Beer - Lithuania

The continuing troubles of the economy leading to reduced purchasing power of consumers, coupled with an increased VAT rate and excise duty and the prohibition of off-trade night-trading of alcoholic drinks all influenced the performance of beer in 2010. Lithuanians have strong beer traditions; therefore the removal of beer from consumers’ shopping baskets was never in question. However, both spending on and consumption of beer has changed. Consumption shifted from bars, restaurants and clubs...

Euromonitor International's Beer in Lithuania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Dark Beer, Lager, Lager by Origin, Low/Non- Alcohol Beer, Stout.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Beer market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Beer in Lithuania
Euromonitor International
December 2010
List of Contents and Tables
Executive Summary
the Decline of Alcoholic Drinks Continues
Increasing Sales of Illegal Alcohol Threaten Companies
Low-priced Imports Gain Share
Off-trade Channels Outperform On-trade
Sluggish Recovery Projected for Alcoholic Drinks
Legislation
Taxation and Duty Levies
Table 1 Taxation and Duty Levies on Alcoholic Drinks 2010
Table 2 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2010
Table 3 Selling Margin of a Typical Beer Brand 2010 - Švyturys Baltas
Table 4 Selling Margin of a Typical Wine Brand 2010 - JP Chenet Cabernet Syrah VdP d'Oc
Table 5 Selling Margin of a Typical Spirits Brand 2010 - Originali Lietuviska Vodka
Operating Environment
Key New Product Launches
Summary 1 Key New Product Developments 2009-2010
Market Indicators
Table 6 Retail Consumer Expenditure on Alcoholic Drinks 2005-2010
Market Data
Table 7 Sales of Alcoholic Drinks by Category: Total Volume 2005-2010
Table 8 Sales of Alcoholic Drinks by Category: Total Value 2005-2010
Table 9 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2005-2010
Table 10 Sales of Alcoholic Drinks by Category: % Total Value Growth 2005-2010
Table 11 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Volume 2010
Table 12 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Value 2010
Table 13 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Volume 2010
Table 14 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Value 2010
Table 15 Company Shares of Alcoholic Drinks by Global Brand Owner 2006-2010
Table 16 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2010
Table 17 Off-trade Sales of Alcoholic Drinks by Category and Distribution Format: % Volume Analysis 2010
Table 18 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2010-2015
Table 19 Forecast Sales of Alcoholic Drinks by Category: Total Value 2010-2015
Table 20 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2010-2015
Table 21 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2010-2015
Definitions
Published Data Comparisons
Summary 2 Research Sources
Darija Uab
Strategic Direction
Key Facts
Summary 3 Darija UAB Key Facts
Summary 4 Darija UAB: Operational Indicators 2008-20109
Company Background
Chart 1 Darija UAB: Bravo Akco in Vilnius
Chart 2 Darija UAB: Bravo Akco in Vilnius
Competitive Positioning
Kalnapilio-tauro Grupe Uab
Strategic Direction
Key Facts
Summary 5 Kalnapilio-Tauro Grupe UAB: Key Facts
Summary 6 Kalnapilio-Tauro Grupe UAB: Operational Indicators 2007-2009
Company Background
Production
Competitive Positioning
Summary 7 Kalnapilio-Tauro Grupe UAB: Competitive Position 2010
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Sector Background
Lager Price Band Methodology
Summary 8 Lager by Price Band 2010
Category Data
Table 22 Sales of Beer by Category: Total Volume 2005-2010
Table 23 Sales of Beer by Category: Total Value 2005-2010
Table 24 Sales of Beer by Category: % Total Volume Growth 2005-2010
Table 25 Sales of Beer by Category: % Total Value Growth 2005-2010
Table 26 Sales of Beer by On-trade vs Off-trade Split: Volume 2005-2010
Table 27 Sales of Beer by On-trade vs Off-trade Split: Value 2005-2010
Table 28 Sales of Beer by On-trade vs Off-trade Split: % Volume Growth 2005-2010
Table 29 Sales of Beer by On-trade vs Off-trade Split: % Value Growth 2005-2010
Table 30 Beer: Production, Imports and Exports: Total Volume 2004-2009
Table 31 Beer Exports by Country of Destination: Total Volume 2004-2009
Table 32 Beer Exports by Country of Destination: Total Value 2004-2009
Table 33 Beer Imports by Country of Origin: Total Volume 2004-2009
Table 34 Beer Imports by Country of Origin: Total Value 2004-2009
Table 35 Company Shares of Beer by National Brand Owner 2006-2010
Table 36 Company Shares of Beer by Global Brand Owner 2006-2010
Table 37 Brand Shares of Beer 2007-2010
Table 38 Forecast Sales of Beer by Category: Total Volume 2010-2015
Table 39 Forecast Sales of Beer by Category: Total Value 2010-2015
Table 40 Forecast Sales of Beer by Category: % Total Volume Growth 2010-2015
Table 41 Forecast Sales of Beer by Category: % Total Value Growth 2010-2015

Tweet

Related research categories

By sector: Beer (in Beer & Cider)

By market: Lithuania (in Europe)