The just-drinks Interview - Cobra Beer's founder
By Chris Mercer | 1 December 2009
On the six-month anniversary of Cobra Beer's rescue from collapse in the UK by Molson Coors, just-drinks deputy editor Chris Mercer spoke with Cobra founder Lord Karan Bilimoria about the dark days and why he feels that the brand is poised for future growth.
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On the six-month anniversary of Cobra Beer's rescue from collapse in the UK by Molson Coors, just-drinks deputy editor Chris Mercer spoke with Cobra founder Lord Karan Bilimoria about the dark days and why he feels that the brand is poised for future growth.
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