Distill Ventures launched two years ago with a remit to fund new spirits start-ups. Since then, the Diageo-backed incubator has seen funding increase, as well as the first of its projects hit retail shelves. By the end of this year it expects to have committed GBP20m in total investments. just-drinks spoke to one of Distill Ventures' founders, Frank Lampen, at Bar Convent Berlin, about how Diageo paves the way to acquiring start-ups, and why exceptional liquid is only ever a beginning.