Concentrates in Croatia

The dominance of the Cedevita brand in powder concentrates may have peaked with an 89% off-trade value share in 2011, as other companies took share from the leader. Local players launched products similar to the market leader, retail chains competed with private label products and foreign companies exported to Croatia, all using lower prices as their selling point. However, there seems to be a place for everyone, as all companies posted sales growth.

Euromonitor International's Concentrates in Croatia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Liquid Concentrates, Powder Concentrates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Concentrates market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Concentrates Conversions
Table 1 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 2 Off-trade Sales of Concentrates (as sold) by Category: Volume 2006-2011
Table 3 Off-trade Sales of Concentrates (RTD) by Category: Volume 2006-2011
Table 4 Off-trade Sales of Concentrates by Category: Value 2006-2011
Table 5 Off-trade Sales of Concentrates (as sold) by Category: % Volume Growth 2006-2011
Table 6 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2006-2011
Table 7 Off-trade Sales of Concentrates by Category: % Value Growth 2006-2011
Table 8 Company Shares of Concentrates (RTD) by Off-trade Volume 2007-2011
Table 9 Brand Shares of Concentrates (RTD) by Off-trade Volume 2008-2011
Table 10 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2007-2011
Table 11 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2008-2011
Table 12 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2007-2011
Table 13 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2008-2011
Table 14 Company Shares of Concentrates by Off-trade Value 2007-2011
Table 15 Brand Shares of Concentrates by Off-trade Value 2008-2011
Table 16 Forecast Off-trade Sales of Concentrates (as sold) by Category: Volume 2011-2016
Table 17 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2011-2016
Table 18 Forecast Off-trade Sales of Concentrates by Category: Value 2011-2016
Table 19 Forecast Off-trade Sales of Concentrates (as sold) by Category: % Volume Growth 2011-2016
Table 20 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2011-2016
Table 21 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2011-2016
Executive Summary
Drop in Consumption Continued
Competition From Alcoholic Drinks
Atlantic Grupa Growing Fast But Far From Top
Equal Importance of Small and Big Grocers
Reversing the Negative Trend After 2012
Market Data
Table 22 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2006-2011
Table 23 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2006-2011
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2006-2011
Table 25 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2006-2011
Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2010
Table 27 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2010
Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2010
Table 29 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2010
Table 30 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2006-2011
Table 31 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2006-2011
Table 32 Off-trade Sales of Soft Drinks by Category: Value 2006-2011
Table 33 Off-trade Sales of Soft Drinks by Category: % Value Growth 2006-2011
Table 34 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2007-2011
Table 35 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2011
Table 36 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2007-2011
Table 37 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2011
Table 38 Company Shares of Off-trade Soft Drinks by Value 2007-2011
Table 39 Brand Shares of Off-trade Soft Drinks by Value 2008-2011
Table 40 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2011
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2011-2016
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2011-2016
Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
Table 45 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2011-2016
Table 46 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2011-2016
Table 47 Forecast Off-trade Sales of Soft Drinks by Category: Value 2011-2016
Table 48 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Appendix
Fountain Sales in Croatia
Table 49 Off-trade vs On-trade Fountain Sales of Soft Drinks: Volume 2006-2011
Table 50 Off-trade vs On-trade Fountain Sales of Soft Drinks: % Volume Growth 2006-2011
Table 51 Off-trade vs On-trade Fountain Sales of Carbonates: Volume 2006-2011
Table 52 Off-trade vs On-trade Fountain Sales of Carbonates: % Volume Growth 2006-2011
Table 53 Forecast Off-trade vs On-trade Fountain Sales of Soft Drinks: Volume 2011-2016
Table 54 Forecast Off-trade vs On-trade Fountain Sales of Soft Drinks: % Volume Growth 2011-2016
Table 55 Forecast Off-trade vs On-trade Fountain Sales of Carbonates: Volume 2011-2016
Table 56 Forecast Off-trade vs On-trade Fountain Sales of Carbonates: % Volume Growth 2011-2016
Definitions
Sources
Summary 1 Research Sources

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Related research categories

By sector: Concentrates (in Soft drinks)

By market: Croatia (in Europe)