Market research: Bulgaria (page 3 of 5)

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140 reports found

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Date published Title Price
August 2013 Naturally Healthy beverages in Bulgaria

Naturally healthy products saw some decline in 2012 due to the financial crisis affecting Bulgaria combined with slightly Increased prices, which caused some consumers to spend less on products within...

$ 900.00
August 2013 Naturally Healthy packaged Food in Bulgaria

Naturally healthy packaged Food is growing in popularity in Bulgaria. Although prices remain higher than “ordinary” alternatives, middle- and high-Income consumers are showing an Increasing preference...

$ 900.00
August 2013 Organic beverages in Bulgaria

Organic beverages are an uncommon product in Bulgaria with a negligible level of sales. Both off-trade and on-trade channels provide few, if any organic beverages. Some organic products are available ...

$ 900.00
August 2013 Health and Wellness in Bulgaria

In the beginning of the review period, health and wellness food as a whole was not very popular among Bulgarians. However, this situation started to change with Bulgaria’s accession to the EU in 2007....

$ 1900.00
August 2013 Fortified/functional beverages in Bulgaria

Health concerns, on the one hand, and the culture of working harder, fitness and clubbing, all of which require extra energy levels, were the main drivers behind Fortified/functional beverages in 2012...

$ 900.00
August 2013 Fortified/functional packaged Food in Bulgaria

Fortified/functional packaged Food remained largely unpopular in Bulgaria. Although yoghurts are advertised as containing probiotics, while juices are marketed as offering added vitamins, Fortified/fu...

$ 900.00
August 2013 Better for you beverages in Bulgaria

Better for you beverages were negatively affected by the financial crisis and achieved lower growth than expected in 2012. Although the two areas with recorded sales within better for you beverages - ...

$ 900.00
August 2013 Better for you packaged Food in Bulgaria

Products specified as better for you remain rare in Bulgaria. Some categories such as reduced fat cheese. Reduced fat milk and sugar free gum have posted higher retail value sales in 2012, while the m...

$ 900.00
July 2013 Aspasia 92 OOD in Soft Drinks (Bulgaria)

Aspasia 92 OOD is among the leading Bulgarian soft drinks manufacturers whose main strategic objective is to increase its market share and improve market position within several soft drinks categories...

$ 150.00
July 2013 Bottled Water in Bulgaria

The popularity of bottled water in Bulgaria grew gradually over the review period. According to a representative sample survey carried out by the National Centre for Research on Public Opinion, Bulgar...

$ 900.00
July 2013 Bovis AD in Soft Drinks (Bulgaria)

Bovis AD is likely to continue losing share and its position will be increasingly challenged as it was unable to find a suitable strategic investor in order to receive a much needed financial injectio...

$ 150.00
July 2013 Butilirashta Kompaniya Gorna Banya OOD in Soft Drinks (Bulgaria)

Butilirashta Kompaniya Gorna Banya OOD is one of the leading Bulgarian manufacturers of bottled mineral water and carbonates. The company is the undisputed Bulgarian leader in still and flavoured bott...

$ 150.00
July 2013 Carbonates in Bulgaria

Carbonates was the largest and most popular category in soft drinks in 2012. This is due to the fact that carbonated drinks were available for much longer than other categories, thus becoming a tradit...

$ 900.00
July 2013 Coffee in Bulgaria

Coffee is the most popular hot drink in Bulgaria, although the country’s total volume per capita consumption rate of 2.3kg is not among the highest in Eastern Europe. Apart from on-trade and off-trade...

$ 900.00
July 2013 Concentrates in Bulgaria

Powder and liquid concentrates were in the two opposite states of development: while powder concentrates was actively advertised and developed, liquid ones declined over the review period because few ...

$ 900.00
July 2013 Devin AD in Soft Drinks (Bulgaria)

Devin AD is one of the leading producers of bottled water in Bulgaria. The company constantly diversifies its range of bottled waters eg by adding flavoured bottled water to its product portfolio. The...

$ 150.00
July 2013 Florina Bulgaria AD in Soft Drinks (Bulgaria)

After becoming a publicly traded company in 2011, the most immediate step for Florina Bulgaria AD was to continue organic growth. Until 2011 the company’s aim was to capture additional shares and bene...

$ 150.00
July 2013 Hot Drinks in Bulgaria

The year 2012 was a challenge for hot drinks players in Bulgaria as economic conditions remained difficult. Low per capita income and higher unemployment recorded over the latter period of the year re...

$ 1900.00
July 2013 Nova Trade OOD in Soft Drinks (Bulgaria)

Nova Trade OOD is among the leading soft drink manufacturers in Bulgaria, known for brands such as Derby, Pit Bull, Victoria and Viva. The company aims to consolidate its leading position in the indus...

$ 150.00
July 2013 Other Hot Drinks in Bulgaria

Sales of other hot drinks in Bulgaria did not witness any significant retail volume growth over the last two years of the review period. The category is dominated by chocolate-based flavoured powder d...

$ 900.00
July 2013 RTD Coffee in Bulgaria

RTD coffee is regarded as a premium drink due to its novelty and still high prices. The average price per litre of RTD coffee is BGN9 which makes it one of the most expensive non-alcoholic drinks on t...

$ 900.00
July 2013 RTD Tea in Bulgaria

RTD tea products were still new to the Bulgarian market in 2012 which was the main reason for its rapid growth. Although some of these products contain sugar and artificial ingredients, they are gener...

$ 900.00
July 2013 Sports and Energy Drinks in Bulgaria

Sports and energy drinks was influenced by fashion trends and marketing efforts of players in 2012. Brand loyalty was high and, however, increased competition slightly influenced small overall decline...

$ 900.00
July 2013 Tea in Bulgaria

Unlike in most other countries, in Bulgaria consumers prefer fruit/herbal tea to black tea. The country has no traditions of consumption of black or green tea. Therefore, fruit/herbal tea was behind t...

$ 900.00
July 2013 The Future of the Wine Market in Bulgaria to 2017

The report presents detailed data on the Wine consumption trends in Bulgaria, providing historic and forecast consumption volume and value at market and category level, alcoholic strength (Fortified W...

$ 875.00
July 2013 Bulgaria Beer Market Insights 2013

This report comprises of high level market research data on the Bulgaria beer industry, published by Canadean. The report covers total market (on- and off-premise) and includes valuable insight and ...

$ 6171.00
July 2013 Wine Market in Bulgaria to 2017 - Market Size, Trends, and Forecasts

The industry report Wine Market in Bulgaria to 2017 - Market Size, Trends, and Forecasts offers the most up-to-date perspective on the actual market situation, trends and future outlook for wine in Bu...

$ 652.51
July 2013 The Packaging of Retail Alcoholic Drinks in Bulgaria, 2007 to 2017

The report provides in-depth quantitative data on retail(i.e. off-trade) alcoholic drinks packaging, covering key segmentations such as pack material and type, closure material and type, outer and mul...

$ 1250.00
July 2013 The Packaging of Retail Non-Alcoholic Drinks in Bulgaria, 2007 to 2017

The report provides in-depth quantitative data on retail(i.e. off-trade) non-alcoholic drinks packaging, covering key segmentations such as pack material and type, closure material and type, outer and...

$ 1250.00
July 2013 The Future of the Spirits Market in Bulgaria to 2017

The report presents detailed data on the Spirits consumption trends in Bulgaria, historic and forecast consumption volume and value at market and category level, brand share, alcoholic strength, price...

$ 875.00

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