Market research: Azerbaijan

This report contains detailed forecasts and analysis for Austria, including trade and investment analysis, economic forecasts, political risk assessments and demographic trend analysis. Each ISA Coun...

Over the forecast period, Aztrade will work to expand and strengthen its distribution network in Azerbaijan. At the same time, the company will continue to introduce new imported hot drinks, focusing ...

Growth in retail volume sales of coffee in 2012 was down slightly on 2011, mainly due to increasing maturity. Thanks to the further development Azerbaijan’s ‘coffee culture’, however, retail volume gr...

Towards the end of the review period there was a shift from tap water to bottled water in Azerbaijan as a result of rising consumer health awareness. Bottled water companies, especially still bottled ...

Hot summer weather stimulated consumption of carbonates in 2012, especially impulse buys. The majority of sales of 0.5 litre bottles (individual packs) take place in summer while two litre bottles (fa...

The area has a number of loyal consumers, mainly of older age, who are used to making RTD beverages from concentrates. In 2012, sales were stimulated by a number of new launches in powder concentrates...

Fruit/vegetable juice continued to record dynamic growth in 2012, with sales being fuelled by rising interest in healthy and natural drinks, the expansion of domestic players and increased investment ...

Towards the end of the review period, a still limited range of brands remained available in Azerbaijan. Low awareness, high unit prices, weak advertising support and low penetration in key retailers c...

With growing purchasing power, demand and consumption of packaged soft drinks is increasing in Azerbaijan. RTD tea is still rather a new product in the country and is enjoying consumer attention. Due ...

In 2012, soft drinks continued to record healthy growth. The area benefited from the expansion of the domestic segment and the increasing interest of consumers in soft drinks as a whole. Overall, grow...

Towards the end of the review period, many Azerbaijanis chose energy drinks to help cope with work and leisure demands. Energy drinks is improving dynamically in terms of new product developments and ...

Towards the end of the review period, there were still only two Asian speciality drinks products available in Azerbaijan: Haitai Pop from Haitai Beverages and Frutting by A-One International. The area...

Ayan MMC has become one of the largest local carbonates manufacturers in Azerbaijan. The company’s main brand, Zolotoy Kolodets, is already well known in Baku. The main strategic direction of the comp...

Within a short period of time, Az Granata MMC has become a strong company in soft drinks. The company aims to strengthen its position in fruit/vegetable juices by heavily investing in new product deve...

Towards the end of the review period, drinking milk products in Azerbaijan saw intensified competition between local dairy companies. The key trend in drinking milk products in 2012 was the further de...

This PEST country analysis report on Azerbaijan provides a holistic view of the country, with insightful analysis of current and future issues, supplemented with relevant quantitative data to support ...

This market research report offers a perspective on the actual market situation, trends and future outlook for fruit and vegetable juice in Azerbaijan....

This market research report offers a perspective on the actual market situation, trends and future outlook for milk and cream in Azerbaijan. The study provides essential market information for decisio...

This market research report offers a perspective on the actual market situation, trends and future outlook for wines in Azerbaijan. The study provides essential market information for decision-makers ...

Tea in Azerbaijan is close to saturation, as it is a traditional drink. Indeed, total volume growth in 2011 was slower than the CAGR of the review period. The reason for the slowing volume growth is t...

2011 observed a marginal recovery after the economy slowdown, which negatively affected beer sales for the previous two years in Azerbaijan. This resulted in a considerably strong performance among al...

Sales of cider/perry remain negligible in 2011. Only two brands Strongbow and Magners Irish Cider could be found in a few selected supermarkets. Cider/perry is subject to low consumer awareness and la...

The performance of spirits was driven by an improved economic situation and growing consumer confidence in Azerbaijan in 2011. This allowed more expensive spirits to achieve a better performance. This...

Intensified efforts by local manufacturers to revitalise local wine sales were witnessed in 2011 and enlivened a longstanding traditional wine drinking culture in Azerbaijan. This could be observed in...

RTDs/high-strength premixes remained very small in size in 2011 in Azerbaijan, being represented by only spirit-based RTDs. RTDs continued to suffer from a lack attention from customers who were not a...

In 2011 popularity of other hot drinks, especially chocolate-based flavoured powder drinks, continued. A bigger variaty of othe hot drinks was seen on the shelves. Leading and well known Nesquik brand...

Beer producers in Azerbaijan benefit from a wide supply of raw materials for beer production, as wheat grows in every region of the country. This means lower production costs, ensuring competitive pri...

Sales of RTDs/high-strength premixes in Azerbaijan in 2010 remained very small in comparison to other types of alcoholic drinks. An apparent lack of interest in new product developments and insufficie...

In 2010, vodka was one of the drinks that benefited from the negative effects of the financial instability, becoming a value-for-money product and driving sales of spirits in Azerbaijan, with an incre...

In 2010, the culture of wine consumption continued to develop in Azerbaijan, especially as the country has a long tradition of producing high-quality wine from various grape varietals. Towards the end...