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Diageo opens GBP10m cooperage 28 Nov 2011

Chris Mercer

Diageo has opened a GBP10m (US$15.5m) cooperage in Scotland as part of plans to make its Scotch whisky operations more efficient.

Pernod Ricard considers tie-ups in Africa 24 Jun 2011

Chris Mercer

Pernod Ricard is working on ways to better compete with Diageo in Africa, including via possible tie-ups with other companies.

Diageo in Easter marketing push 19 Mar 2010 editorial team

Diageo is to launch an Easter marketing campaign around its spirits portfolio in the UK.

Diageo begins work on distillery bioenergy plant 29 Jan 2009 editorial team

Diageo has begun building a GBP65m bioenergy facility designed to supply the majority of electricity and steam needs at the drinks giant's Cameronbridge Distillery.

Diageo pulls Scotch whisky brands 10 Nov 2008 editorial team

Diageo has decided not to replenish stocks of three Scotch whisky brands in Canada, because it believes the products would be better-placed elsewhere.

Latest blogs

Diageo's Bell's whisky ad proves industry is a soft touch 7 Feb 2014

Andy Morton

It seems to me that ads for alcohol used to fall into two categories - funny or cool. Nowadays, marketing men appear to be branching out into a third option - touchy feely.

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