Carbonates in Macedonia

Carbonates in Macedonia achieved considerable growth in 2011, increasing in retail value by 8% and in retail volume by 2%. The leading players in carbonates effectively drove sales growth during 2011 by using frequent price promotions and promoting their brands and products through advertising and marketing. Price competition remains strong in carbonates, however, due to rising production costs, which led to off-trade unit prices increasing by 6% in 2011.

Euromonitor International's Carbonates in Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Cola Carbonates, Non-Cola Carbonates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Carbonates market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Low Calorie Carbonates by Category
Table 2 Off-trade Sales of Carbonates by Category: Volume 2006-2011
Table 3 Off-trade Sales of Carbonates by Category: Value 2006-2011
Table 4 Off-trade Sales of Carbonates by Category: % Volume Growth 2006-2011
Table 5 Off-trade Sales of Carbonates by Category: % Value Growth 2006-2011
Table 6 On-trade vs Off-trade Sales of Carbonates: Volume 2006-2011
Table 7 On-trade vs Off-trade Sales of Carbonates: Value 2006-2011
Table 8 On-trade vs Off-trade Sales of Carbonates: % Volume Growth 2006-2011
Table 9 On-trade vs Off-trade Sales of Carbonates: % Value Growth 2006-2011
Table 10 Company Shares of Carbonates by Off-trade Volume 2007-2011
Table 11 Brand Shares of Carbonates by Off-trade Volume 2008-2011
Table 12 Company Shares of Carbonates by Off-trade Value 2007-2011
Table 13 Brand Shares of Carbonates by Off-trade Value 2008-2011
Table 14 Forecast Off-trade Sales of Carbonates by Category: Volume 2011-2016
Table 15 Forecast Off-trade Sales of Carbonates by Category: Value 2011-2016
Table 16 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2011-2016
Table 17 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2011-2016
Prilepska Pivarnica Ad in Soft Drinks (macedonia)
Strategic Direction
Key Facts
Summary 1 Prilepska Pivarnica AD: Key Facts
Summary 2 Prilepska Pivarnica AD: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Prilepska Pivarnica AD: Competitive Position 2011
Executive Summary
Continuous Strong Growth for Soft Drinks in Macedonia During 2011
Off-trade and On-trade Sales of Soft Drinks Thrive During 2011
Viva Is the Leading Brand, While Sinalco Posts the Fastest Growth and Skopska Is the Leading Company
Independent Small Grocers Dominates Although Supermarkets and Hypermarkets Close in
Volume and Value Sales Growth To Slow Down Within Forecast Period
Market Data
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2006-2011
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2006-2011
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2006-2011
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2006-2011
Table 22 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2010
Table 23 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2010
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2010
Table 25 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2010
Table 26 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2006-2011
Table 27 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2006-2011
Table 28 Off-trade Sales of Soft Drinks by Category: Value 2006-2011
Table 29 Off-trade Sales of Soft Drinks by Category: % Value Growth 2006-2011
Table 30 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2007-2011
Table 31 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2011
Table 32 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2007-2011
Table 33 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2011
Table 34 Company Shares of Off-trade Soft Drinks by Value 2007-2011
Table 35 Brand Shares of Off-trade Soft Drinks by Value 2008-2011
Table 36 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2011
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2011-2016
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2011-2016
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
Table 41 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2011-2016
Table 42 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2011-2016
Table 43 Forecast Off-trade Sales of Soft Drinks by Category: Value 2011-2016
Table 44 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Appendix
Fountain Sales in Macedonia
Table 45 Off-trade vs On-trade Fountain Sales of Soft Drinks: Volume 2006-2011
Table 46 Off-trade vs On-trade Fountain Sales of Soft Drinks: % Volume Growth 2006-2011
Table 47 Off-trade vs On-trade Fountain Sales of Carbonates: Volume 2006-2011
Table 48 Off-trade vs On-trade Fountain Sales of Carbonates: % Volume Growth 2006-2011
Table 49 Forecast Off-trade vs On-trade Fountain Sales of Soft Drinks: Volume 2011-2016
Table 50 Forecast Off-trade vs On-trade Fountain Sales of Soft Drinks: % Volume Growth 2011-2016
Table 51 Forecast Off-trade vs On-trade Fountain Sales of Carbonates: Volume 2011-2016
Table 52 Forecast Off-trade vs On-trade Fountain Sales of Carbonates: % Volume Growth 2011-2016
Definitions
Sources
Summary 4 Research Sources

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Related research categories

By sector: Carbonate (in Soft drinks)

By market: Macedonia (in Europe)