Focus - FIFA World Cup 2010
A series of features looking at the expected impact of the World Cup, which starts tomorrow (11 June) in South Africa.
Starting tomorrow (11 June), the FIFA World Cup football tournament has finally arrived in South Africa. In our last feature on the biggest sporting event in the world, Olly Wehring takes a look at how the country's winelands are gearing up for the football-fest.
This week sees the FIFA World Cup kick off in South Africa. Whilst corporate sponsor The Coca-Cola Co looks set to score highly from the tournament, what of South Africa's indigenous soft brands? Annette Farr considers the opportunities the event will open up, both domestically and abroad.
In the latest of his series of quarterly columns assessing potential shocks which the drinks sector may face, Chris Hart, a partner at business performance consultancy McKinney Rogers, reminds readers of the vital contingency planning that should not be forgotten in the excitement of preparing for a big sports event.
- SABMiller & Meantime: Notes for the New Owner
- Comment - How to Target Cognac's Mok Generation?
- Focus - The Prosecco shortage that isn't
- Analysis - The Value of Prosecco
- Analysis - Keurig Kold fails to impress
- Whyte & Mackay takes on Flor de Caña in UK
- Diageo takes Baileys, Gordon's marketing in-house
- Carlsberg cuts 180 staff
- Suntory to buy Japan Tobacco beverage unit
- Mixto Tequila poised for "golden age"
- Global Tequila insights - market forecasts, product innovation and consumer trends research
- Africa: The Final Frontier for Beer
- Global rum insights - market forecasts, product innovation and consumer trends research
- Global Scotch whisky insights - market forecasts, product innovation and consumer trends research
- Diageo plc (DGE) - Financial and Strategic SWOT Analysis Review