BRIEFING: just-drinks’ review of 2008
Most certainly the biggest story in the spirits industry, like virtually all other industries, was the economic downturn that struck the world this year. Despite the claims of many spirits companies, that they offer "affordable luxury" with their products, trading down seems to be here to stay for the foreseeable future. For the wine industry, 2008 was not a year of huge deals and seismic shifts in the corporate landscape. Instead, the downturn made its presence felt, accentuating the pressures already affecting businesses all around the world. Whilst in years to come, many observers will look back on 2008 as a watershed for the global brewing industry. After an already sustained period of consolidation, the trend appeared to reach its zenith this year, with what could safely be termed a 'mega-consolidation'. And in looking for issues which have dominated the soft drinks pages over the last year, one need really go no further than, yes, you've guessed it, the state of the global economy. Review the year that was, with just-drinks' top contributors, sector by sector.
Get full access to all content, just $1 for 30 days
A Message From The Editor
just-drinks gives you the widest beverage market coverage.
Paid just-drinks members have unlimited access to all our exclusive content - including 14 years of archives.
I am so confident you will love complete access to our content that today I can offer you 30 days access for $1.
It’s our best ever membership offer – just for you.
Olly Wehring, editor of just-drinks
- Diageo's future brighter than present suggests
- Diageo's Q1 Results by Region
- Analysis - Remy's Cognac "dead-cat bounce"
- Focus - Remy Cointreau's H1 Performance by Brand
- Three Questions for the Drinks Industry
- Moët Hennessy unveils first Travel Retail outlet
- Diageo puts Beckham centre stage in Haig Club ad
- United Spirits sees Q1 net loss
- TWE unveils Penfolds range after CEO's "bold move"
- NPD - Pernod Ricard's Chivas Regal Extra