Choya Umeshu Co Ltd in Alcoholic Drinks (Japan)
As a leading umeshu producer, Choya Umeshu Co Ltd spreads the tradition and culture of umeshu around the world as well as pursuing new possibilities for the drink. While the company aims to launch new products aggressively on a domestic level, where new players such as the major breweries are entering umeshu, and demand is diversifying, it is also committed to expanding to new markets internationally.
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Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Table of contentsStrategic Direction
Summary 1 Choya Umeshu Co Ltd: Key Facts
Summary 2 Choya Umeshu Co Ltd: Operational Indicators
Summary 3 Choya Umeshu Co Ltd: Competitive Position 2012
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