The beverage business blog from James Wilmore
If you would like to offer your comments, opinions, suggest topics or just have a good rant, please feel free to email: James Wilmore.
Today's news that German spirits firm Mast-Jägermeister has joined UK responsible drinking organisation The Portman Group may raise eyebrows in some quarters...
SABMiller's bid to widen the appeal of beer is very much in evidence at its latest 'House of Peroni' - with beer cocktails and a bigger bottle for the Italian lager brand on offer...
Heineken has stepped up its focus on stay-at-home drinkers with the roll out of its latest 'draught beer at home' concept - The Sub - to its domestic market...
Is Heineken hoping to repeat the trick that shot Magners to fame with its new Strongbow campaign in the US?..
How many beer mugs can one man carry?..
I got 99 beers. Oh, no, hang on 3 Sep 14
Often there's no guessing when a marketing prank will hit the spot and when it won't...
Heavy metal legend Bruce Dickinson - lead singer of the band Iron Maiden, for the unitiated - is clearly a man not afraid to get his hands dirty...
The homebrewing revival continues in the UK - and evidence has come that even the supermarket chains are taking it semi-seriously...
Normal service to resume on Tuesday 22 Aug 14
It's a bank holiday here in the UK on Monday (25 August). just-drinks' team will be taking a well-earned lie down...
Poland is hardly noted for its cider consumption, but all this could be about to change...
- Scotch's Slipping Crown: Convenient for Diageo?
- Comment - Has Scotch Whisky Jumped the Shark?
- Can Beer Learn from Keurig and Nespresso?
- just The Preview - Anheuser-Busch InBev's Q3 & YTD
- C&C Group 'puzzled' by Spirit Pub Co rejection
- Diageo partner Beckham turned down Beck's deal
- Whisky downturn slows Diageo's Scotch spend
- Mast-Jägermeister targets UK off-trade boost
- EXCLUSIVE - Mast-Jaegermeister, TWE join watchdog
- SABMiller announces management reshuffle
- Global Cognac insights - market forecasts, product innovation and consumer trends research
- Global Scotch whisky insights - market forecasts, product innovation and consumer trends research
- The IWSR Global Trends Report 2014
- Wine in the United Kingdom
- Diageo plc (DGE) - Financial and Strategic SWOT Analysis Review