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Latest Insights

Will Diageo seize the day as "nadir" reached?

Last year, it was Diageo's emerging markets that propped up the company's full-year results....

Diageo Lat Am seeks safety net for Scotch slip

Diageo's Latin America head is keen to dilute the company's dependence on Scotch whisky sales in the region to guard against potential slowd...

Comment - Beam's Bourbons Attractive to Diageo

Is Diageo really considering leading a counter-bid consortium for Beam?...

Analysis - Vodka's growth set to stay strong

Vodka's global growth prospects remain “positive” with an opportunity for producers to grow volumes in mature and emerging markets, accordin...

Latest Interviews

Interview - Diageo president of LatAm & Caribbean 28 May 2012

Olly Wehring

Earlier today (28 May), Diageo announced that it will buy the Ypióca cachaça brand in Brazil from Ypióca Agroindustrial Limitada for BRL900m (US$453.9m). As part of its press material, the company issued a short interview with the president of its Latin America and Caribbean operations, Randy Millian, in which he discussed the purchase.


The Wehring Interview - Diageo Asia Pacific I 18 Oct 2011

Olly Wehring

This month, just-drinks returns to its two-part extended format for The Wehring Interview. Earlier this month, I enjoyed an hour in the company of Diageo's Asia Pacific president, Gilbert Ghostine. I say enjoyed; I wasn't at my best to start.

Latest News

just the Week in - Spirits & Wine 28 Nov 2014

Olly Wehring

Here's a round-up of this week's highlights in the global spirits & wine categories. We are also running similar round-ups for beer and soft drinks & bottled water.


just a While Ago - On 27 November in... 27 Nov 2014

Olly Wehring

Here's a look at what was happening on this day in...


Smirnoff tops UK shopping list - figures 25 Nov 2014

Andy Morton

The one-litre size of Diageo's Smirnoff vodka has topped a list of the UK's top-selling brands, with the 70cl bottle coming third, according to new figures.


Diageo confirms Australia abv drops 25 Nov 2014

Andy Morton

Diageo has lowered the alcohol content on three of its RTD lines in Australia, including a reduction of its flavoured Smirnoff range from 37.5% to 30%.


just the Week in - Spirits & Wine 24 Oct 2014

Olly Wehring

Here's a round-up of this week's highlights in the global spirits & wine categories. We are also running similar round-ups for beer and soft drinks & bottled water.

Latest blogs

Cameron's Smirnoff quip: A good idea? 2 Oct 2013

James Wilmore

UK Prime Minister David Cameron used Diageo's Smirnoff brand as a weapon for a spot of political retaliation during his speech at the Conservative Party conference today.

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