Alcoholic Drinks in Macedonia

Published: August 2013

Publisher: Euromonitor Plc

Product ref: 179473

Pages: 73

Format: PDF

Delivery: Immediate download

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Price: $ 1900.00

Report description

Together with new launches and marketing activities, macroeconomic stability in Macedonia helped to sustain modest growth in total alcoholic drinks volume and current value sales in 2012. However, the performance of the entire market was undermined by the fallout from the eurozone debt crisis, which dampened consumer confidence and limited the pace of recovery in the domestic economy. Spirits were worst affected by these trends, with total volume sales declining for the third year in a row.

Euromonitor International's Alcoholic Drinks in Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Executive Summary
Economic Uncertainty Undermines Market Performance in 2012
Government Regulations Restrict Alcoholic Drinks Consumption
Domestic Companies Continue To Dominate Alcoholic Drinks
Supermarkets Channel Gains Ground As Major Chains Expand
Modest But Positive Market Performance Projected for 2012-2017
Market Background
Legislation
Taxation and Duty Levies
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2012
Table 1 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2012
Table 2 Selling Margin of a Typical Beer Brand in Retail Channel that uses Wholesalers 2012
Table 3 Selling Margin of a Typical Beer Brand in Retail Channel that does not use Wholesalers 2012
Table 4 Selling Margin of a Typical Wine Brand in Retail Channel that uses Wholesalers 2012
Table 5 Selling Margin of a Typical Wine Brand in Retail Channel that does not use Wholesalers 2012
Table 6 Selling Margin of a Typical Spirits Brand in Retail Channel that uses Wholesalers 2012
Table 7 Selling Margin of a Typical Spirits Brand in Retail Channel that does not use Wholesalers 2012
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Summary 2 Key New Product Developments 2011-2012
Market Indicators
Table 8 Retail Consumer Expenditure on Alcoholic Drinks 2007-2012
Market Data
Table 9 Sales of Alcoholic Drinks by Category: Total Volume 2007-2012
Table 10 Sales of Alcoholic Drinks by Category: Total Value 2007-2012
Table 11 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2007-2012
Table 12 Sales of Alcoholic Drinks by Category: % Total Value Growth 2007-2012
Table 13 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Volume 2012
Table 14 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Value 2012
Table 15 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Volume 2012
Table 16 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Value 2012
Table 17 GBO Company Shares of Alcoholic Drinks: % Total Volume 2008-2012
Table 18 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2007-2012
Table 19 Distribution of Alcoholic Drinks by Format by Category: % Off-trade Volume 2012
Table 20 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
Table 21 Forecast Sales of Alcoholic Drinks by Category: Total Value 2012-2017
Table 22 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2012-2017
Table 23 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2012-2017
Definitions
Published Data Comparisons
Sources
Summary 3 Research Sources
Prilepska Pivarnica Ad in Alcoholic Drinks (macedonia)
Strategic Direction
Key Facts
Summary 4 Prilepska Pivarnica ad: Key Facts
Summary 5 Prilepska Pivarnica ad: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Prilepska Pivarnica ad: Competitive Position 2012
Vinarska Vizba Tikves Ad in Alcoholic Drinks (macedonia)
Strategic Direction
Key Facts
Summary 7 Vinarska Vizba Tikveš ad: Key Facts
Summary 8 Vinarska Vizba Tikveš ad: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 Vinarska Vizba Tikveš ad: Competitive Position 2012
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Background
Lager Price Band Methodology
Summary 10 Lager by Price Band 2012
Table 24 Number of Breweries 2008-2012
Category Data
Table 25 Sales of Beer by Category: Total Volume 2007-2012
Table 26 Sales of Beer by Category: Total Value 2007-2012
Table 27 Sales of Beer by Category: % Total Volume Growth 2007-2012
Table 28 Sales of Beer by Category: % Total Value Growth 2007-2012
Table 29 Sales of Beer by On-trade vs Off-trade: Volume 2007-2012
Table 30 Sales of Beer by On-trade vs Off-trade: Value 2007-2012
Table 31 Sales of Beer by On-trade vs Off-trade: % Volume Growth 2007-2012
Table 32 Sales of Beer by On-trade vs Off-trade: % Value Growth 2007-2012
Table 33 GBO Company Shares of Beer: % Total Volume 2008-2012
Table 34 NBO Company Shares of Beer: % Total Volume 2008-2012
