Aldi Group in Retailing (Belgium)
Aldi, with its 455 outlets, was the leader in discounters in 2012. Starting to test its “New Generation” concept in 2011, it rolled it out in 2012, providing a facelift to its existing and new stores. By focusing on proximity and the shopping experience it increased its average store size by 6%, whilst continuing to open new outlets. Aldi may face price attacks from competitors such as the new Dutch entrant Ahold, which has an aggressive pricing reputation.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of contentsStrategic Direction
Summary 1 Aldi Group: Key Facts
Summary 2 Aldi Group: Operational Indicators
Summary 3 Aldi Group: Private Label Portfolio
Summary 4 Aldi Group: Competitive Position 2012
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