http://www.just-drinks.com/companies/wyborowa_id86Latest Wyborowa industry news - from just-drinks.com© 2013 All content copyright just-drinks.com. Published by Aroq Ltd.Mon, 20 May 2013 22:52:23 GMTMon, 20 May 2013 22:52:23 GMTjust-drinks.com - RSS feedjust-drinks.comhttp://blogs.law.harvard.edu/tech/rss20Starting this month, Tom Vierhile from Datamonitor takes a look at the world of new product development. First up, Tom casts an eye at the more outre spirits launches of the last few months.http://www.just-drinks.com/analysis/2012-the-year-of-oddball-liquor-flavors_id108603.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaWed, 31 Oct 2012 15:05:00 GMTPernod Ricard's Wyborowa Oddkahttp://www.just-drinks.com/news/pernod-ricards-wyborowa-oddka_id108542.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaWed, 24 Oct 2012 17:22:00 GMTPernod Ricard is set to roll out a redesigned bottle for its Wyborowa vodka brand.http://www.just-drinks.com/news/pernod-ricard-readies-wyborowa-relaunch_id107699.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaWed, 25 Jul 2012 14:32:00 GMTPernod Ricard has confirmed a change of managing director at its Havana Club International JV, amid a raft of executive changes.http://www.just-drinks.com/news/pernod-ricard-exec-shift-sees-havana-club-get-new-md_id104628.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaThu, 04 Aug 2011 17:00:00 GMTPernod Ricard has confirmed the creation of a premium wines business division, while the drinks giant's managing director for distribution is to step down.http://www.just-drinks.com/news/pernod-ricard-confirms-business-reshuffle_id101405.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaMon, 26 Jul 2010 13:09:00 GMTPernod Ricard is looking to boost sales of potato vodka brand Luksusowa in the US after signing a distribution deal with WJ Deutsch & Sons.http://www.just-drinks.com/news/pernod-ricard-recruits-wj-deutsch-for-luksusowa-vodka-push_id99642.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaTue, 26 Jan 2010 14:09:00 GMTPernod Ricard has announced a series of executive management changes across its business, all effective from 1 July.http://www.just-drinks.com/news/pernod-ricard-announces-exec-reshuffle_id97681.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaMon, 29 Jun 2009 17:21:00 GMTPernod Ricard has confirmed a raft of executive appointments, following changes announced last month at its China business.http://www.just-drinks.com/news/exec-run-around-at-pernod-ricard_id96911.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaTue, 07 Apr 2009 11:31:00 GMTJanuary may be the time to look forward to the coming year but few in the drinks industry will be eyeing the coming year with relish. However, given the pessimistic tone of virtually every market and economic forecast, it is hard to imagine 2009 being any worse than is being predicted. Olly Wehring offers his view of what's in store for the drinks market.http://www.just-drinks.com/analysis/preview-looking-ahead-but-not-looking-forward-to-2009_id96117.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaThu, 22 Jan 2009 09:00:00 GMTVodka is soon to take over from Scotch whisky as the most consumed spirit in the UK. But Chris Losh sees its success as a triumph of marketing over substance, and wonders whether consumer interest can be sustained if drinkers, like bartenders, begin looking to spirits with more flavour, product heritage and variety to offer, like gin and rum.http://www.just-drinks.com/analysis/the-losh-cause-vodka-must-shift-out-of-neutral_id94856.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaThu, 28 Aug 2008 13:25:00 GMTIn anticipation of the London International Wine Fair, Chris Losh has put together a few questions, touching on some of the imponderable puzzlements of the drinks industry, for visitors to mull over, or perhaps fume over, on their way to the show. True to form, Chris has his own answers, which are likely to be as thought-provoking as the questions.http://www.just-drinks.com/analysis/the-losh-cause-fair-question_id93756.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaWed, 07 May 2008 09:00:00 GMTThere may be many facets to a winning marketing mix, but a strong brand name that captures the consumer's imagination is clearly fundamental. Patience Gould looks at some notable hits and misses to get to the bottom of what defines successful branding.http://www.just-drinks.com/comment/pot-of-gould-the-brand-name-game_id92324.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaTue, 27 Nov 2007 12:42:00 GMTThe Swedish spirits producer V&S Group is up for sale and, with the global premium vodka brand Absolut as its prime asset, has attracted much attention from major international players. Jeremy Cunnington of Euromonitor International weighs up the pros and cons of a move for V&S facing the likely bidders.http://www.just-drinks.com/analysis/analysis-potential-bidders-weigh-up-benefits-of-vs-move_id90577.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaWed, 13 Jun 2007 16:14:00 GMTGlobal drinks force Pernod Ricard has announced the UK launch of its super-premium vodka brand Wyborowa Exquisite.http://www.just-drinks.com/news/uk-launch-for-wyborowa-exquisite_id88367.aspx?utm_source=company-feed&utm_medium=rss-feed&utm_campaign=rss-feed&utm_content=wyborowaThu, 09 Nov 2006 10:31:00 GMT