Market research: BRICM (page 41 of 50)

The strong presence of chained coffee specialists compared to traditional cafés limited RTD coffee growth in 2010. With growing appreciation of good-quality coffee, consumers are more aware and demand...

Rising health awareness amongst consumers boosted the performance of RTD tea in 2010 as they switched from carbonates to RTD tea for a healthier alternative. Moreover, the marketing campaigns of RTD t...

Sports and Energy Drinks are largely drunk by consumers after they finish playing sports. With increasing health awareness amongst consumers, more people are playing sports to keep fit, and this is dr...

The report identifies eight main platforms that have formed the basis of some of the most significant brand positioning exercises in India. Containing 25 case studies of brands in Indian consumer mark...

This report forms a part of the Datamonitor's newly introduced product series titled "Market Insights". It aims to provide both quantitative and qualitative analysis to clients on the market data and ...

This report covers key aspects of the morning goods market in the four emerging economies: Brazil, Russia, India and China. Data is provided on market value and volume by category; company and brand s...

This report covers key aspects of the juices market in the four emerging economies: Brazil, Russia, India and China. Data is provided on market value and volume by category; company and brand shares; ...

This report covers key aspects of the smoothies market in the four emerging economies: Brazil, Russia, India and China. Data is provided on market value and volume by category; company and brand share...

This report covers the market for dairy-based products in the People’s Republic of China....

The FMCG Market Map is a comprehensive interactive model, which assesses and analyses the logistics industry in the key FMCG sectors across BRIC countries, covering historical, current and forecasted ...

The Asia Brewery (China) Investments Company Watch report contains a detailed analysis of the company’s activities in the China beer market, looking at their portfolio and identifying volumes by price...

The Efes Russia Company Watch report contains a detailed analysis of the company’s activities in the Russian beer market, looking at their portfolio and identifying volumes by price segment, beer type...

Retail in Russia 2011 – Regional focus is the second edition of a report providing a comprehensive study of recent trends, developments and forecasts in the retail sector in Russia. The report analyse...

This databook provides key data and information on the Bottled Water Market in India (Soft Drinks). This report is a comprehensive resource for market, category and segment level data including value,...

This databook provides key data and information on the Carbonates Market in India (Soft Drinks). This report is a comprehensive resource for market, category and segment level data including value, vo...

This databook provides key data and information on the Concentrates Market in India (Soft Drinks). This report is a comprehensive resource for market, category and segment level data including value, ...

This databook provides key data and information on the Functional Drinks Market in India (Soft Drinks). This report is a comprehensive resource for market, category and segment level data including va...

This databook provides key data and information on the Juices Market in India (Soft Drinks). This report is a comprehensive resource for market, category and segment level data including value, volume...

This databook provides key data and information on the Ready-To-Drink Tea and Coffee Market in India (Soft Drinks). This report is a comprehensive resource for market, category and segment level data ...

This databook provides key data and information on the Smoothies Market in India (Soft Drinks). This report is a comprehensive resource for market, category and segment level data including value, vol...

In 2010, Nestlé Waters acquired a local water supply source – Mina Ouro – located in São Paulo, aiming to increase its share of sales in the largest city in Brazil. According to industry sources, the ...

Carbonates performed well in 2010 – above expectations – with volume growth of 6% and an increase of almost 16% in total value in current terms. The main reason for the strong performance was the 2010...

Despite the high penetration of powder concentrates in Brazil, sales continued to grow in terms of off-trade volume in 2010, by 5%. The main drivers were strong sales in the Northeast region of the co...

In 2010, new players – largely domestic companies, such as Vivafrut and Shefa, which are present in other categories in the packaged food and beverage industries – entered the fruit/vegetable juice ca...

RTD coffee remains very much a niche product in the Brazilian market. Cultural factors strongly favouring the drinking of hot coffee continue to hinder the penetration of this type of soft drink among...

In 2010, Nestlé Brasil started to produce and distribute products under Nestea brand, independently of the Coca-Cola distribution system, as a consequence of CADE’s requirements in order to approve th...

Coca-Cola has selected Brazil as a priority market, in line with its strategy to grow in emerging markets. The company has invested particularly heavily in non-carbonated beverages, for example sports...

With over 90% of the population being of Chinese origin, the culture of drinking tea is well established in Hong Kong, China. The high amount of advertising boosted sales growth in 2010. For example, ...

The popularity of cafés in Hong Kong, China continued to drive growth in coffee sales in 2010. Since May 2000, Starbucks has opened over 100 outlets throughout in Hong Kong. In 2010, Pacific Coffee an...

Ovaltine and Horlicks, which have been available in Hong Kong, China for decades, are considered children’s drinks by many people. To change this perception, players have been particularly active in l...