Concentrates market research

Use this section of our site to track the concentrates category within the soft drinks industry. We have reports that monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data.

92 reports found (page 3 of 4)

Title

Date published

Price


Concentrates in Kazakhstan

Concentrates in Kazakhstan

Concentrates is the smallest soft drinks area in Kazakhstan, recording total volume sales of just 0.1 million litres in 2013 and throughout the review period. The area’s poor development can be attrib...

May 2014

$900.00


Concentrates in Uruguay

Concentrates in Uruguay

Concentrates and especially powder options are the least expensive of all soft drinks per RTD litre, when using tap water to prepare them. However, and despite relatively low per capita consumption, t...

May 2014

$900.00


Concentrates in Hungary

Concentrates in Hungary

Liquid concentrates was able to deliver the strongest growth within soft drinks both in terms of value and volume as consumers returned to this product with strong traditions in Hungary. Good value-fo...

May 2014

$900.00


Concentrates in Bulgaria

Concentrates in Bulgaria

Concentrates is a very mature category and it faced increasing levels of competition from other, either cheaper, or more modern soft drinks. In 2013, Bulgarian consumers did not view concentrates as v...

May 2014

$900.00


Concentrates in Azerbaijan

Concentrates in Azerbaijan

Towards the end of the review period, the popularity of kisel, as one of the popular powder concentrates from Soviet Union times, remains strong. During the 1990s, there was a wide availability of pow...

April 2014

$900.00


Concentrates in Pakistan

Concentrates in Pakistan

Concentrates companies continued to advertise their brands heavily in 2013. Hamdard (Wakf) Laboratories launched two marketing campaigns to promote its brand Rooh Afza. One campaign was introduced dur...

April 2014

$900.00


Concentrates in Slovakia

Concentrates in Slovakia

Concentrates is becoming more diverse in Slovakia. Consumers became more educated and demand for products with added value – mainly based on health and wellness attributes such as reduced sugar, natur...

April 2014

$900.00


Concentrates in Georgia

Concentrates in Georgia

The fall in value sales in 2013 represented the fifth year of decline, which started in 2009. The category saw no significant launches, advertising campaigns or any innovative marketing. The growth of...

April 2014

$900.00


Concentrates in Macedonia

Concentrates in Macedonia

Off-trade value sales of concentrates grew by 2% in current terms in 2013. Both liquid and powder concentrates achieved similar growth levels, with powder concentrates achieving higher growth of 3% in...

April 2014

$900.00


Concentrates in Norway

Concentrates in Norway

The health and wellness trend is having a massive impact on concentrates in Norway, with reduced-sugar and sugar-free liquid concentrates increasingly becoming the norm. Standard or sugary brands are ...

April 2014

$900.00


Concentrates in Dominican Republic

Concentrates in Dominican Republic

There were two very different stories and dynamics operating within concentrates in 2013 in terms of value. Liquid concentrates continued underperforming its closest competitor, juice (even worse: its...

April 2014

$900.00


Concentrates in Bosnia-Herzegovina

Concentrates in Bosnia-Herzegovina

At 5% off-trade and 3% on-trade decline in RTD volume terms during 2013, concentrates in Bosnia-Herzegovina are performing weaker than during the review period. As an economy category, the weak perfor...

April 2014

$900.00


Concentrates in Belarus

Concentrates in Belarus

Concentrates in Belarus has an image of being an old-fashioned type of beverage. The existing brands have done little to change their images for many years, and for this reason products in this catego...

March 2014

$900.00


Concentrates in Switzerland

Concentrates in Switzerland

Concentrates continue to be popular among families with small children. Liquid concentrates are the standard drinks for children in Switzerland, in particular raspberry-flavoured syrup. In spite of th...

September 2013

$900.00


Concentrates in Pakistan

Concentrates in Pakistan

In Pakistan, concentrates, especially the liquid concentrates offered under the Rooh Afza and Jam-e-Shirin brands, are widely regarded as healthier and cheaper alternatives to carbonates and packaged ...

