Beer in Poland

Beer in Poland

Published: August 2013
Publisher: Euromonitor International
Product ref: 179715
Pages: 48
Format: PDF
Delivery: Immediate download

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Price: $900.00

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A growing trend towards a beer drinking culture is resulting in greater sophistication and heterogeneity of beer sales. Consumers, tired with what some claim is the anonymous taste of lager, are increasingly opting for beer from the portfolios of small, regional breweries. Beer drinkers are attracted to regional products because of their authenticity and naturalness. “Back to roots” is a trend that increasingly impacted the purchasing decisions of shoppers.

Euromonitor International's Beer in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Dark Beer, Lager, Lager by Origin, Low/Non- Alcohol Beer, Stout.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Beer market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Price: $900.00

Don't worry. No payment is taken yet

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Related research categories

By sector: Beer (in Beer & Cider)

By market: Poland (in Europe)


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