed markets, conspicuous consumption is out, with personal appeara...

November 2012

$2600.00


Midlife Women: Embracing Power and Avoiding Invisibility in

Midlife Women: Embracing Power and Avoiding Invisibility in Global Consumer Markets

This report explores the lives of midlife women. Despite their number, spending power and contribution to the labour force, many wonder why they are ignored. In mature markets midlifers are the big sp...

May 2013

$2600.00


Celebrity Power and Its Influence on Global Consumer Behavio

Celebrity Power and Its Influence on Global Consumer Behaviour

Celebrities are playing an ever greater role in modern culture and consumption patterns, serving as arbiters of taste, style and public opinion the world over. Their endorsement and creative input ena...

March 2014

$2600.00


Emergence of S-Commerce and Impact on Consumer Goods Industr

Emergence of S-Commerce and Impact on Consumer Goods Industries

Euromonitor International examines the impact of social networks on businesses, zooms into the emergence of social commerce (s-commerce) and identifies industries which are most likely to benefit from...

April 2013

$2000.00


Global Sports and Energy Drinks: Where Consumer Lifestyles a

Global Sports and Energy Drinks: Where Consumer Lifestyles and “Lifestyle Branding” Meet

Sports and energy drinks is one of the fastest growing soft drink categories, supported by their lifestyle marketing and functional properties. However, the reasons consumers choose these beverages di...

April 2013

$2000.00


Consumer Lifestyles in Algeria

Consumer Lifestyles in Algeria

Surrounded by Arab Spring turmoil, Algeria’s consumers have turned instead to the government for help in bettering their economic circumstances. The government has responded with high levels of public...

January 2013

$1900.00


Consumer Lifestyles in Croatia

Consumer Lifestyles in Croatia

Croatian consumers find themselves in a difficult situation as their country’s economy stagnates, unemployment rises and wage levels see little if any growth. All of this has led to declining consumer...

June 2013

$1900.00


Consumer Lifestyles in Kazakhstan

Consumer Lifestyles in Kazakhstan

Kazakhstan has experienced a national economic revival since the collapse of the Soviet Union. As incomes have risen, the buying habits and attitudes of consumers have changed. For instance, more cons...

June 2013

$1900.00


Consumer Lifestyles in Sweden

Consumer Lifestyles in Sweden

Sweden’s consumers basked in optimism after the country’s robust recovery from the global economic crisis, but more recently they have become increasingly nervous as the eurozone crisis has blunted de...

January 2013

$1900.00


Consumer Lifestyles in Belgium

Consumer Lifestyles in Belgium

Belgian consumers face a year of stagnant economic growth in 2013 and this is expected to result in a continued decline in the level of consumer expenditure. Of particular concern to consumers is the ...

January 2013

$1900.00


Consumer Lifestyles in Austria

Consumer Lifestyles in Austria

Although their annual disposable incomes continue to rise, the uncertainties of the eurozone debt crisis have led many Austrian consumers—already relatively frugal and debt-adverse—to adopt more cauti...

January 2013

$1900.00


Consumer Lifestyles in Russia

Consumer Lifestyles in Russia

In recent years, consumer spending has accounted for a significant proportion of Russia’s GDP. High levels of spending followed increased levels of disposable income and, more recently, increased borr...

February 2013

$1900.00


Consumer Lifestyles in Belarus

Consumer Lifestyles in Belarus

Belarus has had very high inflation in 2011 and 2012. Due to the major national currency devaluation and subsequent price rises, people have had to spend very cautiously and look for special offers an...

February 2013

$1900.00


Consumer Lifestyles in Bolivia

Consumer Lifestyles in Bolivia

With a population of over 10 million people in 2012, Bolivia is a predominantly poor country and one of the least developed in Latin America. On the other hand, the country has recently seen robust e...

February 2013

$1900.00


Consumer Lifestyles in Denmark

Consumer Lifestyles in Denmark

Sluggish economic growth, an elevated unemployment rate, a housing market bust and soaring levels of personal debt have made recent years difficult for Danish consumers, leading many of them to reduce...

March 2013

$1900.00


Consumer Lifestyles in Iran

Consumer Lifestyles in Iran

With its large population and burgeoning middle class, Iran has traditionally been a buoyant consumer market. But recent economic sanctions, combined with high inflation, a devalued currency and falli...

March 2013

$1900.00


Consumer Lifestyles in Switzerland

Consumer Lifestyles in Switzerland

Swiss consumers have not suffered as much as a result of the economic downturn, or more recently the eurozone crisis, compared to consumers in other Western European countries. Both annual disposable ...

April 2013

$1900.00


Consumer Lifestyles in Thailand

Consumer Lifestyles in Thailand

Government schemes aiming to boost the economy are giving Thais more spending power. Thailand’s upcoming entry in the ASEAN Economic Community is likely to bring vast changes. Despite a wide gap in in...

April 2013

$1900.00


Consumer Lifestyles in Kenya

Consumer Lifestyles in Kenya

After suffering through an unsteady (in economic terms) 2012 and waiting to see what repercussions the March 2013 elections might bring , Kenyan consumers entered 2013 comforted by good weather (and l...

July 2013

$1900.00


Consumer Lifestyles in the United Kingdom

Consumer Lifestyles in the United Kingdom

With the UK economy narrowly avoiding a third recession in five years during early 2013, austerity, both public and private, remains the biggest single influence on consumer behaviour, particularly fo...

July 2013

$1900.00


Consumer Lifestyles in China

Consumer Lifestyles in China

The rise of Chinese consumers in recent decades has been remarkable and the impact of their spending power on global demand is not anticipated to abate in coming years despite the country’s slowing ec...

July 2013

$1900.00


Consumer Lifestyles in the Czech Republic

Consumer Lifestyles in the Czech Republic

Czech consumers have seen significant increases in their purchasing power since the country’s EU accession in 2004 but two recessions in less than five years have had a negative impact on personal and...

August 2013

$1900.00


Consumer lifestyles in Mexico

Consumer lifestyles in Mexico

Mexico is in the midst of demographic and economic change contributing to significant transformations in consumer lifestyles. As incomes rise and the nation’s birth rate continues to plummet, househol...

September 2013

$1900.00


Consumer lifestyles in Spain

Consumer lifestyles in Spain

More than five years into “la crisis económica,” soaring unemployment, significantly reduced wages and a collapse in housing values continue to weigh heavily on the habits and attitudes of Spanish con...

September 2013

$1900.00


Consumer Lifestyles in the Philippines

Consumer Lifestyles in the Philippines

Consumer confidence has climbed, as the country’s strong economic growth – 7.8% in the first quarter of 2013 – is expected to result in more investments generating jobs and higher salaries. The countr...

September 2013

$1900.00


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