Beer, Cider and FABs in Middle East and Africa to 2014

This databook provides key data and information on the beer, cider and FABs market covering seven countries in the Middle East and Africa region. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution and company share. This report also provides expenditure and consumption data for the historic and forecast periods.

• Contains information on three categories: beer, FABs and cider
• Market, category and segment level information on value and volume with historic (2004-09) and forecast (2010-14) data
• Category level company share as well as distribution share information for 2008 and 2009
• Review of the top two companies within the beer, cider and FABs market, including company overview, key facts and business description

The market for beer, cider and FABs in Middle East and Africa increased at a compound annual growth rate of 5.2% between 2004 and 2009.

The beer category led the beer, cider and FABs market in Middle East and Africa, accounting for a share of 92.4%.

The leading players in the Middle East and African beer, cider and FABs market include SABMiller and Heineken N.V.

• Develop business strategies by understanding the quantitative trends within the beer, cider and FABs market in Middle East and Africa
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements

Table of contents

Chapter 1 Executive Summary
Summary market level: beer, cider and FABs
Summary category level: beer
Summary category level: cider
Summary category level: FABs

Chapter 2 Introduction
What is this report about?
How to use this report
Market definition

Chapter 3 Overview
Value Analysis
Volume Analysis

Chapter 4 Middle East and Africa Beer, Cider and FABs: Market Overview
Value analysis (US Dollar), 2004-09
Value analysis (US Dollar), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 5 Leading Company Profiles
SABMiller
Heineken N.V.

Chapter 6 Category Analysis: Beer
Value analysis (US Dollar), 2004-09
Value analysis (US Dollar), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 7 Category Analysis: Cider
Value analysis (US Dollar), 2004-09
Value analysis (US Dollar), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 8 Category Analysis: FABs
Value analysis (US Dollar), 2004-09
Value analysis (US Dollar), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 9 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research

Chapter 10 Appendix
Future readings
How to contact experts in your industry
Disclaimer

LIST OF FIGURES
Figure 1: Beer, cider and FABs, Middle East and Africa, value by category ($m), 2004-14
Figure 2: Beer, cider and FABs, Middle East and Africa, category growth comparison, by value, 2004-14
Figure 3: Beer, cider and FABs, Middle East and Africa, volume by category (liters, million), 2004-14
Figure 4: Beer, cider and FABs, Middle East and Africa, category growth comparison, by volume, 2004-14
Figure 5: Beer, cider and FABs, Middle East and Africa, company share (top five companies) by volume (%), 2008-09
Figure 6: Beer, cider and FABs, Middle East and Africa, distribution channels by volume (%), 2008-09
Figure 7: Beer, Middle East and Africa, value by segment ($m), 2004-14
Figure 8: Beer, Middle East and Africa, category growth comparison, by value, 2004-14
Figure 9: Beer, Middle East and Africa, volume by segment (liters, million), 2004-14
Figure 10: Beer, Middle East and Africa, category growth comparison, by volume, 2004-14
Figure 11: Beer, Middle East and Africa, company share (top five companies) by volume (%), 2008-09
Figure 12: Beer, Middle East and Africa, distribution channels by volume (%), 2008-09
Figure 13: Cider, Middle East and Africa, value ($m), 2004-14
Figure 14: Cider, Middle East and Africa, volume (liters, million), 2004-14
Figure 15: Cider, Middle East and Africa, company share (top five companies) by volume (%), 2008-09
Figure 16: Cider, Middle East and Africa, distribution channels by volume (%), 2008-09
Figure 17: FABs, Middle East and Africa, value by segment ($m), 2004-14
Figure 18: FABs, Middle East and Africa, category growth comparison, by value, 2004-14
Figure 19: FABs, Middle East and Africa, volume by segment (liters, million), 2004-14
Figure 20: FABs, Middle East and Africa, category growth comparison, by volume, 2004-14
Figure 21: FABs, Middle East and Africa, company share by volume (%), 2008-09
Figure 22: FABs, Middle East and Africa, distribution channels by volume (%), 2008-09
Figure 23: Annual data review process

