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A review of the bottled water industry in 2011Review of the Year 2011 - Water

22 December 2011

In the last 12 months, the bottled water industry has managed to pick itself out of the doldrums after a number of years of declines in mature markets, and stagnation in the UK and North America.

Analysis - Danone Waters Sale Looks More Likely

25 October 2011

For a company which claims to have water in its ‘DNA’, Danone has to fend off rumours that it is ready to sell its water business with remarkable regularity. The speculation arose last week that the French company had been approached by Japanese drinks group Suntory. The rumours were fuelled further on Friday by reports in Japan that the two companies would begin negotiations next month.

FRANCE: Danone Waters Q3 sales up, confirms FY guidance

18 October 2011

Danone Waters has reported an increase in third-quarter sales and confirmed its full-year growth targets.

Update - FRANCE: Danone confident of strategic importance of water unit

18 October 2011

Danone has said that its water division is still a strategic part of the business, despite reports suggesting the company is looking to dispose of it.

FRANCE: Danone to build EUR6m Evian innovation centre

13 May 2011

Danone is investing around EUR6m (US$8.6m) to build an innovation centre for bottled water on the site of its Evian bottling plant south-east France.

US: Danone debuts new Evian babies commercial

20 April 2011

Danone Waters of America has launched a new television advertising campaign for its Evian water brand in the US.

In the Spotlight - Water a "Big Beat" for Danone's Q1

15 April 2011

Danone has made a positive start to the year thanks to resurgent bottled water sales, which helped it to beat analyst estimates and sending shares climbing.

US: Danone rolls-out updated Evian bottle

17 March 2011

Danone Waters of America has launched a redesigned bottle for its Evian brand in the US in a move to reduce its carbon footprint.

RUSSIA: Nestle sues Elitvoda Ru over imported water

25 February 2011

Nestle has filed a lawsuit against the Russian company Elitvoda Ru, accusing it of illegally importing Nestle products into Russia.

just On Call - Danone Waters enters 2011 with "healthy face"

16 February 2011

Danone has said its waters division is entering 2011 with "a healthy face" after reporting a rebound in sales in 2010.

FRANCE: Danone Waters sales climb in 2010

16 February 2011

Danone Waters has recorded an increase in full-year sales, driven by double-digit growth in emerging markets.

Review of the Year 2010 - Water

2 December 2010

As 2010 draws to a close, just-drinks once again launches its review of the global drinks industry. Made up of five parts, the review makes up December's management briefing for just-drinks suscribers. Coming up between now and Christmas, we'll look at how the last 12 months have treated the beer, soft drinks, spirits and wine sectors. To start, however, Ben Cooper takes a look at how the water industry fared in 2010.

FRANCE: Danone stems bottled water sale talk

22 November 2010

Danone's CEO has reportedly said that the French group is not seeking to sell its bottled water business, but it is negotiating a new distribution set-up in Japan.

US: PepsiCo lines up dividend pay-out

15 November 2010

PepsiCo has confirmed details of its latest dividend payment.

just the Round-up - The week in drinks

12 November 2010

The top ten stories published on just-drinks this week.

Comment - City ponders Danone water sale

10 November 2010

Just as Danone's bottled water division has begun its climb to recovery, speculation has surfaced that the Evian producer might dispose of the business. Here, just-drinks speaks to analysts and assesses the firm's strategy.

Update - FRANCE: Danone silent on water sale talks

10 November 2010

Danone has remained tight-lipped on a report that it has entered talks to sell its water business, but analysts believe a deal could make sense for the group.

FRANCE/JAPAN: Danone linked with water sale to Kirin, Asahi

10 November 2010

Danone has entered talks with Japanese drinks companies, thought to include Kirin Holdings and Asahi Breweries, over the sale of its water businesss, according to a report.

Update - EUROPE: Weather boosts Nestle, Danone water sales - analyst

22 October 2010

Good weather in Europe helped bottled water rivals Danone and Nestle to report "unusually strong" results for the third quarter of 2010, an analyst has said.

