Focus - China's baiju market

Foreign investment has brought valuable marketing nous to China’s rice wine-based spirits category but, Mark Godfrey writes from Beijing, there has so far been little change in the balance of power in the market.

Focus - Baijiu still attractive despite downturn

23 June 2009

Foreign investment has brought valuable marketing nous to China’s rice wine-based spirits category but, Mark Godfrey writes from Beijing, there has so far been little change in the balance of power in the market.

CHINA: V&S enters China's baiju sector

30 May 2007

V&S Group has set up a joint venture in the Chinese domestic spirits market.

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Focus - China's baiju market

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