Beer, Cider and FABs in Asia-Pacific to 2014

This databook provides key data and information on the beer, cider and FABs market covering 15 countries in the Asia-Pacific region. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution and company share. This report also provides expenditure and consumption data for the historic and forecast periods.

• Contains information on three categories: beer, FABs and cider *Market, category and segment level information on value and volume with historic (2004-09) and forecast (2010-14) data *Category level company share as well as distribution share information for 2008 and 2009 *Review of the top two companies within the beer, cider and FABs market, including company overview, key facts and business description

The market for beer, cider and FABs in Asia-Pacific increased at a compound annual growth rate of 4.6% between 2004 and 2009.

The beer category led the beer, cider and FABs market in Asia-Pacific, accounting for a share of 93.3%.

The leading players in the Asia-Pacific beer, cider and FABs market include Anheuser-Busch InBev, SABMille and Tsingtao Brewery Company Limited.

• Develop business strategies by understanding the quantitative trends within the beer, cider and FABs market in Asia-Pacific *Design effective marketing and sales strategies by identifying key market categories and segments *Identify key players within the market to plan lucrative M&A, partnerships and agreements

Table of contents

Chapter 1 Executive Summary
Summary market level: beer, cider and FABs
Summary category level: beer
Summary category level: cider
Summary category level: FABs

Chapter 2 Introduction
What is this report about?
How to use this report
Market definition

Chapter 3 Overview
Value Analysis
Volume Analysis

Chapter 4 Asia Pacific Beer, Cider and FABs: Market Overview
Value analysis (US Dollar), 2004-09
Value analysis (US Dollar), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 5 Leading Company Profiles
Anheuser-Busch InBev
SABMiller

Chapter 6 Category Analysis: Beer
Value analysis (US Dollar), 2004-09
Value analysis (US Dollar), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 7 Category Analysis: Cider
Value analysis (US Dollar), 2004-09
Value analysis (US Dollar), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 8 Category Analysis: FABs
Value analysis (US Dollar), 2004-09
Value analysis (US Dollar), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 9 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research

Chapter 10 Appendix
Future readings
How to contact experts in your industry
Disclaimer

LIST OF FIGURES
Figure 1: Beer, cider and FABs, Asia Pacific, value by category ($m), 2004-14
Figure 2: Beer, cider and FABs, Asia Pacific, category growth comparison, by value, 2004-14
Figure 3: Beer, cider and FABs, Asia Pacific, volume by category (liters, million), 2004-14
Figure 4: Beer, cider and FABs, Asia Pacific, company share (top five companies) by volume (%), 2008-09
Figure 5: Beer, cider and FABs, Asia Pacific, distribution channels by volume (%), 2008-09
Figure 6: Beer, Asia Pacific, value by segment ($m), 2004-14
Figure 7: Beer, Asia Pacific, category growth comparison, by value, 2004-14
Figure 8: Beer, Asia Pacific, volume by segment (liters, million), 2004-14
Figure 9: Beer, Asia Pacific, category growth comparison, by volume, 2004-14
Figure 10: Beer, Asia Pacific, company share (top five companies) by volume (%), 2008-09
Figure 11: Beer, Asia Pacific, distribution channels by volume (%), 2008-09
Figure 12: Cider, Asia Pacific, value ($m), 2004-14
Figure 13: Cider, Asia Pacific, volume (liters, million), 2004-14
Figure 14: Cider, Asia Pacific, company share (top five companies) by volume (%), 2008-09
Figure 15: Cider, Asia Pacific, distribution channels by volume (%), 2008-09
Figure 16: FABs, Asia Pacific, value by segment ($m), 2004-14
Figure 17: FABs, Asia Pacific, category growth comparison, by value, 2004-14
Figure 18: FABs, Asia Pacific, volume by segment (liters, million), 2004-14
Figure 19: FABs, Asia Pacific, category growth comparison, by volume, 2004-14
Figure 20: FABs, Asia Pacific, company share (top five companies) by volume (%), 2008-09
Figure 21: FABs, Asia Pacific, distribution channels by volume (%), 2008-09
Figure 22: Annual data review process

