Tanqueray company news 
just the Winners - International Spirits Challenge 2013: Gin, vodka, Tequila, liqueurs
26 April 2013
Late last week, the gold medal winners in the gin, vodka, Tequila and liqueurs sub-categories of this year's International Spirits Challenge were announced.
UK: Brazil, Nigeria weak but Q3 follows expectations for Diageo
18 April 2013
Diageo has highlighted slowing growth in two important emerging markets in its third quarter, but sales in the year-to-date remain in line with expectations.
Exclusive - UK: Diageo calms Unite tax avoidance challenge
13 March 2013
Diageo has clarified claims by UK trade union Unite that the drinks giant is not “paying what it is due” in tax in the country.
UK: Diageo unveils online shop for luxury brands
18 February 2013
Diageo has launched an online shopping portal, allowing it to sell direct to UK customers for the first time.
Comment - Spirits - Gin's Revival: The Numbers Don't Lie
12 February 2013
Although it is being trumpeted as the next big thing, gin has not bounced back as much as spirits companies claim. Chris Mercer looks at the figures and asks, when does the revival kick in?
Product Launch - UK: Diageo's Gordon's Crisp Cucumber gin
11 February 2013
Diageo's Gordon's Crisp Cucumber gin
EUROPE: Vodka marketing director exits Diageo
10 July 2012
Diageo has confirmed that its vodka marketing director for Western Europe, Simon Breckon, has left the company, after less than year in the role.
CHINA: Sipsmith launches gin in China
5 March 2012
UK microdistiller Sipsmith is seeking to develop and capitalise on the niche market for super-premium gin in China.
Research in Focus - Doing its Own Thing Pays Off for Gin
16 December 2011
As vodka sales have soared over the last ten years, gin has been somewhat in the doldrums. However, a new The IWSR/just-drinks report shows that the premium gin category is now growing, on the back of new product innovation and marketing which emphasises gin’s unique attributes rather than simply trying to emulate vodka.
just the Round-Up - The week in drinks
22 July 2011
The top ten stories published on just-drinks this week:
GLOBAL: Diageo gives Tanqueray London Dry global push
18 July 2011
Diageo has launched a global promotional campaign for its Tanqueray London Dry gin brand.
Comment – Spirits – When is a Gin Not a Gin?
19 May 2011
The recent launch of a gin brand here in the UK has riled traditionalist gin fans. Richard Woodard believes the fuss is merited – calling a gin-like spirit gin is sure to get people's juices flowing, concedes Woodard. But, hey, why not call it a vodka and have done?
The PIGS Markets - Part I: Iberia (Spain & Portugal)
12 April 2011
Following on from his introduction to the woes of the PIGS markets, the first part of this month's management briefing sees Richard Woodard focus more sharply on Spain and Portugal.
DUBAI: Diageo plans to double Middle East business
15 December 2010
Diageo aims to double the size of its business in the Middle East within the next five years by selling more premium drinks in travel retail at the region's key airports.
GLOBAL: Diageo shakes up global marketing unit
4 June 2010
Diageo is to group marketing for its global spirits brands into two new categories as it looks to adapt faster to demand from customers and consumers.
US: Diageo launches Tanqueray “celebrity” blog
25 January 2010
Drinks giant Diageo has launched a blog for its Tanqueray gin brand that will include musings from celebrities in the film, fashion, music and art world.
Research - Slow gin category represents a tough assignment
16 October 2009
As Pernod Ricard names a new brand director for its gin brands, a recently published report from just-drinks/IWSR suggests it will not be an easy category from which to extract growth. Ben Cooper reports.
just the preview - Diageo Q1
13 October 2009
Diageo is set to release a trading statement on its first fiscal quarter at the group's Annual General Meeting on Wednesday (14 October).
GLOBAL: Diageo hits FY guidance, warns of tough year ahead
27 August 2009
Diageo has warned of a tough 2010 after cost savings helped the drinks giant to hit guidance in its fiscal full-year, despite flat like-for-like sales and a fall in pre-tax profits.
JAPAN: Diageo realigns Japan distribution between Kirin, Moet Hennessy
13 July 2009
Diageo has followed its formation of a joint venture in Japan with a realignment of its distribution in the country.
GLOBAL: Tanqueray gin has 'Johnnie Walker' potential - Diageo
9 July 2009
Tanqueray gin is in a similar position to Johnnie Walker Scotch whisky ten years ago, according to Diageo's global gin director, who is overseeing a relaunch of the Tanqueray brand.
GLOBAL: Diageo begins global campaign for Tanqueray gin
1 July 2009
Diageo is launching its first global advertising campaign for Tanqueray gin, together with a new-look bottle design, as the drinks giant looks to drive a resurgence in the gin market.
In the Spotlight - Diageo Stirrings in Ireland
19 June 2009
Drinks giant Diageo acquired the remaining stake in US premium cocktail mixer group Stirrings on Tuesday (16 June), just a day before announcing plans to cut more than 100 jobs in Ireland as part of a restructuring programme. Michelle Russell looks at the bigger picture behind both moves.
UK: Coors launches Premium Collection
30 March 2009
Coors Brewers has launched a Premium Collection of beers, wines, spirits, ciders and soft drinks, aimed at supporting independents in the UK on-trade.
Focus - China growth cannot hide US meltdown
26 February 2009
Both China and the US have in different ways been exciting growth markets for the drinks sector in recent years but for obvious reasons neither is quite what they were. Chris Losh looks at how both markets are faring in the downturn and assesses what we can expect from each in the year ahead.
SPAIN: Super premium spirits growth - research
27 October 2008
Super premium spirits rose in Spain in 2007, despite an overall decline in the country's spirits consumption during the year, new research shows.
Focus - Luxury spirits growth tipped to withstand downturn
7 October 2008
Financial doom and despond may currently pervade the world of high-flying corporate executives but, Ian Buxton writes, spirits marketers expect high-priced, ultra-premium brands to continue their strong growth. The current environment may prompt financial movers and shakers to take a stiff drink, but it will apparently still be a reassuringly expensive one.
UK: Diageo plans Tanqueray campaign
17 June 2008
Diageo is to launch the first ad campaign in the UK for its premium gin brand, Tanqueray, in July.
just-drinks LIWF & Distil 2008 - Diary - 9 May
9 May 2008
Coming up at this year's London International Wine & Spirits Fair are products from Constellation, Diageo and Cocoa Farm. To keep track of all the LIWF news see our diary every day.






