Stolichnaya

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just the Facts – The Power 100 2015

Earlier today (10 June), brand valuation consultancy Intangible Business released the results of its latest survey of the world's wine and s...

Comment - Beam Suntory's Big White Spaces

It's been three months since Suntory completed its purchase of Beam Inc. What better time that the summer lull for Richard Woodard to take a...


News emerged in the UK late last month that 2,500 litres of fake wine and spirits were seized by police in the country as part of the worldwide Operation OPSON, run by Interpol. The counterfeit drinks industry is very much alive and kicking, even in developed markets like the UK, and drinks companies need to be more vigilant if they wish to protect their brands.


Olly Wehring | 2 Jun 2014

Earlier today (2 June), brand valuation consultancy Intangible Business released the results of its latest survey of the world's wine and spirits brands. Here's a look at 'The Power 100', along with the methodology used to draw up the list.


James Jordan | 24 Oct 2013

There's usually a surprise or two at the Tax Free World Association (TFWA) World Exhibition in Cannes.


Chris Mercer | 13 Aug 2013

As SPI Group looks to weather a boycott of Stolichnaya in the US, Chris Mercer considers what steps a drinks company should take if - or when - a crisis hits.

Latest Interviews

Andy Morton | 26 Nov 2015

Last year, Marco Ferrari left his post as CMO of SPI Group to lead Italian spirits and aperitif maker Montenegro Group. just-drinks spoke to him at the TFWA exhibition in Cannes in October to find out what it is like to go from managing a global brand such as Stolichnaya to a company with strong domestic brands and a global outlook. Ferrari also spoke about his ambitions for Amaro Montenegro, a herbal liqueur that is finding traction in the US.


Pernod Ricard's acquisition of Absolut has once again made the future of Stolichnaya a subject of intense speculation. Pernod had been in negotiations with Russian owner SPI Group about a possible acquisition of Stolichnaya, but for anti-trust reasons has had to abandon any such plans and walk away from its existing international distribution agreement for the brand. Chris Mercer spoke with SPI minority shareholder Andrey Skurikhin about Stoli’s future.

Latest News

Lucy Britner | 27 Sep 2016

SPI Group has announced that the CEO of its Stolichnaya vodka brand-owner, Stoli Group, will leave the company next month.


Andy Morton | 13 Sep 2016

SPI Group has handed a Travel Retail launch to its gluten-free Stolichnaya a few months after the vodka debuted in the domestic US channel.


Andy Morton | 21 Jun 2016

Stolichnaya owner SPI Group has taken a swipe at brown spirits and craft beer in the latest advert for the vodka's flavour extensions in the US.


Olly Wehring | 20 Apr 2016

SPI Group has confirmed to just-drinks the appointment of Dmitry Efimov as its new CEO.


Olly Wehring | 5 Apr 2016

The head of vodka brand Stolichnaya's parent company, SPI Group, has stepped down.


Andy Morton | 17 Mar 2016

SPI Group has launched a gluten-free version of its Stolichnaya vodka brand.


Andy Morton | 7 Jan 2016

SPI Group has said it is disappointed with a US court ruling that could weaken its grip on Stolichnaya vodka's international rights.


Lucy Britner | 9 Nov 2015

The Stoli Group is to switch its distributors in Central Europe.


Olly Wehring | 23 Oct 2015

Here's a round-up of this week's top stories in the spirits & wine categories. We also have similar round-ups for beer and soft drinks & water.


Richard Woodard | 20 Oct 2015

SPI Group has unveiled a new bottle design for Stolichnaya, the first update since the vodka brand's creation around 80 years ago.


Andy Morton | 12 Oct 2015

SPI's vodka arm Stoli Group has dropped Edrington as its distributor in four Nordic countries, to sign deals with two regional companies.


Olly Wehring | 6 Oct 2015

The US arm of SPI Group has secured “master distributor” status for the Bayou Rum portfolio in the country, with international expansion also likely in the future.


Lucy Britner | 30 Sep 2015

SPI's vodka arm Stoli Group has promoted Lars Vestbirk to the role of international marketing director, effective immediately.


Olly Wehring | 14 Aug 2015

Here's a look at what was happening on this day in...


Olly Wehring | 24 Jul 2015

Here's a look at what was happening on this day in...


Lucy Britner | 6 Jul 2015

SPI Group has announced a name change for its Latvian distribution arm. SPI Distribution (Latvia) will become Amber Distribution Latvia.


Olly Wehring | 25 Jun 2015

Here's a look at what was happening on this day in...


Olly Wehring | 16 Jun 2015

Here's a look at what was happening on this day in...


Lucy Britner | 16 Jun 2015

SPI Group has restructured its regional division and has created two new, senior positions at its vodka arm, Stoli Group.


Olly Wehring | 8 Jun 2015

Here's a look at what was happening on this day in...


Andy Morton | 8 May 2015

SPI Group has appointed the former head of Remy Martin to lead its US & Canada unit.


Olly Wehring | 9 Apr 2015

Here's a look at what was happening on this day in...

Latest blogs

Olly Wehring | 11 Jul 2016

Last month, SPI Group unveiled its latest advert for Stolichnaya in the US. Its an amusing little number that caries the instruction: Drink what you want. The “I am man” ad looks to distance Millennial men from notions of manliness and encourages them to plough their own furrow.

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