BergendahlsGruppen AB in Retailing (Sweden)

Published: March 2014

Publisher: Euromonitor Plc

Product ref: 200394

Pages: 4

Format: PDF

Delivery: Immediate download

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Price: $ 150.00

Report description

BergendahlsGruppen aims to develop its subsidiaries and acquire new ones over the forecast period. The company’s two key chains are City Gross and Eko, the former in the hypermarkets channel and the latter in mass merchandisers. City Gross’ strategy is to compete with reduced prices, focusing on families with children, paying attention to festive seasons for minorities, such as Ramadan. The Eko chain competes with wide product ranges, low prices and special deals.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Retailing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Strategic Direction
Key Facts
Summary 1 Bergendahlsgruppen AB: Key Facts
Summary 2 Bergendahlsgruppen AB: Operational Indicators
Internet Strategy
Summary 3 Bergendahl & Son AB: Share of Sales Generated by Internet Retailing
Company Background
Chart 1 Bergendahlsgruppen AB: City Gross, Hypermarkets in Stockholm
Private Label
Summary 4 Bergendahlsgruppen AB: Private Label Portfolio
Competitive Positioning
Summary 5 Bergendahl & Son AB: Competitive Position 2013

Price: $ 150.00

Related research categories

By sector: Retail (in Off-trade)

By market: Sweden (in Europe)