Pernod Ricard

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Non-Scotch Whisky Essentials, Part IV

just-drinks, in association with The IWSR, presents this six-part review of the non-Scotch whisky category. In part four, we turn our attent...

Non-Scotch Whisky Essentials, Part I

just-drinks, in association with The IWSR, presents this six-part review of the non-Scotch whisky category. In part one, we look at how the...


Richard Woodard | 24 May 2016

just-drinks, in association with The IWSR, presents this seven-part review of the Scotch whisky category. In part four, we turn our attention to the major Scotch brands.


Richard Woodard | 17 May 2016

What is the best way to evaluate a spirits brand's performance? Is it all about volume? Is it about value? Or, is there more to it than that? Do some brands deserve extra credit for pioneering a new segment, over-achieving in their given sphere, transcending their category? Johnnie Walker is one name that ticks most - if not all - of these boxes; Jameson is, arguably, another. But, what about Patrón Tequila?


Lucy Britner | 13 May 2016

Last night, the Davids and Goliaths of the spirits category gathered at the Worshipful Company of Distillers' City Debate in London to discuss whether the craft segment is a friend of global brands.


Andy Morton | 4 May 2016

Morgan Stanley last week released a report based on a survey of US wholesalers that found increased confidence is the country's spirits market. The financial firm said the report, its first to directly survey wholesalers, is more forward-looking that traditional channel data and attempts to "identify key trends before they appear in Nielsen data and sell-side forecasts". The survey also quizzed wholesalers on future category performance. Here's a run-down of the key findings.

Latest Interviews

Andy Morton | 23 Feb 2016

It is late afternoon on what has been a long day. But, Mark Reynier, formerly the head of Bruichladdich and now founder of Renegade Spirits, still has the energy to vent his grievances over the Irish whiskey industry he has inhabited for just over a year.


Andy Morton | 21 Jan 2016

With just seven weeks left until the start of ProWein, just-drinks sat down with lead organiser Michael Degan to ask what makes the wine and spirits show one of the biggest draws on the alcohol calendar. Along the way, Degan reveals why the show is unlikely to get much bigger, discusses the possibility of adding beer to the mix and why German rock bands know their Riesling from their Spatburgunder.

Latest News

Olly Wehring | 24 Jun 2016

Yesterday, the UK voted to leave the European Union. The result of the referendum fell 52% in favour of the so-called 'Brexit'. We'll keep you up to date throughout the day on drinks industry reaction.


Andy Morton | 20 Jun 2016

A US turnaround for Absolut vodka is helping owner Pernod Ricard climb back to robust sales growth, an analyst has said.


Lucy Britner | 20 Jun 2016

Pernod Ricard has launched a Strawberry Kiwi pre-mixed Malibu drink to the UK market.


Lucy Britner | 17 Jun 2016

Pernod Ricard will roll out several brands in Cuba, as it looks to capitalise on the country's growing tourism trends.


Lucy Britner | 17 Jun 2016

Pernod Ricard has made a raft of managerial changes in Asia and the Americas, following structural modifications in the regions. 


Lucy Britner | 16 Jun 2016

Pernod Ricard has launched its new Mumm Grand Cordon Champagne bottle in the US as it looks to reestablish leadership in the market. 


Olly Wehring | 3 Jun 2016

Pernod Ricard has released a limited edition iteration of its The Glenlivet single malt brand that offers consumers the opportunity to guess its age and flavour profile.


Olly Wehring | 1 Jun 2016

Bacardi is looking to bolster the presence of its version of Havana Club in the US, through a broader roll-out programme and a brand extension.


Lucy Britner | 1 Jun 2016

Pernod Ricard has restructured its Jameson Irish whiskey range and introduced new products as it looks to highlight the brand's wider offering in the category. 


Lucy Britner | 31 May 2016

Pernod Ricard has launched an e-commerce platform for the Malibu rum brand, as it looks to target 18- to 24-year-old consumers in the UK.


Olly Wehring | 23 May 2016

Pernod Ricard has announced the appointment of Ben Gibson as operations director for its European Travel Retail unit, with present incumbent Phil Corfield set to retire.


Lucy Britner | 19 May 2016

Pernod Ricard's US unit has launched three special edition single cask Glenlivet whiskies to commemorate the brand's association with Pullman trains.


Lucy Britner | 17 May 2016

Pernod Ricard has released the latest limited edition bottle design for its Absolut vodka brand. 


Andy Morton | 13 May 2016

Pernod Ricard has joined rival Diageo in backing the campaign to keep Britain in the EU.


Olly Wehring | 12 May 2016

Pernod Ricard has announced further details of the new structure of its operations in the US, a market that the group considers key to its medium-term goals.


Andy Morton | 4 May 2016

US wholesalers have predicted volumes for Pernod Ricard's Absolut vodka will decline over the next six months, according to a new Morgan Stanley survey.


Andy Morton | 3 May 2016

Pernod Ricard is in exclusive talks with Sazerac over the sale of its Paddy Irish whiskey brand.


Andy Morton | 3 May 2016

Pernod Ricard is to expand its Our/Vodka project, allowing the distilleries set up under the scheme to sell outside of their home countries for the first time.


Lucy Britner | 22 Apr 2016

Pernod Ricard's MD of finance & operations has said the company will only innovate around its Jameson brand "with substance".


Andy Morton | 21 Apr 2016

A strong performance in the US has driven nine-month sales growth for Pernod Ricard despite a decline in China.


Olly Wehring | 20 Apr 2016

Pernod Ricard has rounded off the Olmeca Altos Tequila "family" in the US with the launch of an Añejo expression of the brand in selected states.


Olly Wehring | 15 Apr 2016

The UK arm of Pernod Ricard has lined up the launch of an extension of its Campo Viejo Rioja wine brand in the country.

Latest blogs

Andy Morton | 17 Feb 2016

At a media breakfast in London, Pernod Ricard CEO Alex Ricard gave an interesting response to a question he's no doubt asked a lot.


Andy Morton | 22 Oct 2015

just-drinks is in Cannes this week at the Tax Free World Association show. Here's the second part of Andy Morton's blog, which will keep you up-to-date at one of the most important dates in the Travel Retail calendar.

Company research

Pernod Ricard SA - Strategy and SWOT Report

Pernod Ricard SA - Strategy and SWOT Report

Pernod Ricard SA - Strategy and SWOT Report, is a source of comprehensive company data and information. The report covers the company’s structure, operation, SWOT analysis, product and service offerin...

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Pernod Ricard SA : Consumer Packaged Goods - Company Profile, SWOT & Financial Analysis

Pernod Ricard SA : Consumer Packaged Goods - Company Profile

Canadean's "Pernod Ricard SA : Consumer Packaged Goods - Company Profile, SWOT & Financial Analysis" contains in depth information and data about the company and its operations....

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Pernod Ricard SA - Mergers & Acquisitions (M&A), Partnerships & Alliances and Investment Report

Pernod Ricard SA - Mergers & Acquisitions (M&A), Partnership

MarketLine's Company Mergers & Acquisitions (M&A), Partnerships & Alliances and Investments reports offer a comprehensive breakdown of the organic and inorganic growth activity undertaken by an organi...

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