Consumer market research

From what people drink to why and when, this section explores consumer attitudes and trends. These reports cover variations of consumer behaviour by country, by category and by retail channel. See which strategies are engaging consumers to best effect and spot the latest trends affecting your business.

81 reports found (page 1 of 3)

Title

Date published

Price


Evolving Private Label Strategies, Consumer Choices, and the

Evolving Private Label Strategies, Consumer Choices, and the future impact on Food Brands & Private Labels

Private label strategies are evolving from offering value and tiered product ranges to meeting a greater variety of consumer needs. This report tracks the latest evolution of private label strategies ...

October 2013

$7995.00


Brazilian Consumer Lifestyles Report - What’s next for consu

Brazilian Consumer Lifestyles Report - What’s next for consumer spending in this emerging giant

Product Brazil offers key growth opportunities for marketers of all consumer packaged goods, as a large and young population and growing middle class both adopt western consumption habits and carve o...

January 2014

$7995.00


Functional Drinks - Reassessing future potential, determinin

Functional Drinks - Reassessing future potential, determining consumer targets, and delivering credible products

Summary “Functional Drinks - Reassessing future potential, determining consumer targets, and delivering credible products” provides a comprehensive overview of the functional drink landscape, analyzin...

September 2014

$7995.00


Identifying new opportunities in the Soft and Hot Drink mark

Identifying new opportunities in the Soft and Hot Drink markets and responding to evolving consumer need states

This report provides detailed insight into new opportunities in Soft Drinks and Hot Drinks in both developing and developed countries. The evolution of consumption habits across the world means both r...

May 2014

$7995.00


Annual Deal Report – Consumer Packaged Goods

Annual Deal Report – Consumer Packaged Goods

The 'Annual Deal Report: Consumer Packaged Goods' provides a review and understanding of mergers and acquisitions (M&As), capital-raising, partnering deals, and agreements entered into by Consumer Pac...

July 2013

$3200.00


Midlife Women: Embracing Power and Avoiding Invisibility in

Midlife Women: Embracing Power and Avoiding Invisibility in Global Consumer Markets

This report explores the lives of midlife women. Despite their number, spending power and contribution to the labour force, many wonder why they are ignored. In mature markets midlifers are the big sp...

May 2013

$2600.00


10 Global Consumer Trends for the Next Five Years

10 Global Consumer Trends for the Next Five Years

Today’s consumers are value-conscious, interactive, multicultural, health-driven, socially responsible and always connected. In developed markets, conspicuous consumption is out, with personal appeara...

November 2012

$2600.00


Celebrity Power and Its Influence on Global Consumer Behavio

Celebrity Power and Its Influence on Global Consumer Behaviour

Celebrities are playing an ever greater role in modern culture and consumption patterns, serving as arbiters of taste, style and public opinion the world over. Their endorsement and creative input ena...

March 2014

$2600.00


Emergence of S-Commerce and Impact on Consumer Goods Industr

Emergence of S-Commerce and Impact on Consumer Goods Industries

Euromonitor International examines the impact of social networks on businesses, zooms into the emergence of social commerce (s-commerce) and identifies industries which are most likely to benefit from...

April 2013

$2000.00


Global Sports and Energy Drinks: Where Consumer Lifestyles a

Global Sports and Energy Drinks: Where Consumer Lifestyles and “Lifestyle Branding” Meet

Sports and energy drinks is one of the fastest growing soft drink categories, supported by their lifestyle marketing and functional properties. However, the reasons consumers choose these beverages di...

April 2013

$2000.00


Consumer Lifestyles in Algeria

Consumer Lifestyles in Algeria

Surrounded by Arab Spring turmoil, Algeria’s consumers have turned instead to the government for help in bettering their economic circumstances. The government has responded with high levels of public...

January 2013

$1900.00


Consumer Lifestyles in Croatia

Consumer Lifestyles in Croatia

Croatian consumers find themselves in a difficult situation as their country’s economy stagnates, unemployment rises and wage levels see little if any growth. All of this has led to declining consumer...

June 2013

$1900.00


Consumer Lifestyles in Kazakhstan

Consumer Lifestyles in Kazakhstan

Kazakhstan has experienced a national economic revival since the collapse of the Soviet Union. As incomes have risen, the buying habits and attitudes of consumers have changed. For instance, more cons...

June 2013

$1900.00


Consumer Lifestyles in Portugal

Consumer Lifestyles in Portugal

Portuguese consumers have suffered as a result of recent austerity programmes meant to address the country’s budget issues. Enduring declines in disposable income, consumers also face a tight job mark...

