Pernod Ricard

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How India's demonetisation has affected Pernod

In November, the Indian Government passed reforms withdrawing the INR500 (US$7.40) and INR1,000 notes as legal tender in the country. The sn...

Pernod Ricard's H1 performance by region, brand

Earlier today, Pernod Ricard reported results for the first half of its fiscal-2017. Group sales rose by 4% in the six months to the end of...


Ian Shackleton | 15 Feb 2017

In his latest commentary for just-drinks, former drinks analyst Ian Shackleton considers the tobacco model for drinks companies. He also gives us his tip of the stock to watch in 2017.


Richard Woodard | 7 Feb 2017

As part of our Spirits Essentials series, just-drinks and The IWSR present a comprehensive guide to the vodka category. Sourced from the joint Global Vodka Insights report, published in December, we look at both market and category trends for vodka globally, the performance of the key brands, as well as the challenges facing the category going forward.


Lucy Britner | 7 Feb 2017

When Diageo announced its exit from the Irish whiskey category in 2015, through the divestment of the Bushmills brand and distillery to Casa Cuervo, many observers were left confused: Why would the world's leading spirits company want to exit a spirits sector that was very clearly on the cusp of a boom?


Lucy Britner | 7 Feb 2017

On Thursday, Pernod Ricard will report its first-half and second-quarter results for 2016/17. Here, just-drinks takes a closer look at the group's activities in the three months to the end of December. 

Latest Interviews

Lucy Britner | 12 Jan 2017

Tareef Shawa joined Pernod Ricard in 2014, bringing with him luxury credentials from American Express's invitation-only Centurion division, as well as seven years at LVMH's Louis Vuitton as director of global client development. Speaking to just-drinks in London this week, the group's luxury & customer relationship management director discusses the concept of luxury, its role within Pernod and how to quantify the success of luxury events.


Lucy Britner | 12 Jul 2016

Since forming in 1978, privately-owned Halewood Wines & Spirits has quietly carved a niche in the UK's beer, wine, spirits and RTD categories, through the Lambrini, Red Square vodka and Crabbie's Alcoholic Ginger Beer brands. However, performance has suffered in the years following founder John Halewood's death. In the first of a two-part interview, group CEO Stewart Hainsworth talks to just-drinks' deputy editor, Lucy Britner, about his vision for the group's future growth as well as Russian oligarchs and the company's recent stake purchase in The Pogues Irish whiskey.

Latest News

Lucy Britner | 23 Feb 2017

Pernod Ricard's Irish Distillers division has released a range of "experimental super premium whiskeys" from its Midleton distillery in Ireland. 


Lucy Britner | 13 Feb 2017

Pernod Ricard and Remy Cointreau are the best-placed spirits companies to appeal to Millennial consumers, according to a recent report.


Lucy Britner | 13 Feb 2017

Pernod Ricard's local vodka project in Berlin is set to receive a distribution boost, in order to help the brand reach the wider German market.


Lucy Britner | 10 Feb 2017

The CEO of Pernod Ricard has said the company must stand its ground on Absolut's pricing in the US, in the wake of increasing pressure from the vodka category.


Lucy Britner | 9 Feb 2017

Pernod Ricard has posted a 4% lift in half-year sales, as the group continues to see growth in the US, led by its Jameson Irish whiskey brand.


Lucy Britner | 8 Feb 2017

Michter's Distillery in Kentucky has lined up the release of the 2017 edition of its ten-year-old Kentucky Straight Rye. 


Lucy Britner | 8 Feb 2017

Bourbon, rye and Tennessee whiskey helped drive spirits exports from the US in 2016, according to new industry figures.


Olly Wehring | 19 Jan 2017

Pernod Ricard has confirmed a EUR10.5m (US$11.2m) investment in its main distillery in Ireland, as it looks to grow capacity at the facility.


Andy Morton | 19 Jan 2017

Pernod Ricard has updated the bottle for its Beefeater 24 gin expression in an attempt to differentiate it from other Beefeater iterations.


Lucy Britner | 16 Jan 2017

Pernod Ricard has introduced a new Absolut vodka flavour to the US market.


Lucy Britner | 12 Jan 2017

China's thirst for top-end Cognac is returning, according to Pernod Ricard's luxury & customer relationship management director. 


Lucy Britner | 10 Jan 2017

Pernod Ricard's Travel Retail EMEA unit has launched an online reservation and collection service for its The Glenlivet single malt Scotch whisky brand. 


Andy Morton | 5 Jan 2017

Pernod Ricard has confirmed the launch date for its internet-connected home spirits dispenser, three years after the company unveiled a prototype.


Andy Morton | 19 Dec 2016

Pernod Ricard has hailed an Australian court's decision to dismiss a claim of copyright infringement against its Jacob's Creek wine brand.


Lucy Britner | 13 Dec 2016

Pernod Ricard has said a Facebook advert for its Absolut vodka brand in South Korea has attracted largely positive reactions, despite reports from several news outlets of a backlash from consumers.


Lucy Britner | 12 Dec 2016

Pernod Ricard has launched its first non-chill filtered Cognac. 


Lucy Britner | 9 Dec 2016

Pernod Ricard is set to re-enter the Bourbon market, through the purchase of a majority share in West Virginia-based Smooth Ambler Spirits Co.


Lucy Britner | 8 Dec 2016

The CEO of Brown-Forman has said a 'soft' blended Scotch whisky market has lead to a decrease in sales of the company's used barrels.


Lucy Britner | 7 Dec 2016

Pernod Ricard's UK unit has rolled out an online cocktail coach as it looks to capitalise on seasonal drinking. 


Andy Morton | 6 Dec 2016

Ratings firm Moody's has handed Diageo victory in a credit run-off against spirits rival Pernod Ricard.


Lucy Britner | 28 Nov 2016

Pernod Ricard has appointed nine-time Olympic gold medalist Usain Bolt to the position of "chief entertainment officer" for its GH Mumm Champagne house.


Lucy Britner | 22 Nov 2016

Pernod Ricard has released the second edition of its Signature Oak range - Ballantine’s 21-Year-Old American Oak. The first - Ballantine’s 21 Year Old European Oak - was released in October last year. 

Latest blogs

Andy Morton | 17 Feb 2016

At a media breakfast in London, Pernod Ricard CEO Alex Ricard gave an interesting response to a question he's no doubt asked a lot.


Andy Morton | 22 Oct 2015

just-drinks is in Cannes this week at the Tax Free World Association show. Here's the second part of Andy Morton's blog, which will keep you up-to-date at one of the most important dates in the Travel Retail calendar.

Company research

Pernod Ricard Austria GmbH in Alcoholic Drinks (Austria)

Pernod Ricard Austria GmbH in Alcoholic Drinks (Austria)

Pernod Ricard Austria is expected to continue to focus on offering premium quality spirits over the forecast period in order to meet the consumer demand for premium products, and thus move up to the l...

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Pernod Ricard Deutschland GmbH in Alcoholic Drinks (Germany)

Pernod Ricard Deutschland GmbH in Alcoholic Drinks (Germany)

Pernod Ricard’s strategy in Germany will continue to focus on premiumisation and innovation in order to generate added-value....

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Pernod Ricard Mexico in Alcoholic Drinks (Mexico)

Pernod Ricard Mexico in Alcoholic Drinks (Mexico)

Pernod Ricard’s strategy is to remain one of the leading players in sales of wine and spirits in the country....

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