Focus – Europe's Water Industry Pushes Positive Sustainability Image

19 October 2010

While marketing bottled water in countries with a safe tap water supply is seen as environmentally unsustainable by campaigners, the bottled water industry believes it has a positive story to tell with regard to its environmental footprint. Ben Cooper spoke with Patricia Fosselard, secretary general of the European Federation of Bottled Water (EFBW), about the publication of the EFBW’s first sustainability report and the industry’s environmental record.

UK: Evian Volvic to roll out 'Greener' bottle

20 September 2010

Evian Volvic Worldwide is to launch a 'green' bottle for its Volvic water brand in the UK.

UK: Highland Spring challenging Danone - CEO

11 June 2010

The CEO of Highland Spring has told just-drinks that the bottled water firm wants to challenge Danone's dominance in the UK impulse channel.

FRANCE: Heineken appoints distribution unit head

11 June 2010

Marc Roubaud is the new president of Heineken’s French distribution subsidiary, France Boissons.

Comment - Soft Drinks & Water - When Celebrities Go Bad

9 March 2010

Although celebrities were out in force at the Oscars last weekend, we are, thankfully, seeing less and less of them in the world of soft drinks. Once viewed by marketers as a powerful, albeit expensive, tool to draw consumers to a brand, the overpaid and overhyped celeb can become a loose cannon for the label.

Focus - CAGNY 2010: Danone's eye on emerging markets

19 February 2010

French food and beverage giant Danone has reiterated that it intends to focus on emerging and developing markets in 2010 with a target of increasing consumer penetration by 50%.

Insight - Danone Waters eyes growth in emerging markets

11 February 2010

French beverage firm Danone Waters said it will leverage its position in emerging markets in 2010 as volume growth in 2009 was entirely driven by those countries.

FRANCE: Danone Waters reports drop in FY sales

11 February 2010

Danone Waters has reported a drop in full-year sales, although volumes grew strongly in emerging markets.

FRANCE: Bank takes stake in Les Eaux St Armand

27 January 2010

French bank Crédit Agricole has acquired more than one third of the holding company that controls France's third biggest bottled water group, Les Eaux St Armand.

FRANCE/US: Danone confirms US leadership change

26 November 2009

Danone Waters has announced a switch of president and general manager at its Danone Waters of America unit.

just the facts – Danone, Wahaha dispute

1 October 2009

Danone said yesterday (30 September) it has agreed to sell its 51% stake in a joint venture with China's Wahaha, bringing to an end their long-running dispute and years of court battles across the globe. Here we look at five facts on the two companies.

Related research

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A BRAND NEW AGE. This definitive report on the second largest beverage category by volume considers every aspect of this changing category and its competitive circumstances.Its detailed analysis covers regional and state markets as well as packaging, distribution, advertising, demographics and more. NEW IN 2010: Now includes a chapter on home and office delivery

Successful Brand Enhancement Through Packaging: Best practice in leveraging unique brand attributes and innovative products

This report provides an overview of how packaging is used in food and drinks products to enhance brand perceptions and value. It provides an in-depth analysis of current and emerging trends and strategies for enhancing brands through packaging. These are just a few key questions answered by this report • What are the different roles of packaging? • What is brand enhancement? • What are the different considerations in creating brand identity and packaging? • How does packaging enhance the brand? • What are the drivers of packaging innovation? • What are the ethical and environmental factors that impact on packaging development? • What consumer needs, behaviour and lifestyle factors are driving change in products and packaging?

2010 Global Bottled Water Market

This comprehensive study looks at worldwide, continent and country bottled water trends. It discusses the leading companies’ brands and strategies. It also includes five-year projections. Not surprisingly, given the success enjoyed by the bottled water category, large multinational beverage companies are rapidly building their global water portfolios in an attempt to ride the wave of profits.

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