Consumer Lifestyles in Hong Kong, China

Consumer expenditure in Hong Kong declined as a result of the recent economic downturn, with shoppers from Nathan’s Road to Causeway Bay simply not spending as they did in years past. However, the city was generally less affected than others in the region and consumer confidence has rebounded. Hong Kong’s affluent households are now expected to return to their robust spending ways and drive increased demand for a wide range of products and services over the forecast period.

Euromonitor's Consumer Lifestyles in Hong Kong, China report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Lifestyles market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Consumer Lifestyles - Hong Kong, China
Euromonitor International
February 2011
List of Contents and Tables
Structure of the Report
Consumer Trends
Image-conscious Hong Kong Consumers Want Products That Make Them Look Good
Green Marketing Machine Focuses on Hong Kong Consumers
Island Hoppers Boost Tourism Sector
Computer Geeks Battle Book Worms
the Coming Suburbians
Consumer Segmentation
Babies and Infants
Kids
Tweenagers
Teens
Twenty-somethings
Thirty-somethings
Middle-aged Adults
Older Population
Table 1 Consumer Segmentation: 2005-2009
Table 2 Consumer Segmentation: 2010-2020
People
Population
Marital Status
Town Or Country
Table 3 Population by Age: 2005-2009
Table 4 Population by Age: 2010-2020
Table 5 Male Population by Age: 2005-2009
Table 6 Male Population by Age: 2010-2020
Table 7 Female Population by Age: 2005-2009
Table 8 Female Population by Age: 2010-2020
Table 9 Population by Marital Status: 2005-2009
Table 10 Population by Marital Status: 2010-2020
Table 11 Marriage and Divorce Rates/Average Age at First Marriage: 2005-2009
Table 12 Population by Urban/Rural Location and Population Density: 2005-2009
Table 13 Population by Urban/Rural Location and Population Density: 2010-2020
Table 14 Population by Major Cities: 2005-2009
Table 15 Population by Major Cities: 2010-2020
House and Home
Households by Annual Disposable Income
Households by Number of Occupants
Single-person Households
Couples Without Children
Couples With Children
Single-parent Families
Table 16 Annual Disposable Income per Household (Current Value): 2005-2009
Table 17 Annual Disposable Income per Household (Constant Value): 2005-2009
Table 18 Annual Disposable Income per Household (Constant 2009 Value): 2010-2020
Table 19 Households by Number of Persons: 2005-2009
Table 20 Households by Number of Persons: 2010-2020
Table 21 Households by Type: 2005-2009
Table 22 Households by Type: 2010-2020
Home Ownership
Running Costs
Shopping for Household Goods
Possession of Household Durables
DIY and Gardening
Pet Ownership
Table 23 Households by Tenure: 2005-2009
Table 24 Households by Tenure: 2010-2020
Table 25 Households by Type of Dwelling: 2005-2009
Table 26 Households by Type of Dwelling: 2010-2020
Table 27 Running Costs: 2005-2009
Table 28 Possession of Household Durables: 2005-2009
Table 29 Possession of Household Durables: 2010-2020
Table 30 Pet Population: 2005-2009
Income
Average Income
Average Income by Age
Table 31 Annual Gross and Disposable Income (Current Value): 2005-2009
Table 32 Annual Gross and Disposable Income (Constant 2009 Value): 2005-2009
Table 33 Annual Gross and Disposable Income (Constant 2009 Value): 2010-2020
Table 34 Average Annual Gross Income by Age (Current Value): 2005-2009
Table 35 Average Annual Gross Income by Age (Constant 2009 Value): 2005-2009
Consumer Expenditure
Living Costs
Table 36 Consumer Expenditure by Broad Category (Current Value): 2005-2009
Table 37 Consumer Expenditure by Broad Category (Constant 2009 Value): 2005-2009
Table 38 Consumer Expenditure by Broad Category (Constant 2009 Value): 2010-2020
Work
Working Conditions
Commuting
Working Women
Alternative Work Options
Retirement
Unemployment
Table 39 Employed Population: 2005-2009
Table 40 Employed Population: 2010-2020
Table 41 Unemployed Population: 2005-2009
Table 42 Unemployed Population: 2010-2020
Learning
School Life
University Life
