Consumer market research (page 1 of 12)
From what people drink to why and when, this section explores consumer attitudes and trends. These reports cover variations of consumer behaviour by country, by category and by retail channel. See which strategies are engaging consumers to best effect and spot the latest trends affecting your business.
| Date published | Title | Price | |
|---|---|---|---|
| June 2010 | Global Consumer Staples
Datamonitor's Global Consumer Staples industry profile is an essential resource for top-level data and analysis covering the Consumer Staples industry. It includes data on market size and segmentation... |
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$ 250.00 |
| September 2011 | August Monthly Deal Report – Consumer Packaged Goods
The Monthly Report provides the reader with the top-line data necessary to quickly keep abreast of the deal activity in the consumer packaged goods industry on a month-on-month basis.... |
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$ 300.00 |
| February 2012 | February Monthly Deals Roundup – Consumer Packaged Goods
The report provides a review and understanding of the mergers and acquisitions (M&As), capital-raising, partnering deals and agreements entered into by CPG companies during February 2012.... |
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$ 300.00 |
| April 2012 | March Monthly Deals Roundup - Consumer Packaged Goods
The report provides a review of the M&A, capital-raising, partnering deals and agreements entered into by CPG companies during March 2012.... |
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$ 300.00 |
| May 2012 | April Monthly Deals Roundup - Consumer Packaged Goods
The report provides a review of the M&A, capital-raising, partnering deals and agreements entered into by CPG companies during April 2012... |
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$ 300.00 |
| August 2012 | July Monthly Deals Roundup - Consumer Packaged Goods
Product Synopsis The report provides a review of the mergers and acquisitions (M&As), capital raising, partnering deals and agreements entered into by CPG companies during July 2012.... |
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$ 300.00 |
| September 2012 | August Monthly Deals Roundup - Consumer Packaged Goods
The report provides a review and understanding of mergers and acquisitions (M&As), capital-raising, partnering deals and agreements entered into by CPG companies during August 2012.... |
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$ 300.00 |
| October 2012 | September Monthly Deals Roundup - Consumer Packaged Goods
The report provides a review and understanding of mergers and acquisitions (M&As), capital-raising, partnering deals, and agreements entered into by CPG companies during September 2012.... |
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$ 300.00 |
| December 2012 | November Monthly Deals Roundup - Consumer Packaged Goods
The report provides a review of the mergers and acquisitions (M&As), capital-raising, partnering deals, and agreements entered into by CPG companies during November 2012.... |
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$ 300.00 |
| November 2012 | October Monthly Deals Roundup - Consumer Packaged Goods
The report provides a review and understanding of mergers and acquisitions (M&As), capital-raising, partnering deals, and agreements entered into by CPG companies during October 2012.... |
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$ 300.00 |
| February 2013 | December Monthly Deals Roundup - Consumer Packaged Goods
The report provides a review of the mergers and acquisitions (M&As), capital-raising, partnering deals, and agreements entered into by CPG companies during December 2012.... |
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$ 300.00 |
| April 2011 | Aperol Case Study: Aligning an authentic Italian alcohol brand with contemporary consumer needs
Amid volume declines in spirits generally, Gruppo Campari's Aperol brand has achieved dramatic growth since 2004, with total sales quadrupling off the back of expansion both throughout its core Italia... |
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$ 400.00 |
| June 2011 | Premium Spirits in China Case Study: Harnessing greater consumer spending power in the Chinese market
China is a key growth market for virtually all consumer packaged goods categories; indeed, the sheer size and spending power of the market is difficult to ignore. The situation in the spirits category... |
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$ 400.00 |
| August 2011 | Smart Packaging Case Study: How packaging can communicate with the consumer in new ways
Opportunities are emerging for packaging that provides properties beyond simply containing the product. This case study analyzes key drivers and inhibitors affecting the adoption of smart packaging a... |
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$ 400.00 |
| March 2013 | Successes and Failures in Consumer Packaged Goods Innovation and Marketing in 2012
Case studies of successes and failures in consumer packaged goods innovation and marketing in 2012 are discussed in this webinar, which originally ran on March 5 and 6, 2013. Watch the webinar recordi... |