LIST OF TABLES
Table 1: Beer, cider and FABs category definitions
Table 2: Beer, cider and FABs distribution channels
Table 3: Beer, cider and FABs, Middle East and Africa, value (country-wise), 2004-09 ($m)
Table 4: Beer, cider and FABs, Middle East and Africa, value (country-wise) forecast, 2009-14 ($m)
Table 5: Beer, cider and FABs, Middle East and Africa, volume (country-wise), 2004-09 (liters, million)
Table 6: Beer, cider and FABs, Middle East and Africa, volume (country-wise) forecast, 2009-14 (liters, million)
Table 7: Beer, cider and FABs, Middle East and Africa, value by category ($m), 2004-09
Table 8: Beer, cider and FABs, Middle East and Africa, value forecast by category ($m), 2009-14
Table 9: Beer, cider and FABs, Middle East and Africa, volume by category (liters, million), 2004-09
Table 10: Beer, cider and FABs, Middle East and Africa, volume forecast by category (liters, million), 2009-14
Table 11: Beer, cider and FABs, Middle East and Africa, company share by volume (%), 2008-09
Table 12: Beer, cider and FABs, Middle East and Africa, volume by company (liters, million), 2008-09
Table 13: Beer, cider and FABs, Middle East and Africa, distribution channels by volume (%), 2008-09
Table 14: Beer, cider and FABs, Middle East and Africa, volume by distribution channel (liters, million), 2008-09
Table 15: Beer, cider and FABs, Middle East and Africa, expenditure per capita ($), 2004-09
Table 16: Beer, cider and FABs, Middle East and Africa, forecast expenditure per capita ($), 2009-14
Table 17: Beer, cider and FABs, Middle East and Africa, consumption per capita (liters), 2004-09
Table 18: Beer, cider and FABs, Middle East and Africa, forecast consumption per capita (liters), 2009-14
Table 19: SABMiller key facts
Table 20: Heineken N.V. key facts
Table 21: Beer, Middle East and Africa, value by segment ($m), 2004-09
Table 22: Beer, Middle East and Africa, value forecast by segment ($m), 2009-14
Table 23: Beer, Middle East and Africa, volume by segment (liters, million), 2004-09
Table 24: Beer, Middle East and Africa, volume forecast by segment (liters, million), 2009-14
Table 25: Beer, Middle East and Africa, company share by volume (%), 2008-09
Table 26: Beer, Middle East and Africa, volume by company (liters, million), 2008-09
Table 27: Beer, Middle East and Africa, distribution channels by volume (%), 2008-09
Table 28: Beer, Middle East and Africa, volume by distribution channel (liters, million), 2008-09
Table 29: Beer, Middle East and Africa, expenditure per capita ($), 2004-09
Table 30: Beer, Middle East and Africa, forecast expenditure per capita ($), 2009-14
Table 31: Beer, Middle East and Africa, consumption per capita (liters), 2004-09
Table 32: Beer, Middle East and Africa, forecast consumption per capita (liters), 2009-14
Table 33: Cider, Middle East and Africa, value ($m), 2004-09
Table 34: Cider, Middle East and Africa, value forecast ($m), 2009-14
Table 35: Cider, Middle East and Africa, volume (liters, million), 2004-09
Table 36: Cider, Middle East and Africa, volume forecast (liters, million), 2009-14
Table 37: Cider, Middle East and Africa, company share by volume (%), 2008-09
Table 38: Cider, Middle East and Africa, volume by company (liters, million), 2008-09
Table 39: Cider, Middle East and Africa, distribution channels by volume (%), 2008-09
Table 40: Cider, Middle East and Africa, volume by distribution channel (liters, million), 2008-09
Table 41: Cider, Middle East and Africa, expenditure per capita ($), 2004-09
Table 42: Cider, Middle East and Africa, forecast expenditure per capita ($), 2009-14
Table 43: Cider, Middle East and Africa, consumption per capita (liters), 2004-09
Table 44: Cider, Middle East and Africa, forecast consumption per capita (liters), 2009-14
Table 45: FABs, Middle East and Africa, value by segment ($m), 2004-09
Table 46: FABs, Middle East and Africa, value forecast by segment ($m), 2009-14
Table 47: FABs, Middle East and Africa, volume by segment (liters, million), 2004-09
Table 48: FABs, Middle East and Africa, volume forecast by segment (liters, million), 2009-14
Table 49: FABs, Middle East and Africa, company share by volume (%), 2008-09
Table 50: FABs, Middle East and Africa, volume by company (liters, million), 2008-09
Table 51: FABs, Middle East and Africa, distribution channels by volume (%), 2008-09
Table 52: FABs, Middle East and Africa, volume by distribution channel (liters, million), 2008-09
Table 53: FABs, Middle East and Africa, expenditure per capita ($), 2004-09
Table 54: FABs, Middle East and Africa, forecast expenditure per capita ($), 2009-14
Table 55: FABs, Middle East and Africa, consumption per capita (liters), 2004-09
Table 56: FABs, Middle East and Africa, forecast consumption per capita (liters), 2009-14

Related research categories

By sector: Ready-to-drink, Beer (in Beer & Cider), Cider (in Beer & Cider)

By market: Africa