Adult Learning
Table 43 School Students: 2005-2009
Table 44 Graduates: 2005-2009
Table 45 Higher Education Students: 2005-2009
Eating (including Soft Drinks)
Shopping for Food and Drinks
Dining in
Dining Out
Café Culture
Table 46 Consumer Expenditure on Food (Current Value): 2005-2009
Table 47 Consumer Expenditure on Food (Constant 2009 Value): 2005-2009
Table 48 Consumer Expenditure on Food (Constant 2009 Value): 2010-2020
Table 49 Consumer Expenditure on Non-Alcoholic Beverages (Current Value): 2005-2009
Table 50 Consumer Expenditure on Non-Alcoholic Beverages (Constant 2009 Value): 2005-2009
Table 51 Consumer Expenditure on Non-Alcoholic Beverages (Constant 2009 Value): 2010-2020
Table 52 Consumer Foodservice by Type (Current Value): 2005-2009
Table 53 Consumer Foodservice by Type (Constant 2009 Value): 2005-2009
Drinking
Drinking Habits
Shopping for Alcoholic Beverages
Table 54 Consumer Expenditure on Alcoholic Beverages and Tobacco (Current Value): 2005-2009
Table 55 Consumer Expenditure on Alcoholic Beverages and Tobacco (Constant 2009 Value): 2005-2009
Table 56 Consumer Expenditure on Alcoholic Beverages and Tobacco (Constant 2009 Value): 2010-2020
Smoking
Smoking Habits
Shopping for Cigarettes and Tobacco
Table 57 Smoking Prevalence: 2005-2009
Personal Appearance
Attitudes Towards Hair and Beauty
Table 58 Expenditure on Cosmetics and Toiletries (Current Value): 2005-2009
Table 59 Expenditure on Cosmetics and Toiletries (Constant 2009 Value): 2005-2009
Fashion
Fashion Trends
Shopping for Clothes, Shoes and Luxury Goods
Table 60 Consumer Expenditure on Clothing and Footwear (Current Value): 2005-2009
Table 61 Consumer Expenditure on Clothing and Footwear (Constant 2009 Value): 2005-2009
Table 62 Consumer Expenditure on Clothing and Footwear (Constant 2009 Value): 2010-2020
Health and Wellness
Healthcare
Health and Well-being
Sport and Fitness
Nutrition
Home Medication and Vitamins
Table 63 Obese and Overweight Population: 2005-2009
Table 64 Consumer Expenditure on Health and Wellness (Current Value): 2005-2009
Table 65 Consumer Expenditure on Health and Wellness (Constant 2009 Value): 2005-2009
Leisure and Recreation
Staying in
Going Out
Public Holidays, Celebrations and Gift-giving Occasions
Culture
Holidays
Table 66 Household Possession of Cable TV and Satellite TV: 2005-2009
Table 67 Household Possession of Cable TV and Satellite TV: 2010-2020
Table 68 Consumer Expenditure on Package Holidays (Current Value): 2005-2009
Table 69 Consumer Expenditure on Package Holidays (Constant 2009 Value): 2005-2009
Table 70 Consumer Expenditure on Package Holidays (Constant 2009 Value): 2010-2020
Consumer Technology
In-home Technology
Portable Technology
E-commerce and M-commerce
Table 71 Household Possession of Broadband Internet-Enabled Computers, DVD Players and Video Game Consoles: 2005-2009
Table 72 Household Possession of Broadband Internet-Enabled Computers, DVD Players and Video Game Consoles: 2010-2020
Table 73 Household Possession of Mobile Telephones: 2005-2009
Table 74 Household Possession of Mobile Telephones: 2010-2020
Table 75 Internet Retailing (Current Value): 2005-2009
Table 76 Internet Retailing (Constant 2009 Value): 2005-2009
Transport
Getting Around
Air Travel
Table 77 Household Possession of Passenger Vehicles: 2005-2009
Table 78 Household Possession of Passenger Vehicles: 2010-2020
Table 79 Consumer Expenditure on Transport Services (Current Value): 2005-2009
Table 80 Consumer Expenditure on Transport Services (Constant 2009 Value): 2005-2009
Table 81 Consumer Expenditure on Transport Services (Constant 2009 Value): 2010-2020
Money
Savings
Loans and Mortgages
Credit
Table 82 Savings and Savings Ratio: 2005-2009
Table 83 Consumer Loans, Mortgages and Credit (Current Value): 2005-2009
Table 84 Consumer Loans, Mortgages and Credit (Constant 2009 Value): 2005-2009
Table 85 Financial Cards in Circulation: 2005-2009

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Related research categories

By sector: Consumer (in Trends)

By market: China (in Asia), Hong Kong (in Asia), China (in BRICM)