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$ 400.00 |
| September 2010 | FirstCape Case Study: Tapping into the Needs of the UK Wine Consumer
With the underlying shift from on to off trade drinking in the UK, the importance of wine to the alcohol market has grown. This case study assesses how, by focusing on brand communication, brand archi... |
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$ 400.00 |
| December 2010 | Seasonal Packaging Case Study: Tapping into Consumer Trends Beyond the Visual
Seasonal packaging no longer represents a novel promotional tool but rather a necessary strategy used by the majority of brands. This case study examines the way in which manufacturers are using innov... |
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$ 400.00 |
| January 2011 | Gatorade Case Study: Using Consumer Segmentation and Social Media to Drive Market Growth
With US consumers becoming more health conscious, non-carbonated drinks have experienced a surge in demand in recent years. This has caused the non-carbonated drinks market to become a highly competit... |
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$ 400.00 |
| February 2011 | Apps and social media strategies in healthy foods and beverages key lessons and case studies
They’re the fastest-moving, biggest bandwagon in global marketing and branding – but are social media more than just the “shiny new object in the room”, as a senior executive put it? With their low-co... |
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$ 395.00 |
| June 2010 | Financial Deal Insights Consumer Markets Q1 10
Focus on health: Major FMCG players are trying to cash in on the health trend to expand category sales and/or create product differentiation. Food manufacturers, Non-alcoholic carbonated beverage gian... |
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$ 495.00 |
| May 2013 | Selling Consumer Goods in China - An Analysis of 41 Chinese Cities as Consumer Goods Markets
The Selling Consumer Goods in China report covers the 41 cities in China that offer consumer goods companies the best prospects for market penetration and growth on the fast-growing Chinese consumer g... |
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$ 499.00 |
| July 2010 | World Consumer Income and Expenditure Patterns
World Consumer Income and Expenditure Patterns is a valuable reference book if you wish to know how much people earn and how they spend their money.... |
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$ 475.00 |
| March 2012 | World Consumer Lifestyles Databook 2012
World Consumer Lifestyles Databook 2013 helps you understand who consumers are and how they live their lives. The book has lifestyle statistics for 22 years covering 75 countries. The research include... |
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$ 520.00 |
| February 2010 | Shopper Marketing Trends 2010
Shopper Marketing Trends 2010 offers a concise introduction to shopper marketing in UK food and grocery, charting key shopper trends for 2010 and shopper marketing implications for FMCGs and retailers... |
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$ 560.00 |
| October 2012 | Consumer Americas 2013
Consumer Americas 2013 helps you understand consumer markets in North America and Latin America. It has market sizes for hundreds of consumer products in 14 countries. Data covers six years (2006-201... |
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$ 640.00 |
| October 2012 | Consumer Europe 2013
Consumer Europe 2013 helps you to understand the European consumer market. The book has market sizes for hundreds of consumer products in 27 countries in Europe. The data covers six years (2006-2011) ... |
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$ 640.00 |
| October 2012 | Consumer Middle East and North Africa 2013
Consumer Middle East and North Africa 2013 is a reference book that will help you understand Arab consumer markets. It has market sizes for hundreds of consumer products in 19 Arab nations. The data c... |
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$ 640.00 |
| November 2010 | Hot drinks in Argentina - Market Forecast & Consumer Demographics
Hot drinks in Argentina – Market Forecast & Consumer Demographics is an information resource that quantifies the market and provides detailed insight into the consumption and usage demographics of the... |
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$ 795.00 |
| November 2010 | Hot drinks in Australia - Market Forecast & Consumer Demographics
Hot drinks in Australia – Market Forecast & Consumer Demographics is an information resource that quantifies the market and provides detailed insight into the consumption and usage demographics of the... |
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$ 795.00 |
| November 2010 | Hot drinks in Austria - Market Forecast & Consumer Demographics
Hot drinks in Austria – Market Forecast & Consumer Demographics is an information resource that quantifies the market and provides detailed insight into the consumption and usage demographics of the h... |
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$ 795.00 |
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