Brown-Forman

Beverage industry company news

Subscribe via RSSWhat is RSS?

Latest Insights

Whisk(e)y leads vodka in US, but for how long?

The whisk(e)y category in the US – particularly Bourbon - has been stealing a significant march on vodka in recent months, but can this be s...

M&A Watch - Who's in the Running for Altia Corp?

Earlier this year, the Finnish Government announced plans to privatise Altia Corp, as part of its programme to raise funds for budget spendi...

Whiskey success adds to Southern Comfort's woes

Speaking after the release of Brown-Forman's first-quarter results yesterday, CEO Paul Varga was typically upbeat over the performance of fl...

Brown-Forman reaching out to Russia - CEO

Brown-Forman is trying to open talks with a regional Russian authority that reportedly confiscated some Jack Daniel's products over health f...

Latest Interviews

Interview - CEO of Brown-Forman - Part II 18 Dec 2012

Ben Cooper

In the first part of just-drinks' interview with Paul Varga, the CEO of Brown-Forman discussed the company's portfolio and prospects in emerging markets. In this second - and final - part, Varga details the company's take on the mergers & acquisitions scene in the global spirits industry, and the roll of innovation as an alternative to M&A.


Interview - CEO of Brown-Forman 13 Dec 2012

Ben Cooper

Earlier this year, Ben Cooper met the CEO of Brown-Forman, Paul Varga, in the company's heartland, the US. In the first instalment of this two-part interview, the two look at Brown-Forman's position in the drinks industry, its portfolio of spirits brands and its prospects and ambitions in the emerging markets.

Latest News

Brown-Forman's Southern Comfort Gingerbread Spice 15 Sep 2014

James Wilmore

Brown-Forman is launching a gingerbread spice variant of its liqueur brand Southern Comfort in the US.


just a While Ago - On 4 September in... 4 Sep 2014

Olly Wehring

Here's a look at what was happening on 4 September in...


Brown-Forman upbeat on full-year despite slower Q1 27 Aug 2014

Olly Wehring

Brown-Forman is targeting a mid to high single-digit increase in full-year sales, although the first quarter saw sales growth slow.


Brown-Forman unveils Jack Daniel's UK push 26 Aug 2014

James Wilmore

Brown-Forman has released details of this year's UK campaign to celebrate the birthday of Jack's Daniel's, the founder of the American whiskey brand.


Brown-Forman debuts latest Southern Comfort ad 12 Aug 2014

James Wilmore

Brown-Forman has unveiled the latest instalment of its 'Whatever's Comfortable' TV campaign for its Southern Comfort brand.

Latest blogs

A Kentucky whiskey that's not a Bourbon? Only in America... 20 Mar 2014

Andy Morton

Diageo and Brown-Forman have been at loggerheads the past week over what is best for the Tennessee whiskey category.

just-drinks homepage



Forgot your password?