Concentrates market research

Use this section of our site to track the concentrates category within the soft drinks industry. We have reports that monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data.

117 reports found (page 2 of 4)

Title

Date published

Price


Concentrates in Nigeria

Concentrates in Nigeria

Concentrates is a slow-growing category within soft drinks in Nigeria, but it is still seeing steady positive growth. Parents normally add such drinks to their children’s lunch packs for school, with ...

May 2014

$900.00


Concentrates in the Philippines

Concentrates in the Philippines

In terms of total volume, the concentrates category continues to contract as more and more Philippine consumers shift to smaller packs, called litro packs, from bigger-sized family packs. A litro pack...

May 2014

$900.00


Concentrates in Greece

Concentrates in Greece

Following several years of steep declines, 2013 was a better year for both power and liquid concentrates. Liquid concentrates highly benefits from the recession. Presenting a cheap alternative to juic...

May 2014

$900.00


Concentrates in the United Arab Emirates

Concentrates in the United Arab Emirates

Concentrates remain popular during Ramadan in the United Arab Emirates but during the rest of the year juices have gained increasing popularity as they are perceived as healthier substitutes for sugar...

May 2014

$900.00


Concentrates in Turkey

Concentrates in Turkey

In 2013, concentrates achieved positive current value growth. This was achieved following a very poor year in terms of value sales in 2012 and an overall value decline over the review period, which st...

May 2014

$900.00


Concentrates in Denmark

Concentrates in Denmark

Health and financial concerns witnessed consumers continue to trade down from juice, carbonates and other soft drinks to concentrates in 2013. This also increased demand for premium quality concentrat...

April 2014

$900.00


Concentrates in Finland

Concentrates in Finland

Concentrates total volume sales declined by 1% to well below 21 million litres in 2013. The category suffered from maturity, as well as from the unstable economic conditions in the country, which unde...

April 2014

$900.00


Concentrates in Georgia

Concentrates in Georgia

The fall in value sales in 2013 represented the fifth year of decline, which started in 2009. The category saw no significant launches, advertising campaigns or any innovative marketing. The growth of...

April 2014

$900.00


Concentrates in Chile

Concentrates in Chile

Concentrates achieved high growth rates in 2013 due to innovation in product development, with new flavour varieties, and affordable price positioning which make the products attractive to price-sensi...

April 2014

$900.00


Concentrates in Slovenia

Concentrates in Slovenia

Thanks to its economical positioning, concentrates was the soft drinks category that benefited most from increased price sensitivity among Slovenian consumers in 2013. Aside from low prices, the fact ...

April 2014

$900.00


Concentrates in Slovakia

Concentrates in Slovakia

Concentrates is becoming more diverse in Slovakia. Consumers became more educated and demand for products with added value – mainly based on health and wellness attributes such as reduced sugar, natur...

April 2014

$900.00


Concentrates in Pakistan

Concentrates in Pakistan

Concentrates companies continued to advertise their brands heavily in 2013. Hamdard (Wakf) Laboratories launched two marketing campaigns to promote its brand Rooh Afza. One campaign was introduced dur...

April 2014

$900.00


Concentrates in Azerbaijan

Concentrates in Azerbaijan

Towards the end of the review period, the popularity of kisel, as one of the popular powder concentrates from Soviet Union times, remains strong. During the 1990s, there was a wide availability of pow...

April 2014

$900.00


Concentrates in Latvia

Concentrates in Latvia

As concentrates are used mostly as an addition to cocktails, coffee, tea or ice cream, its growth directly depends on the development of those categories, as well as temperature and the weather. Liqui...

April 2014

$900.00


Concentrates in Mexico

Concentrates in Mexico

Concentrates are strongly pushed in sales by the convenience that they represent. However, the category is facing two main difficulties that are not supporting volume growth. One of them is the increa...

April 2014

$900.00


Concentrates in Lithuania

Concentrates in Lithuania

In 2013, concentrates were mostly used as a flavour additive by Lithuanians and consumed with cocktails and sweet meals. They buy syrups for ice-cream or to mix with alcoholic and soft drinks. This ne...

April 2014

$900.00


Concentrates in Macedonia

Concentrates in Macedonia

Off-trade value sales of concentrates grew by 2% in current terms in 2013. Both liquid and powder concentrates achieved similar growth levels, with powder concentrates achieving higher growth of 3% in...

April 2014

$900.00


Concentrates in Bosnia-Herzegovina

Concentrates in Bosnia-Herzegovina

At 5% off-trade and 3% on-trade decline in RTD volume terms during 2013, concentrates in Bosnia-Herzegovina are performing weaker than during the review period. As an economy category, the weak perfor...

April 2014

$900.00


Concentrates in Serbia

Concentrates in Serbia

In 2012 the powder format developed much faster than liquid concentrates. In RTD terms, powder concentrates posted a 9% increase while liquid concentrates posted a modest decline. Much of these perfor...

April 2014

$900.00


Concentrates in Colombia

Concentrates in Colombia

Concentrates grew 8% in ready to drink volume and 11% in current value, driven by increases in disposable income by lower-income consumers and increased demand for products with higher quality (such a...

April 2014

$900.00


Concentrates in Dominican Republic

Concentrates in Dominican Republic

There were two very different stories and dynamics operating within concentrates in 2013 in terms of value. Liquid concentrates continued underperforming its closest competitor, juice (even worse: its...

April 2014

$900.00


Concentrates in Ecuador

Concentrates in Ecuador

Consumers maintain the trend of pursuing a healthy lifestyle, so they look to purchase products that they consider as healthy or natural. This trend is seen amongst most income groups, as all are inte...

April 2014

$900.00


Concentrates in Iran

Concentrates in Iran

Concentrates remained a niche category in soft drinks as a result of the widespread consumption of fresh fruit which are offered at affordable unit prices. Typically, Iranian consumers use concentrate...

April 2014

$900.00


Concentrates in Ireland

Concentrates in Ireland

Total value sales of concentrates reached €102 million in 2013, an increase of 2% compared to 2012. Meanwhile, total volume sales of concentrates saw growth of 1% in 2013. Demand for concentrates was ...

April 2014

$900.00


Concentrates in Norway

Concentrates in Norway

The health and wellness trend is having a massive impact on concentrates in Norway, with reduced-sugar and sugar-free liquid concentrates increasingly becoming the norm. Standard or sugary brands are ...

April 2014

$900.00


Concentrates in Belarus

Concentrates in Belarus

Concentrates in Belarus has an image of being an old-fashioned type of beverage. The existing brands have done little to change their images for many years, and for this reason products in this catego...

March 2014

$900.00


Concentrates in Australia

Concentrates in Australia

Concentrates in Australia declined by 2% in volume terms in 2012 to reach 128 million litres. A negative perception of concentrates persists among Australian consumers, who believe products contain to...

November 2013

$900.00


Concentrates in Saudi Arabia

Concentrates in Saudi Arabia

The major growth driver of concentrates is the fact that concentrated drinks are traditionally consumed during the month of Ramadan as they are considered to be a fundamental element of breaking the f...

November 2013

$900.00


Concentrates in the United Arab Emirates

Concentrates in the United Arab Emirates

Concentrates was impacted by a general trend towards trading up in 2012. On the one hand, consumers in the United Arab Emirates were shifting to fruit/vegetable juices that are generally perceived to ...

October 2013

$900.00


Concentrates in Singapore

Concentrates in Singapore

Off-trade value growth of concentrates was 3% in 2012 as consumers in Singapore found it more convenient to purchase fruit and vegetable juices instead of preparing their drinks using concentrates. Mo...

October 2013

$900.00


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