Consumer market research (page 1 of 5)

From what people drink to why and when, this section explores consumer attitudes and trends. These reports cover variations of consumer behaviour by country, by category and by retail channel. See which strategies are engaging consumers to best effect and spot the latest trends affecting your business.

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139 reports found

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Date published Title Price
April 2014 Selling Consumer Goods in China - An Analysis of 41 Chinese Cities as Consumer Goods Markets

The Selling Consumer Goods in China report covers the 41 cities in China that offer consumer goods companies the best prospects for market penetration and growth on the fast-growing Chinese consume...

$ 499.00
March 2014 Celebrity Power and Its Influence on Global Consumer Behaviour

Celebrities are playing an ever greater role in modern culture and consumption patterns, serving as arbiters of taste, style and public opinion the world over. Their endorsement and creative input ena...

$ 2600.00
March 2014 Consumer Lifestyles in Brazil

Brazilian consumers, long known for being spenders and not savers, have been exhibiting strong buying trends. Despite a lack of confidence and general dissatisfaction with the government, many poorer ...

$ 1900.00
March 2014 Consumer Lifestyles in Poland

Polish consumers have always been cost-conscious and this has led to most seeking out less expensive products, ranging from private label products to second-hand cars. On the other hand, recent Polish...

$ 1900.00
February 2014 Consumer Lifestyles in the United Arab Emirates

This country of contrasts offers a luxurious tax-free safe haven for many, and a monotonous grind and hard living for others. Comfortably off UAE consumers continue to spend up on luxury living, gadge...

$ 1900.00
February 2014 Consumer Lifestyles in Turkey

Consumer lifestyles continue, in large part, to mirror those in other European countries. The influence of the internet, particularly social networking sites, has been significant in recent year in sh...

$ 1900.00
February 2014 Consumer Lifestyles in Nigeria

A strong sense of culture continues to influence consumer preferences, despite the relative penetration of Western values and lifestyles amongst urbanites. The majority of the population lives in pove...

$ 1900.00
February 2014 Consumer Lifestyles in Taiwan

Taiwan’s consumers tend to be relatively well-off but they have experienced static income growth in recent years and this has affected demand for a wide range of products and services. Better relation...

$ 1900.00
February 2014 Consumer Lifestyles in South Africa

While South Africa remains the most unequal country in the world in terms of income distribution, its middle class continues to expand, driving robust growth in consumption expenditure as consumers fl...

$ 1900.00
January 2014 Consumer Lifestyles in Saudi Arabia

Saudi consumers were less affected by the recent economic downturn than consumers in other countries and, in turn, their attitudes and shopping habits have not changed significantly in recent years. O...

$ 1900.00
January 2014 Consumer Lifestyles in the Netherlands

The global financial crisis has had a severe impact, and the longer the crisis lasts, the more consumers look for ways to cut expenses. Supermarket sales and special offers have become more important....

$ 1900.00
January 2014 Brazilian Consumer Lifestyles Report - What’s next for consumer spending in this emerging giant

Product Brazil offers key growth opportunities for marketers of all consumer packaged goods, as a large and young population and growing middle class both adopt western consumption habits and carve o...

$ 7995.00
December 2013 Consumer Lifestyles in Hong Kong, China

In Hong Kong, the rise in income disparity has become a key concern to consumers. Indeed, the elderly in Hong Kong are among the poorest in the developed world. Regardless, Hong Kong continues to see ...

$ 1900.00
November 2013 Consumer Lifestyles in India

In the middle of a slowing economy, already-frugal consumers in India continue to be cautious about spending. In particular, members of the burgeoning middle class have put many of their aspirations o...

$ 1900.00
November 2013 Consumer Lifestyles in Ireland

Having suffered through five years of severe public and private austerity, there are emerging signs that brighter days lie ahead for the Irish consumer. While chronic mortgage debt remains a significa...

$ 1900.00
November 2013 Cafe Frei in Consumer Foodservice (Hungary)

Cafe Frei is expanding its chain of specialist coffee shops by opening stylish cafes at key locations and offering high quality coffee specialities to consumers through its own outlets. Cafe Frei outl...

$ 150.00
November 2013 Restel Oy in Consumer Foodservice (Finland)

Restel’s strategy to strengthen its position is based on acquiring the outlets of small independent cafés/bars and full-service restaurants, which are then integrated into its chained networks. The co...

$ 150.00
October 2013 Consumer Lifestyles in Greece

Studies indicate that Greek consumers are amongst the most pessimistic in Europe and it is not difficult to see why. In 2012, the Greek economy contracted for the fifth consecutive year, unemployment ...

$ 1900.00
October 2013 Consumer Attitudes and Online Retail Dynamics in Australia, 2013

Provides in-depth analysis of the latest trends in online consumer shopping, covering of the factors driving online shopping, consumer insights, market dynamics (covering 25 product categories), and r...

$ 1450.00
October 2013 Evolving Private Label Strategies, Consumer Choices, and the future impact on Food Brands & Private Labels

Private label strategies are evolving from offering value and tiered product ranges to meeting a greater variety of consumer needs. This report tracks the latest evolution of private label strategies ...

$ 7995.00
October 2013 Consumer Attitudes and Online Retail Dynamics in South Africa, 2013

Provides in-depth analysis of the latest trends in online consumer shopping, covering of the factors driving online shopping, consumer insights, market dynamics (covering 25 product categories), and r...

$ 1450.00
October 2013 Consumer Attitudes and Online Retail Dynamics in Italy, 2013

Provides in-depth analysis of the latest trends in online consumer shopping, covering of the factors driving online shopping, consumer insights, market dynamics (covering 25 product categories), and r...

$ 1450.00
October 2013 Consumer Lifestyles in South Korea

For years, South Korean consumers have been facing worryingly high levels of household debt and this has affected demand for many non-essential products and services. This is plaguing nearly all age c...

$ 1900.00
September 2013 Consumer Attitudes and Online Retail Dynamics in Brazil, 2013

Provides in-depth analysis of the latest trends in online consumer shopping, covering factors that drive online shopping, consumer insights, market dynamics (covering 25 product categories), and revie...

$ 1450.00
September 2013 Consumer Attitudes and Online Retail Dynamics in India, 2013

Provides in-depth analysis of the latest trends in online consumer shopping, covering factors driving online shopping, consumer insights, market dynamics (covering 25 product categories), and reviews ...

$ 1450.00
September 2013 Consumer Attitudes and Online Retail Dynamics in the China, 2013

Provides in-depth analysis of the latest trends in online consumer shopping, covering factors that drive online shopping, consumer insights, market dynamics (covering 25 product categories), and revie...

$ 1450.00
September 2013 Consumer lifestyles in Mexico

Mexico is in the midst of demographic and economic change contributing to significant transformations in consumer lifestyles. As incomes rise and the nation’s birth rate continues to plummet, househol...

$ 1900.00
September 2013 Consumer lifestyles in Spain

More than five years into “la crisis económica,” soaring unemployment, significantly reduced wages and a collapse in housing values continue to weigh heavily on the habits and attitudes of Spanish con...

$ 1900.00
September 2013 Consumer Lifestyles in the Philippines

Consumer confidence has climbed, as the country’s strong economic growth – 7.8% in the first quarter of 2013 – is expected to result in more investments generating jobs and higher salaries. The countr...

$ 1900.00
September 2013 Consumer Lifestyles in Australia

While Australian consumers were generally less affected by the economic downturn, they are nevertheless cautious about spending and are saving more of their earnings. In particular, many older consume...

$ 1900.00

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