October 2012

$1900.00


Consumer Lifestyles in Dominican Republic

Consumer Lifestyles in Dominican Republic

The Dominican Republic, the second largest Caribbean nation, boasts one of the strongest economies in the region. Bolstered by a strong cultural affinity with the US the economy has shown robust growt...

October 2012

$1900.00


Consumer Lifestyles in Jordan

Consumer Lifestyles in Jordan

Jordan’s population is young. At the intersection of three continents, the country is diverse. It has been affected by the political and economic instability in the region. Jordanians’ expenditures ar...

October 2012

$1900.00


Consumer Lifestyles in Lithuania

Consumer Lifestyles in Lithuania

Consumer behaviour patterns in Lithuania have changed since the economic downturn that began in 2009. Lithuania only began functioning as a free market economy relatively recently, and this means the ...

October 2012

$1900.00


Consumer Lifestyles in Canada

Consumer Lifestyles in Canada

Canadian consumers were not affected by the economic downturn to the same degree as consumers in the US. Indeed, there were only brief declines in levels of disposable income and consumer spending bef...

November 2012

$1900.00


Consumer Lifestyles in Vietnam

Consumer Lifestyles in Vietnam

High inflation and low GDP growth has dampened Vietnamese consumers’ confidence. More than ever, people are becoming frugal in order to cope with the rising cost of living. This development has had a ...

November 2012

$1900.00


Consumer Lifestyles in Kenya

Consumer Lifestyles in Kenya

After suffering through an unsteady (in economic terms) 2012 and waiting to see what repercussions the March 2013 elections might bring , Kenyan consumers entered 2013 comforted by good weather (and l...

July 2013

$1900.00


Consumer Lifestyles in the United Kingdom

Consumer Lifestyles in the United Kingdom

With the UK economy narrowly avoiding a third recession in five years during early 2013, austerity, both public and private, remains the biggest single influence on consumer behaviour, particularly fo...

July 2013

$1900.00


Consumer Lifestyles in China

Consumer Lifestyles in China

The rise of Chinese consumers in recent decades has been remarkable and the impact of their spending power on global demand is not anticipated to abate in coming years despite the country’s slowing ec...

July 2013

$1900.00


Consumer Lifestyles in Indonesia

Consumer Lifestyles in Indonesia

Economic growth fuelled by a large domestic market and the export of natural resources has largely insulated South East Asia’s largest economy from the financial woes that continue to affect much of t...

December 2012

$1900.00


Consumer Lifestyles in Singapore

Consumer Lifestyles in Singapore

Singapore’s population is ethnically diverse and includes many immigrants. While the economic situation has made consumers more cautious, given their high disposable incomes, they continue to spend on...

December 2012

$1900.00


Consumer Lifestyles in Hungary

Consumer Lifestyles in Hungary

Consumers in Hungary are dealing with a wide range of economic and financial issues, including a weakening economy, increasing personal debt repayments, high VAT rates, rising inflation and a tight jo...

January 2013

$1900.00


Consumer Lifestyles in Latvia

Consumer Lifestyles in Latvia

While an improving economic climate has caused consumer confidence to rise, optimism remains fragile due to new concerns about the eurozone debt crisis. Another challenge to growth includes the consid...

January 2013

$1900.00


Consumer Lifestyles in Ukraine

Consumer Lifestyles in Ukraine

Despite some recent concerns about economic stability, consumers in Ukraine saw their annual disposable incomes continue to rise which boosted spending. Consumers have become more demanding in terms o...

January 2013

$1900.00


Consumer Lifestyles in Japan

Consumer Lifestyles in Japan

Already wracked by deflation and slow growth, Japan and Japanese consumers suffered another economic blow in 2011 as a result of the Fukushima incident. Generally, the disaster led to many consumers t...

January 2013

$1900.00


Consumer Lifestyles in Malaysia

Consumer Lifestyles in Malaysia

Malaysia’s economy has seen dynamic growth in recent years based on strong domestic demand and a thriving export sector. In 2012, growth slowed as external factors began to weigh on the country’s expo...

January 2013

$1900.00


Consumer Lifestyles in Sweden

Consumer Lifestyles in Sweden

Sweden’s consumers basked in optimism after the country’s robust recovery from the global economic crisis, but more recently they have become increasingly nervous as the eurozone crisis has blunted de...

January 2013

$1900.00


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