Table 35 LBN Brand Shares of Beer: % Total Volume 2009-2012
Table 36 Production, Imports and Exports of Beer: Total Volume 2007-2011
Table 37 Imports of Beer by Country of Origin: Total Volume 2007-2011
Table 38 Imports of Beer by Country of Origin: Total Value 2007-2011
Table 39 Exports of Beer by Country of Destination: Total Volume 2007-2011
Table 41 Forecast Sales of Beer by Category: Total Volume 2012-2017
Table 42 Forecast Sales of Beer by Category: Total Value 2012-2017
Table 43 Forecast Sales of Beer by Category: % Total Volume Growth 2012-2017
Table 44 Forecast Sales of Beer by Category: % Total Value Growth 2012-2017
Headlines
Trends
Prospects
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 45 Sales of RTDS/High-strength Premixes by Category: Total Volume 2007-2012
Table 46 Sales of RTDS/High-strength Premixes by Category: Total Value 2007-2012
Table 47 Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2007-2012
Table 48 Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2007-2012
Table 49 Sales of RTDS/High-strength Premixes by On-trade vs Off-trade: Volume 2007-2012
Table 50 Sales of RTDS/High-strength Premixes by On-trade vs Off-trade: Value 2007-2012
Table 51 Sales of RTDS/High-strength Premixes by On-trade vs Off-trade: % Volume Growth 2007-2012
Table 52 Sales of RTDS/High-strength Premixes by On-trade vs Off-trade: % Value Growth 2007-2012
Table 53 GBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2008-2012
Table 54 NBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2008-2012
Table 55 LBN Brand Shares of RTDS/High-strength Premixes: % Total Volume 2009-2012
Table 56 Forecast Sales of RTDS/High-strength Premixes by Category: Total Volume 2012-2017
Table 57 Forecast Sales of RTDS/High-strength Premixes by Category: Total Value 2012-2017
Table 58 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2012-2017
Table 59 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2012-2017
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 60 Sales of Spirits by Category: Total Volume 2007-2012
Table 61 Sales of Spirits by Category: Total Value 2007-2012
Table 62 Sales of Spirits by Category: % Total Volume Growth 2007-2012
Table 63 Sales of Spirits by Category: % Total Value Growth 2007-2012
Table 64 Sales of Spirits by On-trade vs Off-trade: Volume 2007-2012
Table 65 Sales of Spirits by On-trade vs Off-trade: Value 2007-2012
Table 66 Sales of Spirits by On-trade vs Off-trade: % Volume Growth 2007-2012
Table 67 Sales of Spirits by On-trade vs Off-trade: % Value Growth 2007-2012
Table 68 GBO Company Shares of Spirits: % Total Volume 2008-2012
Table 69 NBO Company Shares of Spirits: % Total Volume 2008-2012
Table 70 LBN Brand Shares of Spirits: % Total Volume 2009-2012
Table 71 Production, Imports and Exports of Spirits: Total Volume 2007-2011
Table 72 Imports of Spirits by Country of Origin: Total Volume 2007-2011
Table 73 Imports of Spirits by Country of Origin: Total Value 2007-2011
Table 74 Exports of Spirits by Country of Destination: Total Volume 2007-2011
Table 75 Exports of Spirits by Country of Destination: Total Value 2007-2011
Table 76 Production, Imports and Exports of Brandy & Cognac: Total Volume 2007-2011
Table 77 Production, Imports and Exports of Gin: Total Volume 2007-2011
Table 78 Production, Imports and Exports of Rum: Total Volume 2007-2011
Table 79 Production, Imports and Exports of Vodka: Total Volume 2007-2011
Table 80 Production, Imports and Exports of Whiskies: Total Volume 2007-2011
Table 81 Forecast Sales of Spirits by Category: Total Volume 2012-2017
Table 82 Forecast Sales of Spirits by Category: Total Value 2012-2017
Table 83 Forecast Sales of Spirits by Category: % Total Volume Growth 2012-2017
Table 84 Forecast Sales of Spirits by Category: % Total Value Growth 2012-2017
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 85 Sales of Wine by Category: Total Volume 2007-2012
Table 86 Sales of Wine by Category: Total Value 2007-2012
Table 87 Sales of Wine by Category: % Total Volume Growth 2007-2012
Table 88 Sales of Wine by Category: % Total Value Growth 2007-2012
Table 89 Sales of Wine by On-trade vs Off-trade: Volume 2007-2012
Table 90 Sales of Wine by On-trade vs Off-trade: Value 2007-2012
Table 91 Sales of Wine by On-trade vs Off-trade: % Volume Growth 2007-2012
Table 93 Forecast Sales of Wine by Category: Total Volume 2012-2017
Table 94 Forecast Sales of Wine by Category: Total Value 2012-2017
Table 95 Forecast Sales of Wine by Category: % Total Volume Growth 2012-2017
Table 96 Forecast Sales of Wine by Category: % Total Value Growth 2012-2017













Price: $ 1900.00

Related research categories

By sector: General alcohol, General drinks

By market: Macedonia (in Europe)