Better For You Beverages in Venezuela

Better For You Beverages in Venezuela

Published: September 2013
Publisher: Euromonitor Plc
Product ref: 183145
Pages: 27
Format: PDF
Delivery: By product vendor

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Growth in total BFY beverages current value sales in 2012 was down on 2011, and also slower than the CAGR for the entire review period. This slowdown was partly due to increasing maturity, but mainly attributable to the implementation of the Law of Costs and Fair Prices in Venezuela. This legislation was introduced in late 2011 with the aim of stabilising prices for all kinds of goods and services, so as to make them more affordable to lower income consumers and control domestic inflation.

Euromonitor International's Better For You Beverages in Venezuela report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: BFY Reduced Caffeine Beverages, BFY Reduced Fat Beverages, BFY Reduced Sugar Beverages.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Better For You Beverages market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Price: $900.00

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Related research categories

By sector: General drinks

By market: Venezuela (in South America)


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