Beer in India

With growing income and rising aspiration levels, consumers in India are becoming increasingly experimental with beer. This has led to an increase in the number of microbreweries in urban cities such as Gurgaon, Bangalore and Pune. In addition, with the increase in taxes on imported beers, companies are now starting these microbreweries where beers can be brewed fresh using a variety of ingredients to create a diverse selection of beers. Howzatt, Biere Club and Doolally are a few of the...

Euromonitor International's Beer in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Dark Beer, Lager, Lager by Origin, Low/Non- Alcohol Beer, Stout.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Beer market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Background
Lager Price Band Methodology
Summary 1 Lager by Price Band 2011
Category Data
Table 1 Sales of Beer by Category: Total Volume 2006-2011
Table 2 Sales of Beer by Category: Total Value 2006-2011
Table 3 Sales of Beer by Category: % Total Volume Growth 2006-2011
Table 4 Sales of Beer by Category: % Total Value Growth 2006-2011
Table 5 Sales of Beer by On-trade vs Off-trade Split: Volume 2006-2011
Table 6 Sales of Beer by On-trade vs Off-trade Split: Value 2006-2011
Table 7 Sales of Beer by On-trade vs Off-trade Split: % Volume Growth 2006-2011
Table 8 Sales of Beer by On-trade vs Off-trade Split: % Value Growth 2006-2011
Table 9 Beer: Production, Imports and Exports: Total Volume 2005-2010
Table 10 Beer Imports by Country of Origin: Total Volume 2005-2010
Table 11 Beer Imports by Country of Origin: Total Value 2005-2010
Table 12 Beer Exports by Country of Destination: Total Volume 2005-2010
Table 13 Beer Exports by Country of Destination: Total Value 2005-2010
Table 14 Company Shares of Beer by National Brand Owner 2007-2011
Table 15 Company Shares of Beer by Global Brand Owner 2007-2011
Table 16 Brand Shares of Beer 2008-2011
Table 17 Forecast Sales of Beer by Category: Total Volume 2011-2016
Table 18 Forecast Sales of Beer by Category: Total Value 2011-2016
Table 19 Forecast Sales of Beer by Category: % Total Volume Growth 2011-2016
Table 20 Forecast Sales of Beer by Category: % Total Value Growth 2011-2016
Carlsberg India Pvt Ltd in Alcoholic Drinks (india)
Strategic Direction
Key Facts
Summary 2 Carlsberg India Pvt Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 3 Carlsberg India Pvt Ltd: Competitive Position 2011
Mohan Meakin Ltd in Alcoholic Drinks (india)
Strategic Direction
Key Facts
Summary 4 Mohan Meakin Ltd: Key Facts
Summary 5 Mohan Meakin Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Mohan Meakin Ltd: Competitive Position 2011
Sabmiller India Ltd in Alcoholic Drinks (india)
Strategic Direction
Key Facts
Summary 7 SABMiller India Ltd: Key Facts
Summary 8 SABMiller India Ltd: Operational Indicators
Company Background
Production
Summary 9 SABMiller India Ltd: Production Statistics 2011
Competitive Positioning
Summary 10 SABMiller India Ltd: Competitive Position 2010
United Breweries Ltd in Alcoholic Drinks (india)
Strategic Direction
Key Facts
Summary 11 United Breweries Ltd: Key Facts
Summary 12 United Breweries Ltd: Operational Indicators
Company Background
Production
Summary 13 United Breweries Ltd: Production Statistics 2011
Competitive Positioning
Summary 14 United Breweries Ltd: Competitive Position 2011
Executive Summary
Alcoholic Drinks Continue To Conquer the Recession
New Launches Attract New Customers
Fierce Activities Between Domestic and International Players
Packaging Innovations Bringing A New Look To Alcoholic Drinks
Strong Growth Forecast for Alcoholic Drinks
Key Trends and Developments
Packaging Used As Tool To Attract Aspirational Consumers
Young Adults Becoming More Prominent Consumer Base
Domestic Players Launch Premium Products To Compete With Mnc Giants
In-house Parties Driving Off-trade Sales
Key New Product Launches
Summary 15 Key New Product Developments 2010-2011
Specialist Retailers
Market Mergers and Acquisitions Activity
Summary 16 Mergers and Acquisitions Activity 2010-2011
Summary 17 Speculated Mergers and Acquisitions Activity 2011-2012
Territory Key Trends and Developments
East and Northeast India
North India
South India
West India
Rural Vs Urban Key Trends and Developments
Market Background
Legislation
Table 21 Number of On-trade Establishments by Type 2006-2010
Taxation and Duty Levies
Summary 18 Taxation and Duty Levies on Alcoholic Drinks 2011
Summary 19 Central Customs Duty
Table 22 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2011
Table 23 Selling Margin of a Typical Beer Brand 2011
Table 24 Selling Margin of a Typical Wine Brand 2011
Table 25 Selling Margin of a Typical Spirits Brand 2011
Operating Environment
Market Indicators
Table 26 Retail Consumer Expenditure on Alcoholic Drinks 2006-2011
Market Data
Table 27 Sales of Alcoholic Drinks by Category: Total Volume 2006-2011
Table 28 Sales of Alcoholic Drinks by Category: Total Value 2006-2011
Table 29 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2006-2011
Table 30 Sales of Alcoholic Drinks by Category: % Total Value Growth 2006-2011
Table 31 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Volume 2011
Table 32 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Value 2011
Table 33 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Volume 2011
Table 34 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Value 2011
Table 35 Sales of Alcoholic Drinks by Region: Total Volume 2006-2011
Table 36 Sales of Alcoholic Drinks by Region: Total Value 2006-2011
Table 37 Sales of Alcoholic Drinks by Region: % Total Volume Growth 2006-2011
Table 38 Sales of Alcoholic Drinks by Region: % Total Value Growth 2006-2011
Table 39 Sales of Alcoholic Drinks by Rural-Urban % Analysis 2011
Table 40 Company Shares of Alcoholic Drinks by Global Brand Owner 2007-2011
Table 41 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2006-2011
Table 42 Off-trade Sales of Alcoholic Drinks by Category and Distribution Format: % Volume Analysis 2011
Table 43 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2011-2016
Table 44 Forecast Sales of Alcoholic Drinks by Category: Total Value 2011-2016
Table 45 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2011-2016
Table 46 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2011-2016
Table 47 Forecast Sales of Alcoholic Drinks by Region: Total Volume 2011-2016
Table 48 Forecast Sales of Alcoholic Drinks by Region: Total Value 2011-2016
Table 49 Forecast Sales of Alcoholic Drinks by Region: % Total Volume Growth 2011-2016
Table 50 Forecast Sales of Alcoholic Drinks by Region: % Total Value Growth 2011-2016
Definitions
Published Data Comparisons
Sources
Summary 20 Research Sources

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Related research categories

By sector: Beer (in Beer & Cider)

By market: India (in Asia), India (in BRICM)