Allied Domecq 
UK: Pernod Ricard launches Campo Viejo wine campaign (REG)
2nd October 2009
Pernod Ricard has launched a new campaign for its Campo Viejo wine brand in the UK, adding weight to company claims that the Spanish wine brand is not for sale.
Read the full story >>- US: Don Sebastiani president heads for Foster's Wine Estates (REG)
11th August 2009
Foster's Group has confirmed the appointment of a new senior vice president of sales at its US-based wine division. - just the facts - Tia Maria (REG)
27th July 2009
Tia Maria was invented by Dr Evans in Jamaica just after World War Two and is a coffee liqueur made using Jamaican Blue Mountain Coffee beans. The main flavour ingredients are coffee beans, cane spirit, vanilla, and sugar, fermented to an alcoholic content of 26.5% (alcoholic content as sold has been reduced to 20%) - UK: William Grant & Sons appoints commercial head for Stolichnaya (REG)
20th July 2009 - FRANCE: Pernod Ricard lines up Switzerland MD appointment (REG)
20th July 2009 - US: Pernod Ricard's Malibu links with Reef Check (REG)
6th July 2009 - EUR: Stock Spirits Group appoints FD, launches websites (REG)
6th May 2009 - US/SWEDEN: Pernod to integrate Malibu-Kahlúa International into Absolut (REG)
6th April 2009 - FRANCE: Pernod Ricard confirms Martell Mumm Perrier-Jouët marketing appointment (REG)
5th February 2009 - US: Cecchetti Racke expands sales team (REG)
5th February 2009
Background
Updated: 26th March 2009
In 1961, three major UK brewing and pub-owning companies, Ind Coope, Tetley Walker and Ansells, merged to create Allied Breweries. The company snapped up various brands, and branched into restaurants in 1989 when it acquired Dunkin’ Donuts. Then, in 1994, Allied acquired Pedro Domecq, a leading spirits producer and marketer in Spain and Mexico. The newly-named Allied Domecq announced its intention to focus on spirits and wine and retailing businesses going forward. By 2005, Allied had grown to become the world's second-largest spirits group. That year, French drinks giant Pernod Ricard and US consumer group Fortune Brands bought Allied in a deal worth GBP7.4bn. The two companies carved up the Allied portfolio, with Pernod taking brands including Beefeater gin and Montana wine. Fortune acquired brands including Courvoisier Cognac and Sauza Tequila.
Associated links:
www.allieddomecq.com
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