August 2013

$900.00


Concentrates in India

Concentrates in India

Concentrates are considered synthetic and artificial. Manufacturers are trying to change this conception by launching products which contain “no added sugar” or “no artificial flavours”. The soft drin...

July 2013

$900.00


Concentrates in the Philippines

Concentrates in the Philippines

Concentrates benefited from the continued growth of sprits in 2012. Many young adults continue to choose spirits as a preferred alcoholic beverage. This tends to be mixed with powder concentrates as s...

July 2013

$900.00


Concentrates in Taiwan

Concentrates in Taiwan

Because of the increasing number of convenience store outlets, consumers did not have to make drinks at home. The busy lifestyles changed the local purchasing behaviour. Furthermore, many convenience ...

July 2013

$900.00


Concentrates in Nigeria

Concentrates in Nigeria

Growth in total RTD volume sales of concentrates in 2012 was down on 2011, and also slower than the CAGR for the entire review period. This slowdown was mainly due to increasing maturity and growing c...

July 2013

$900.00


Concentrates in the United Kingdom

Concentrates in the United Kingdom

With increasing pressures on personal finances, UK consumers continued to look for new ways in which to save money. One aspect of this is the increased trend of cooking and socialising at home. Produc...

June 2013

$900.00


Concentrates in Kazakhstan

Concentrates in Kazakhstan

Concentrates is the least developed category in soft drinks in Kazakhstan, accounting for only 0.1 million litres in 2012. Its poor development is due to the specific method of consumption of concentr...

June 2013

$900.00


Concentrates in Indonesia

Concentrates in Indonesia

In 2012, both liquid concentrates and powder concentrates registered a decelerating volume growth compared to 2011, although still being fairly strong. Liquid concentrates products are already quite w...

June 2013

$900.00


Concentrates in Hungary

Concentrates in Hungary

In 2012, concentrates recorded positive growth in both volume and value terms as both formats, liquid and powder, are good alternatives to carbonates, fruit/vegetable juice and RTD tea thanks to their...

June 2013

$900.00


Concentrates in Ukraine

Concentrates in Ukraine

Concentrates in Ukraine suffered a radical contraction since the 2008 financial crisis, with double-digit declines witnessed every year between 2008 and 2011. Although the category fall halted over 20...

June 2013

$900.00


Concentrates in Macedonia

Concentrates in Macedonia

Concentrates recorded marginal value growth in 2012 while suffering a decline in volume sales. Nevertheless, there are some who remain loyal to concentrates, these mainly being low-income consumers an...

May 2013

$900.00


Concentrates in Norway

Concentrates in Norway

Concentrates has been a declining category for the last three years, though in 2012 the category saw some positive growth figures due to new product launches in private label and also consumer loyalty...

May 2013

$900.00


Concentrates in Slovakia

Concentrates in Slovakia

Concentrates have a long tradition in Slovakia and for many consumers, concentrates are an important component of daily consumption. However, the category is threatened by the increasing popularity of...

May 2013

$900.00


Concentrates in Bosnia-Herzegovina

Concentrates in Bosnia-Herzegovina

Relative to the CAGR recorded during the review period, the performance of concentrates in 2012 was weaker in the off-trade in current value terms. Concentrates suffers from intensified competition in...

May 2013

$900.00


Concentrates in Georgia

Concentrates in Georgia

Since the major domestic player Lagidze withdrew its products in liquid concentrates from the off-trade channel in 2009, the category stagnated in retail. Overall, concentrates are not very popular am...

April 2013

$900.00


Concentrates in Guatemala

Concentrates in Guatemala

In 2012 overall sales were mainly driven by liquid concentrates. Total volume RTD sales reached 4567million litres after an increase of 1%, led by the lack of potable tap water and high dilution ratio...

April 2013

$900.00


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