Campari Milano SpA, Davide in Soft Drinks (Italy)
Campari Milano SpA's main strategy will be focusing on its alcoholic drinks operations, while soft drinks remained a key area for the company to maintain a presence in both the on- and off-trade channels. The company is likely to invest on its Lemonsoda brand and expand the range with new products, in line with its strategy applied during the review period.
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Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?
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Table of contentsStrategic Direction
Summary 1 Campari Milano SpA, Davide: Key Facts
Summary 2 Campari Milano SpA, Davide: Operational Indicators
Summary 3 Campari Milano SpA, Davide: Production Statistics 2012
Summary 4 Campari Milano SpA, Davide: Competitive Position 2012
Related research categories
By company: Gruppo Campari
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