Alcoholic Drinks in Hungary

Introduction

Alcoholic Drinks in Hungary industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Hungary alcoholic drinks market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

• The alcoholic drinks market consists of retail sale of beers, ciders & FABs, spirits and wines.

• The Hungarian alcoholic drinks market had total revenues of $5.6bn in 2011, representing a compound annual rate of change (CARC) of -0.5% between 2007 and 2011.

• Market consumption volumes declined with a CARC of -3.6% between 2007-2011, to reach a total of 1,002.6 million liters in 2011.

• The performance of the market is forecast to accelerate, with an anticipated CAGR of 1.5% for the five-year period 2011 - 2016, which is expected to drive the market to a value of $6.0bn by the end of 2016.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the alcoholic drinks market in Hungary

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the alcoholic drinks market in Hungary

Leading company profiles reveal details of key alcoholic drinks market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Hungary alcoholic drinks market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Hungary economy

Key Questions Answered What was the size of the Hungary alcoholic drinks market by value in 2011? What will be the size of the Hungary alcoholic drinks market in 2016?

What factors are affecting the strength of competition in the Hungary alcoholic drinks market?

How has the market performed over the last five years? Who are the top competitiors in Hungary's alcoholic drinks market?

Table of contents

Executive Summary
Market value
Market value forecast
Market volume
Market volume forecast
Category segmentation
Geography segmentation
Market share
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market volume
Market Segmentation
Category segmentation
Geography segmentation 1
Market share
Market distribution
Market Outlook
Market value forecast
Market volume forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry 2
Leading Companies 2
Anheuser-Busch InBev SA/NV 2
Diageo plc
Heineken N.V.
SABMiller 3
Macroeconomic Indicators
Country Data
Appendix
Methodology
Industry associations
Related MarketLine research


LIST OF TABLES
Table 1: Hungary alcoholic drinks market value: $ million, 2007–11
Table 2: Hungary alcoholic drinks market volume: million liters, 2007–11
Table 3: Hungary alcoholic drinks market category segmentation: $ million, 2011
Table 4: Hungary alcoholic drinks market geography segmentation: $ million, 2011 1
Table 5: Hungary alcoholic drinks market share: % share, by volume, 2011
Table 6: Hungary alcoholic drinks market distribution: % share, by volume, 2011
Table 7: Hungary alcoholic drinks market value forecast: $ million, 2011–16
Table 8: Hungary alcoholic drinks market volume forecast: million liters, 2011–16
Table 9: Anheuser-Busch InBev SA/NV: key facts 2
Table 10: Anheuser-Busch InBev SA/NV: key financials ($)
Table 11: Anheuser-Busch InBev SA/NV: key financial ratios
Table 12: Diageo plc: key facts
Table 13: Diageo plc: key financials ($)
Table 14: Diageo plc: key financials (£)
Table 15: Diageo plc: key financial ratios
Table 16: Heineken N.V.: key facts
Table 17: Heineken N.V.: key financials ($)
Table 18: Heineken N.V.: key financials (€) 3
Table 19: Heineken N.V.: key financial ratios 3
Table 20: SABMiller: key facts 3
Table 21: SABMiller: key financials ($)
Table 22: SABMiller: key financial ratios
Table 23: Hungary size of population (million), 2007–11
Table 24: Hungary gdp (constant 2000 prices, $ billion), 2007–11
Table 25: Hungary gdp (current prices, $ billion), 2007–11
Table 26: Hungary inflation, 2007–11
Table 27: Hungary consumer price index (absolute), 2007–11
Table 28: Hungary exchange rate, 2007–11


LIST OF FIGURES
Figure 1: Hungary alcoholic drinks market value: $ million, 2007–11
Figure 2: Hungary alcoholic drinks market volume: million liters, 2007–11
Figure 3: Hungary alcoholic drinks market category segmentation: % share, by value, 2011
Figure 4: Hungary alcoholic drinks market geography segmentation: % share, by value, 2011 1
Figure 5: Hungary alcoholic drinks market share: % share, by volume, 2011
Figure 6: Hungary alcoholic drinks market distribution: % share, by volume, 2011
Figure 7: Hungary alcoholic drinks market value forecast: $ million, 2011–16
Figure 8: Hungary alcoholic drinks market volume forecast: million liters, 2011–16
Figure 9: Forces driving competition in the alcoholic drinks market in Hungary, 2011
Figure 10: Drivers of buyer power in the alcoholic drinks market in Hungary, 2011
Figure 11: Drivers of supplier power in the alcoholic drinks market in Hungary, 2011
Figure 12: Factors influencing the likelihood of new entrants in the alcoholic drinks market in Hungary, 2011
Figure 13: Factors influencing the threat of substitutes in the alcoholic drinks market in Hungary, 2011
Figure 14: Drivers of degree of rivalry in the alcoholic drinks market in Hungary, 2011 2
Figure 15: Anheuser-Busch InBev SA/NV: revenues & profitability
Figure 16: Anheuser-Busch InBev SA/NV: assets & liabilities
Figure 17: Diageo plc: revenues & profitability
Figure 18: Diageo plc: assets & liabilities
Figure 19: Heineken N.V.: revenues & profitability 3
Figure 20: Heineken N.V.: assets & liabilities 3
Figure 21: SABMiller: revenues & profitability
Figure 22: SABMiller: assets & liabilities

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Related research categories

By sector: General alcohol, General drinks

By market: Hungary (in Europe)