Diageo
This month saw Diageo’s biggest product launch in the UK for five years, with the introduction of Quinn’s, a 4% ABV drink made from 100% fruit. Stephen White, Diageo GB’s innovation marketing manager, gave just-drinks the low-down on the new offering.
Just the Answer – Stephen White
21 March 2006
This month saw Diageo’s biggest product launch in the UK for five years, with the introduction of Quinn’s, a 4% ABV drink made from 100% fruit. Stephen White, Diageo GB’s innovation marketing manager, gave just-drinks the low-down on the new offering.
UK: Diageo launches fruit-based drink
2 March 2006
Diageo Great Britain has unveiled its biggest product launch for five years.
UK: US boost drives Diageo first half
16 February 2006
Diageo has been boosted by a strong performance in the US to deliver upbeat first half results, with operating profits at the company up 6%.
UK: Diageo GB launches responsible drinking ads
14 February 2006
Diageo Great Britain has unveiled two TV ads highlighting responsible drinking.
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