Beer in Denmark

Beer in Denmark

Published: July 2016
Publisher: Euromonitor International
Product ref: 275603
Pages: 39
Format: PDF
Delivery: Immediate download

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In 2015, beer volume sales declined with this performance much in line with the contracting CAGR of 1% over the review period. The category continued to come under pressure from other forms of alcoholic drinks, such as wine, cider/perry and RTDs. Economy lager recorded the steepest decline of 3%, as consumers increasingly favoured premium lagers. While Danes are renowned for being price sensitive, the category benefited from price decreases during 2014. This move, along with a 15% reduction in e...

Euromonitor International's Beer in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beer market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Price: $990.00

Don't worry. No payment is taken yet

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Related research categories

By sector: Beer (in Beer & Cider)

By market: Denmark (in Europe)


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