LIST OF TABLES
Table 1: Beer, cider and FABs category definitions
Table 2: Beer, cider and FABs distribution channels
Table 3: Beer, cider and FABs, Asia Pacific, value (country-wise), 2004-09 ($m)
Table 4: Beer, cider and FABs, Asia Pacific, value (country-wise) forecast, 2009-14 ($m)
Table 5: Beer, cider and FABs, Asia Pacific, volume (country-wise), 2004-09 (liters, million)
Table 6: Beer, cider and FABs, Asia Pacific, volume (country-wise) forecast, 2009-14 (liters, million)
Table 7: Beer, cider and FABs, Asia Pacific, value by category ($m), 2004-09
Table 8: Beer, cider and FABs, Asia Pacific, value forecast by category ($m), 2009-14
Table 9: Beer, cider and FABs, Asia Pacific, volume by category (liters, million), 2004-09
Table 10: Beer, cider and FABs, Asia Pacific, volume forecast by category (liters, million), 2009-14
Table 11: Beer, cider and FABs, Asia Pacific, company share (top 20 companies) by volume (%), 2008-09
Table 12: Beer, cider and FABs, Asia Pacific, volume by company (liters, million), 2008-09
Table 13: Beer, cider and FABs, Asia Pacific, distribution channels by volume (%), 2008-09
Table 14: Beer, cider and FABs, Asia Pacific, volume by distribution channel (liters, million), 2008-09
Table 15: Beer, cider and FABs, Asia Pacific, expenditure per capita ($), 2004-09
Table 16: Beer, cider and FABs, Asia Pacific, forecast expenditure per capita ($), 2009-14
Table 17: Beer, cider and FABs, Asia Pacific, consumption per capita (liters), 2004-09
Table 18: Beer, cider and FABs, Asia Pacific, forecast consumption per capita (liters), 2009-14
Table 19: Anheuser-Busch InBev key facts
Table 20: SABMiller key facts
Table 21: Beer, Asia Pacific, value by segment ($m), 2004-09
Table 22: Beer, Asia Pacific, value forecast by segment ($m), 2009-14
Table 23: Beer, Asia Pacific, volume by segment (liters, million), 2004-09
Table 24: Beer, Asia Pacific, volume forecast by segment (liters, million), 2009-14
Table 25: Beer, Asia Pacific, company share (top 20 companies) by volume (%), 2008-09
Table 26: Beer, Asia Pacific, volume by company (liters, million), 2008-09
Table 27: Beer, Asia Pacific, distribution channels by volume (%), 2008-09
Table 28: Beer, Asia Pacific, volume by distribution channel (liters, million), 2008-09
Table 29: Beer, Asia Pacific, expenditure per capita ($), 2004-09
Table 30: Beer, Asia Pacific, forecast expenditure per capita ($), 2009-14
Table 31: Beer, Asia Pacific, consumption per capita (liters), 2004-09
Table 32: Beer, Asia Pacific, forecast consumption per capita (liters), 2009-14
Table 33: Cider, Asia Pacific, value ($m), 2004-09
Table 34: Cider, Asia Pacific, value forecast ($m), 2009-14
Table 35: Cider, Asia Pacific, volume (liters, million), 2004-09
Table 36: Cider, Asia Pacific, volume forecast (liters, million), 2009-14
Table 37: Cider, Asia Pacific, company share by volume (%), 2008-09
Table 38: Cider, Asia Pacific, volume by company (liters, million), 2008-09
Table 39: Cider, Asia Pacific, distribution channels by volume (%), 2008-09
Table 40: Cider, Asia Pacific, volume by distribution channel (liters, million), 2008-09
Table 41: Cider, Asia Pacific, expenditure per capita ($), 2004-09
Table 42: Cider, Asia Pacific, forecast expenditure per capita ($), 2009-14
Table 43: Cider, Asia Pacific, consumption per capita (liters), 2004-09
Table 44: Cider, Asia Pacific, forecast consumption per capita (liters), 2009-14
Table 45: FABs, Asia Pacific, value by segment ($m), 2004-09
Table 46: FABs, Asia Pacific, value forecast by segment ($m), 2009-14
Table 47: FABs, Asia Pacific, volume by segment (liters, million), 2004-09
Table 48: FABs, Asia Pacific, volume forecast by segment (liters, million), 2009-14
Table 49: FABs, Asia Pacific, company share by volume (%), 2008-09
Table 50: FABs, Asia Pacific, volume by company (liters, million), 2008-09
Table 51: FABs, Asia Pacific, distribution channels by volume (%), 2008-09
Table 52: FABs, Asia Pacific, volume by distribution channel (liters, million), 2008-09
Table 53: FABs, Asia Pacific, expenditure per capita ($), 2004-09
Table 54: FABs, Asia Pacific, forecast expenditure per capita ($), 2009-14
Table 55: FABs, Asia Pacific, consumption per capita (liters), 2004-09
Table 56: FABs, Asia Pacific, forecast consumption per capita (liters), 2009-14

Related research categories

By sector: Ready-to-drink, Beer (in Beer & Cider), Cider (in Beer & Cider)

By market: Asia