Market research: Belgium (page 6 of 7)

Belgian consumers are increasingly looking for healthy products in both food and beverages. Concentrates, a small category in Belgium, has niche potential, as it is ecological in terms of packaging, a...

The re-entry of Douwe Egberts under its own brand name in RTD coffee in 2009 was a good bet, and in 2010 the company positioned itself as an important competitor to Emmi. Up to 2009, Campina Belgium a...

Up until 2009, Unilever Belgium was the absolute leader in RTD tea with the brand Lipton Ice Tea, both in carbonated and still RTD tea. This product was a Belgian creation, and had thus far had an alm...

In 2010 one of the main tasks of the public health authority was to warn consumers about the potential dangers of consuming energy drinks. The Conseil Supérieur de la Santé (Superior Council of Health...

The segment of traditional waters, still and carbonated, recovered in 2010. After years of negative growth due to the economic downturn, the rise of environmental concerns about water packaging and th...

Low-calorie carbonates registered the most dynamic performance in 2010. This evolution was constant over the five year review period. In 2010, the volume of low-calorie cola carbonates increased by 5%...

Sales of fruit/vegetable juice were driven by consumers’ desire for healthier beverages in 2010. The continuously growing interest of Belgian consumers in health and wellness issues helped to maintain...

The most important factor driving grocery retailing in 2010 was the restructuring plan of Carrefour Belgium. For many years, the French player has faced difficulties in Belgium, which did not improve ...

Again, mainstream VAD (Vente A Domicile – Distance Selling) players focused in 2010 on the progressive transition of their activities and consumer base from homeshopping to internet retailing. Indeed,...

In 2009-2010, internet retailing witnessed an ongoing widening of its offer, but also of demand. Whilst the first purchasers were often men who “went on an adventure in search of new gadgets, new book...

Other hot drinks enjoyed favourable conditions during the last couple of years of the review period. First, chocolate-based flavoured powder drinks benefited from the renewed consumption of milk in Be...

Sales of coffee were governed by a premiumisation movement in 2010. This was mainly evidenced by the “coffee-by-the-cup” trend that continued to see Belgian consumers move away from drip filter coffee...

Despite the ongoing success of the health and wellness trend and the waning volume consumption of coffee, interest in tea did not progress in 2009-2010. In fact, retail volume sales of tea lag far beh...

Vending sales were affected by a combination of negative factors in 2009 and 2010. First, the channel faced an atypical number of bankruptcies, particularly amongst small and mid-sized players. Then, ...

Although all formats and chains were not affected by recovery, marketers were surprised by the relative dynamism of mixed retailers in early 2010. This was exemplified by the premiumisation of Galeria...

The last couple of years of the review period witnessed an explosion in the number of new entrants, and, notably, starters. Indeed, the number of newly created companies in direct selling increased by...

This databook provides key data and information on the Brandy in Belgium (Spirits). This report is a comprehensive resource for market, category and segment level data including value, volume, distrib...

This databook provides key data and information on the Gin & Genever in Belgium (Spirits). This report is a comprehensive resource for market, category and segment level data including value, volume, ...

This databook provides key data and information on the Liqueurs in Belgium (Spirits). This report is a comprehensive resource for market, category and segment level data including value, volume, distr...

This databook provides key data and information on the Rum in Belgium (Spirits). This report is a comprehensive resource for market, category and segment level data including value, volume, distributi...

This databook provides key data and information on the Specialty Spirits in Belgium (Spirits). This report is a comprehensive resource for market, category and segment level data including value, volu...

This databook provides key data and information on the Tequila & Mezcal in Belgium (Spirits). This report is a comprehensive resource for market, category and segment level data including value, volum...

This databook provides key data and information on the Vodka in Belgium (Spirits). This report is a comprehensive resource for market, category and segment level data including value, volume, distribu...

This databook provides key data and information on the Whiskey (Whisky) in Belgium (Spirits). This report is a comprehensive resource for market, category and segment level data including value, volum...

Datamonitor’s Wine market in Belgium – Product Launch Almanac 2010 provides a complete guide to new product launches in Belgian wine market since January 2010, This report includes detailed data on pr...

This databook provides key data and information on the baby drinks market in Belgium. This report is a comprehensive resource for market, category and segment level data including value, volume, distr...

Extracted from Canadean’s Global Packaging Service, Belgium Beverage Packaging Forecasts to 2015 provides beverage consumption data by beverage category, pack type, pack material and individual pack s...

France is the number 1 source country, with a 60% market share of wine consumption in 2009; Italy and Spain complete the top 3; The Belgian off trade is, like in many other countries, dominated by the...

The continuing economic problems and the low consumer confidence provoked a further shift from the on-trade towards the off-trade channel in 2010. Beer consumption saw a further decline. In 2010,the o...

Cider is generally sold in the off-trade in champagne-style 750ml bottles. In order to rejuvenate and to boost consumption cider is also increasingly available in 330ml and 500ml bottles. A newcomer t...