Yesterday morning, I headed into London to attend an event that had been shrouded in secrecy. All I knew was that it concerned Bacardi's Mar...
Diageo has been too heavily focussed on off-trade distribution in global markets in recent years and took its “foot off the pedal” in the on...
Earlier today (31 July), Diageo posted rising sales and profits for the 12 months to the end of June. Here, just-drinks takes a closer look...
Last week, the International Spirits Challenge announced the full list of gold medal and trophy-winning spirits brands for 2013. Here is the...
Earlier this year, Ben Cooper met the CEO of Brown-Forman, Paul Varga, in the company's heartland, the US. In the first instalment of this two-part interview, the two look at Brown-Forman's position in the drinks industry, its portfolio of spirits brands and its prospects and ambitions in the emerging markets.
Earlier today (28 May), Diageo announced that it will buy the Ypióca cachaça brand in Brazil from Ypióca Agroindustrial Limitada for BRL900m (US$453.9m). As part of its press material, the company issued a short interview with the president of its Latin America and Caribbean operations, Randy Millian, in which he discussed the purchase.
Diageo is set to appeal a legal ruling in the US against its use of the term 'Explorers' Club' in the Johnnie Walker Explorers' Club brand extension.
Diageo has secured the services of actor Jude Law to promote its Johnnie Walker Blue Label brand through a short film.
Emperador Inc's namesake brandy became the second-largest spirits brand in the world last year, but still trails far behind HiteJinro's South Korean soju Jinro, new figures show.
Diageo's Johnnie Walker has come top of a poll assessing the leading global wine and spirits brands, for the second year running.
Diageo has launched a lawsuit in Canada against Heaven Hill Distilleries, claiming that the packaging for the US group's spiced rum brand Admiral Nelson's is too similar to Captain Morgan.
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